Our success is in the details; our field data collection department can handle any type of study in any marketplace throughout the India. Each of our interviewers goes through a training process with periodic updates to reflect the latest interviewing techniques and the utilization of survey instruments. Prior to each project, our staff goes through a series of in-depth, project-specific briefings to ensure that all project goals and objectives are met.

From central location intercepts, to telephone studies, to product testing, to online and mobile research studies; Fulcrum. has the experience to ensure your project will be completed with accurate results.

Quantitative Services include:

Survey and questionnaire design
Telephone interviewing (CATI)
Web studies/ Online surveys
Mail surveys
Mall, store, trade show and theme park intercepts
Central location pre-recruits
Home use tests
Central location testing
Mystery shopping
Remote location interviewing

Data Processing and Management Services:

Data entry
Survey scanning
Database management
Coding
Tabulation