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Continue readingMarketing Tips of The day – no 14
Tips to Build a Strong Direct Mail Database
Direct mail has been hailed as a great marketing tool to reach new customers, but those customers don’t come out of nowhere. You have to build a direct mail database before your marketing messages can be sent. Some companies make the mistake of putting all their efforts into their marketing materials, when in fact,...
Continue readingMarketing Tips of The day – no 15
Marketing Tips of The day – no 16
Marketing Tips of The day – no 17
THE DO'S & DONT'S OF SALES PROMOTIONS
THE DO’S & DONT’S OF SALES PROMOTIONS–Sales promotions are the lifeblood of brands around the globe driving excitement around product launches, raising awareness of products USPs, and providing an edge over competitor brands. Whilst they arent to be shied away from, it is worth noting that a badly thought out promotion can cause as...
Continue readingFACE-TO-FACE OR DOOR-TO-DOOR MARKETING: HOW TO GET THE BEST START
FACE-TO-FACE OR DOOR-TO-DOOR MARKETING: HOW TO GET THE BEST START— Face-to-face or door-to-door marketing is the act of going from one business (or household) to another physically in order to sell your services. Face-to-face marketing may seem like a nerve-wracking thing to do for the new entrepreneur or freelancer. However, when done right, its a very...
Continue readingSCRATCH CARD PROMOTIONS- WHAT MAKES A WINNING COMBINATION?
Scratch cards are the oldest & highly popular mechanic used within the world of sales promotions; scratch off a plastic coating to reveal a picture, code, symbol or number to find out if youve won a prize. Scratch cards provide instant gratification to aid consumer attraction, engagement and retention. What makes scratch cards so...
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