B To B Marketing Agency in Pune

B To B Marketing

“Now the customer jouney leads to you
Every customer is on a journey. They’re either moving toward you or away.
But you can become their destination. And when they arrive, they’ll be ready to act.”

 

We are  B To B Marketing agency

We create B To B Marketing that works. Why? Because it’s designed to engage with real human beings, people who eat food which there like, drive cars and have peculiar tastes in music. We discover what makes them tick and what their issues are. We work out the best way to talk to them and then we start the conversation. Fulcrum does a special kind of B To B Marketing that combines thinking, doing, measuring and ramping up what works. We believe B2B marketing works best when it’s based on a clear strategy that everyone agrees with.

The B2B customer journey is complex and organize. Making your brand the destination often requires adapting a wide variety of marketing & sales method and tools , customer approaches to engage, inform and guide customers. At Fulcrum, we’ve got a toolbox full of B2B communication and marketing capabilities, and we’re ready to put them all to work for you. Below you’ll find some of the things we can do for your business—click on one and discover how we use these capabilities to help you meet your goals and help guide the customer journey.

 Who we help in B 2 B Marketing

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer. Our clients come from many  industries, including Foodservice, manufacturing, technology, packaging, business services and industrial machinery and components. It’s a very diverse roster, but they all serve buyers that face difficult decisions on the B2B customer journey. Our mission is to make your brand the obvious choice on the B2B customer journey. It happens by knowing and acting on who your target is, what’s important to them, where and when to reach them and how to motivate them to act. That requires better informed B to B sales and more responsive B to B marketing technology.

FACE TO FACE MARKETING

Our mantra consists of three simple words: improve your business. For that reason, everything is geared to your goals, whether it’s increased volumes, better margins, lower cost of sales, shorter sales cycles, breaking into new markets, attracting top talent or developing more motivated employees. Fulcrum specializes in helping B2B brands overcome sales challenges by improving the alignment between marketing and sales.To achieve success, a B TO B Marketing and B to B sales strategy that improves accessibility for all is essential. Marketing and sales should be able to easily access and share data, intelligence, training and marketing collateral throughout the entire purchase process. This unity maximizes your overall marketing and sales potential. When your marketing and sales teams are speaking the same language and are aligned to the same goals, your bottom line will benefit.

What we believe

The culture at Fulcrum is one of our greatest strengths and a key reason why clients genuinely enjoy working with us.

At Fulcrum we believe:

  • Everyone matters
  • It pays to be hard-working and open-minded
  • It’s always good to ask “What if?”
  • You can produce big ideas without big egos
  • This is the most exciting time in the history of communications

How we do it in B to B marketing:

To truly influence the B2B customer journey, Fulcrum has proven methods to:

  • Discover and define customer value
  • Identify targets and opportunities
  • Develop actionable marketing strategies
  • Track customer  activity
  • Create and deliver relevant marketing idea
  • Improve b to b marketing plan

ARE YOU STRUGGLING WITH YOUR MARKETING?

We Want to Hear About it
Please, let us know your name, email address, your website domain and a short briefing on what field you are looking for marketing solutions.

Contact Us: Offline Marketing Agency

B To B Marketing Agency in Pune

PUNE

Pune,  is the second largest city in the state of Maharashtra and the seventh most populous city in India, with an estimated population of 7.4 million as of 2020.23 It has been ranked as “the most livable city in India” several times.24 Along with the municipal corporation limits of PCMC and the three cantonment towns of Camp, Khadki and Dehu Road, Pune forms the urban core of the eponymous Pune Metropolitan Region (PMR).25

According to the 2011 census the urban area had a combined population of 5.05 million whilst the population of the metropolitan region was estimated at 7.4 million.9 Situated 560 metres (1,837 feet) above sea level on the Deccan plateau on the right bank of the Mutha river,26 Pune is also the administrative headquarters of its namesake district.The largest city of Maharashtra, Pune contributes a GDP(PPP) of $78 billion.

About Pune

Pune is situated to the west of Maharashtra and is the eighth largest metropolis in the country. Considered as the second largest city of Maharashtra, Pune is tagged as one of the fastest developing real estate market of India.
Pune has been called by a number of sobriquets, popular among them include pensioner’s paradise, Queen of the Deccan, and Oxford of the East. One of the historical cities of the nation, Pune is endowed with a shining past, a ground breaking present and an auspicious future.
One of the fastest growing cities of west India, Pune is blessed with traditional old economy industries that continue to play a pivotal role towards growth and development. Government and private sector, Research Institutes, Manufacturing, Information technology and Automobile are the pillars of Pune’s economy. Rapid growth of its industrial sector has made property in Pune one of the prime hot spots of recent times.
In the last few years, Pune has witnessed defence, engineering and other crucial sectors making it their headquarters, transforming it into a major industrial centre. Considered as the greenest urban areas of the nation, Pune has more than 40% of its area covered by greenery which is slowly reducing due to high demand for property in Pune and boom in Pune Real estate.

