TRADE SHOW AND EVENT FOLLOW UP
What are the benefits of follow up calls on trade show lists?
You’ve made the investment in the trade show. Now is the time to reap the benefits by initiating a post-trade show calling campaign that ensures your trade show efforts pay off. While digital, print, and other forms of advertising can be effective tools to reach a broad audience, nothing is as immediate and persuasive as a personal conversation.
The number one reason to follow up with trade show attendees immediately is that they have pre-qualified themselves by attending. This shows they are in some stage of the buying process. When we get your trade show list, we work to separate the known vendors from the attendees to create the best list possible from that show.
Research and sales studies have proven that the majority of leads never receive any type of follow-up, or they are contacted too late. Obviously, time is of the essence when following up with trade show or event leads.
By teaming with Fulcrum for your trade show follow-up calls, we will create measurable ROI on your trade show investment. Our methodology combines a laser-focused calling strategy combined with executive-level presentations that improve results.
Our process is efficient and time-tested and our goals are clear:
- Help you make the most of your trade show investment with effective follow up calls to the attendees.
- Deliver quality sales leads to maximize your investment.
- Work in a timely manner. Start maximizing your trade show and event follow-up ROI by partnering with Fulcrum!