Preparing to sell

An overview of what you need to consider before your business sells anything including sales environments and channels
The sales process
How to follow a step-by-step process to achieve sales, and build long-term customer relationships
Sales channels to reach your customers
How to decide which sales channels to use to reach your customers, including face to face, retailers and sales agents
Sell through a commercial agent
How to get help in selling by accessing specialist sales skills to explore new and overseas markets by working with an independent commercial agent
Plan and forecast sales
How to use sales forecasting, a monthly prediction of your sales, to improve the management of your business and avoid cashflow problems
Increase your market share
How to increase sales and profit from existing customers, break into new markets and increase your overall share
Develop an effective sales team
Assessing the need to take on sales staff and how to find the most effective salespeople and motivate them to perform
Sell your food or drink product in a supermarket
How to successfully supply your product for sale in a supermarket or major retailer