Pune Real Estate market

Considered as an end-user market, the real estate prices in Pune are generally high and increasing. Increased input cost of the developers, together with rise in investor’s demand from the peripheral locations is what drives the property in Pune and the overall Pune real estate sector.
Though the maximum demand for property in Pune was encountered in the Rs 30-Rs 40 lakh category, the supply of apartments, flats for sale was not up to the mark. The Rs 40-60 lakh category witnessed the maximum inventory supply. In comparison to the last year, carpet and built-up area in the city have elevated by 25-30%. This is further expected to increase with property in Pune vying for more luxury segment.
Demand for residential apartments in West Pune is emerging from the IT hub, which is located in the Rajiv Gandhi InfoTech Park, Hinjewadi. Demand in East Pune is mainly being driven by CBDs in Viman Nagar, Cyber City, Kharadi and Magarpatta.
Key builders in Pune are Mittal Brothers, Kumar Properties, Gagan Properties, Rohan Builders, Namrata Group, Ranjeet Developers, Paranjpe Schemes, Kolte Patil Developers, Kohinoor Group, Goel Ganga Group.
Key projects of Pune are Hillside Urban, Magarpatta Nanded City, Mittal Akshardham, Amrapali Aurum Towers, Nitron Landmark, Gokhale Group Anandban, Tanish Pride, DSK Kasturi, D. R. Gavhane Ankur, SKD Shiv Samruddhi, Vishwa Vinayak Residency, P4 Ventila, Aarav Balboa Avenue, DSK Gandhakosh, Shamaprasad Mukharjee CHSL, JM Adi Amma Bliss, Ravima Feel Bliss, Aditi Splendor Residency, Magnum lifestyle, Chandrarang La Melosa, Shraddha Landmark Kanchi Enclave, EDEN LA’MONTE CARLO, Sai Raj Heights, Vastu Tejonidhi, Shroff Signature Heights Phase 2, Gagan Adira, Venkatesh Graffiti .
Some of the most popular properties searched in Pune are 1 bhk flats in pune, plots in pune, villas in pune, 2 bhk flats in pune, 3 bhk flats in pune, house in pune, Flats in pune.

Demographics:

Going by the 2011 census, the urban population of Pune around 51 lakh. The estimated population includes towns such as Pimpri, Dehu, Khadki and Chinchwad. Consistent growth in the education and software sector has fuelled the influx of labours and workers from across the nation.
As per PMC reports, the rising trend in migration to Pune from 1991 to 2001 was mainly to economic reasons. Migration to the city between 1991-2001 was estimated at 3.6 lakh that was calculated as 15% of Pune’s total population at the end of the decade. This will increase demand for Real estate in Pune.
In regard to the rapid growth of the IT sector, migration between 2001-2011 remained constant at 12%, however it is expected to decline by 10% between 2011-2021 and by 8% between 2021-2026. This migration has also driven the demand for properties for rent and properties for sale in Pune.
Information Technology

After Bangalore, Pune has emerged as the potential destination to home the growing number of IT companies in the country. Hinjewadi in the west has emerged as a perfect destination for the upcoming IT/ITes companies in India, since it offers vast vacant land that is ideal for buil-to-suit offices.
At present, the IT/ITes sector in Pune account for 75% of the total office space occupied. The pace at which the IT/ITes sector is flourishing in the city has triggered the construction activity in the office space market in the last decade, significantly.
Currently, Pune is home to a number of IT/ITes giants, namely TCS, Infosys, Tech Mahindra, Wipro and Cognizant. The Rajiv Gandhi Infotech Park at Hinjewadi, Blueridge SEZ, Dlf Akruti IT SEZ and Embassy Techzone have changed the face of Pune into a major IT hub.

Connectivity

Indian highways and state highways constitute connectivity in Pune. National Highway 4 connects Pune to Bangalore, Mumbai and Kolhapur, while NH 9 joins the city to Hyderabad and NH-50 to Nashik. The State Highway connects the city to Aurnagabad, Ahmednagar and Alandi.
India’s first six-lane high-speed expressway, the Mumabi-Pune Expressway, has changed the overall connectivity of the city. Built in 2002, the Expressway has reduced the travel time between Mumbai and Pune by 2 hours.
Situated at Lohegaon, the Pune International Airport, regulated by AAOI offers domestic flights to major cities.
Local trains in Pune connects it to Lonavala and Pimpri-Chinchwad, while the daily express trains links the city to Hyderabad, Kochi, Chennai, Kanpur, Jammu, Patna, Mumbai, Delhi, Coimbatore, Bangalore, Howrah etc.
Pune Metro Rail is in talks with the DMRCL for a more sustained connectivity. The proposed metro is expected to a blend of underground and elevated sections and the initial routes are outlined between Vanaz-Ramwadi and Pimpri-Swargate.
PMPML buses offer excellent transport service within the city and its suburbs. In addition to it, the Maharashtra State Road Transport Corporation also provides buses from main stations in Pune Station, Shivajinagar and Swargate to all the prime locations in Maharashtra.
Pune civic administration

Pune is administered by Pune Municipal Corporation. Comprising of 149 councilors, the corporation is regulated by the Mayor of Pune. The executive power is actually endowed with the Municipal Commissioner of the state.
Along with the PMC, there are four different administrative bodies who work in sync to maintian order in the state. Such bodies include Khadki Cantonment Board (for Khadki), Dehu Road Cantonment Board (for Dehu Road), Pimpri-Chinchwad Municipal Corporation (for Pimprr-Chincwad)
Pune is in talks with the state government to formulate Pune Metropolitan Regional Development Authority that would constitute corporations, municipal councils and other local government bodies of the city. This authority will oversee all Pune Real estate decisions.

All Localities in Pune

pune LOCAL AREAS

Hadapsar
Baner
Pimpri
Dhanori
Wakad
Dhayari
NIBM
Salisbury Park
Bhosale Nagar
Aundh
Pashan
Kothrud
Shivajinagar
Deccan Gymkhana
Law College Road
Pisoli
Akurdi
Anand Nagar
Ashok Nagar
Aundh Road
Bajirao Road
Balaji Nagar
Bavdhan
Bhawani Peth
Bhekrai Nagar
Bhugaon
Bhukum
Boat Club Road
Bopodi
Budhwar Peth
Bund Garden Road
Camp
Chandan Nagar
Chandani Chowk
Dhankawadi
Erandwane
FC Road
Ganesh Nagar
Ganesh Peth
Ganeshkhind
Gokhale Nagar
Guru Nanak Nagar
Guruwar Peth
Hingne Khurd
Indira Nagar
Kalewadi
Kalyani Nagar
Karvenagar
Karve Road
Kasba peth
Katraj
Kondhwa
Kondhwa Budruk
Lavale
Lulla Nagar
Mahrashi Nagar
Market yard
Model colony
Mohammadwadi
Mukund Nagar
Mundhwa
Nagar Road
Narayan peth
Nasrapur
Padmavati
Parvati Darshan
Parvati Gaon
Paud Road
Fursungi
Pirangut
Prabhat Road
Pune Cantonment
Range Hills
Rasta Peth
Revenue Colony
Sadashiv peth
Sahakar Nagar
Salunke Vihar
Sangamvadi
Satara Road
Shaniwar Peth
Shastri Nagar
Shukrawar Peth
Sinhagad
Somwar Peth
Swargate
Thergaon
Tilak Road
Vadgaon Maval
Vadgaon Budruk
Wadgaon Sheri
Vidyanagar
Viman Nagar
Vishrant Wadi
Wagholi
Wakadewadi
Wanwadi
Warje
Yashvant Nagar
Yerwada
Loni Kalbhor
Shetphal Haveli
Chikhali
Talawade
Shivane
Kharadi
Dehu
Bhor
Chandkhed
Induri
Kamshet
Daund
Khadki
Junnar
Markal
Rajgurunagar
Khed
Koregaon Park
Dehu Road
Manchar
Sinhagad Road
Hinjewadi
Mulshi
Mahalunge
Alandi
Alandi Road
Balewadi
Bhosari
Chakan
Chinchwad
Dapodi
Dighi
Kasarwadi
Landewadi
Old Mumbai Pune Highway
Nigdi
Pimple Saudagar
Pradhikaran
Sanghavi
Undri
Lavasa
Mandai
J M Road
Talegaon Dabhade
Uday Baug
Walvekar Nagar
Ghorpadi
Sopan Baug
Keshav Nagar
Tingre Nagar
Magarpatta Road
Khadakwasla
MIT Collage Road
Ideal Colony
Manjri
Sukh Sagar Nagar
Ambegaon Budruk
Rahatani
Bibwewadi
BT Kawade Road
Ravet
Pashan Sus Road
Ramtekdi
Ingale Nagar
Sasane Nagar
Pimple Nilakh
Tathawade
Pimpri Chinchwad
Nasrapur Velha Road
Wai
Lohegaon
Yavat
Chourainagar
Malegaon
Kiwale
Taljai
Jambhul
Veerabhadra Nagar
Moshi
Shikrapur
Handewadi Road
NIBM Annexe
Moshi Pradhikaran
Sainath Nagar
Pawna Nagar
Panshet
Khed Shivapur
NIBM Road
Ranjangaon Karanjawane Road
Magarpatta
Baramati
Pune Nashik Highway
Kondhwa Saswad Road
Shreehans Nagar
Koregaon
Spine Road
Pune Sholapur Road
Jejuri
Shirwal
Kharadi Bypass Road
Pimple Gurav
Purandar
Senapati Bapat Road
Narhe
Gahunje
Mundhwa Road
Shirur
Marunji
Velhe
University Road
Mamurdi
Uruli Kanchan
Uruli Devachi
Handewadi
Rambaug Colony
Kanhur Mesai
Maan
Kondanpur
Saswad
Nande
Kondhawe Dhawade
Wadebolai
Mumbai Pune Expressway
Uttam Nagar
Punawale
Dattavadi
MG Road
Ranjangaon
Sanaswadi
Mangalwar Peth
Kirkatwadi
Fatima Nagar
Raviwar Peth
Lonikand
NDA Road
Indapur
Gultekdi
Sus
Sangvi
Vithalwadi
Shirgaon
Wadaki
Narayangaon
Theur
Wadegaon
Nerhe
Kanhe
Bhusari Colony
Padvi
Nanded
Charholi Budruk
Katraj Kondhwa Road
Ganga Dham
Khamundi
Dhanore
Talegaon Dhamdhere
Kolhewadi
Sarola
Shewalwadi
Pingori
Sanjay Park
Paud
Kavade Mala
Shankar shet road
Ashtapur
Baner Pashan Link Road
Agarkar Nagar
Kondhapuri
Mahatma Phule Peth
Bakori
Kalas
Ketkawale
Walhe
Chimbali
Alephata
Bope
Chande
Lokamanya Nagar
Yewalewadi
Kelawade
Hinjawadi Phase I
Mahalunge Ingale
Ambarwet
Rihe
Wadgaon Budruk
Kasar Amboli
Kasarsai
Bhilarewadi
Kesnand
Ghotawade
Somatne Phata
Nanekarwadi
Awhalwadi
Gudhe
Narayanpur
Malshiras
Donaje
Alandi-Markal Road
Nimgaon Mhalungi
Ambavane
Valane
Uravade
Mohari BK
Bhaginghar
Tambhad
Sonde Karla
Kodawadi
Misalwadi
Koregaon Bhima
Dive
Lohagad
Medankarwadi
Wadki
Kolvan
Karmoli
Pargaon
Dhangarwadi
Parner Pune Highway
Bahul
Bopgaon
Morgaon
Kolwadi
Bhoirwadi
Sate
Bopkhel
Vadhu Budruk
Shindaone
Pimpalgaon Tarf Khed
Boripardhi
Somatane
Holewadi
Shiroli
Kurkumbh
Jalochi
Charholi Khurd
Nighoje
Baner Bypass Highway
Otur
Ambegaon Khurd
Moi
Walati
Jambhulwadi
Tukai Darshan
Darumbre
Karanja Vihire
Parvati Paytha
Vadgaon Sheri
Mangadewadi
Kunjirwadi
Kadus
Sadar Bazaar
Aambethan
Uksan
Dahiwadi
Haveli
Talegaon chakan Road
Baner Annexe
Talegaon Varale Road

Marketing Services

Feet On Street
Door To Door Marketing
Face to Face Marketing
Street Marketing
Field Marketing
Direct To Retailer Sales
Strategic Field Marketing
Marketing Strategy
Trade Marketing
Marketing Team
Sales & merchandising
Shopper  & Retail Marketing
Direct sales
Sales promotion
Trade sales promotions
Promotions team
Leaflet distribution
Telemarketing

Brand Promotions

Brand Strategy

Brand Activation
BTL Activation
In-Shop Activation
Product launches
Rural Area Activities
Free Sampling Activities
Demonstration Activities

Events

Market Research
Field Research
Advertising Market Research
Compensation Survey
Tele Research
Test Marketing
Brand Market Research
Market Feedback
Survey Data Collection
Customer Satisfaction Studies
Industrial Market Research
Mystery Shopping
Retail Audit
Customer Acquisition

Merchant Acquiring

Telemarketing

Telesales Person
Telemarketing
Telesales
Telesales Account Manager
Inbound/outbound lead generation
Post-sale follow-up services
Surveys
Appointment setting
Dealers Appointment making
Welcome/impact calls
Account activation
Building a Database of Sales Leads
Business Development Manager
Client acquisition
Cold calling
Customer acquisition
Lead Generation