Customer Acquisition Agency in Bangalore

Customer Acquisition

Customer Acquisition

We Help You Find, Acquire, and Engage Customers across all Channels.

Our customer acquisition services, powered by advanced growth, help you find and engage customers across all channels. Learn how our demand acquisition solutions and customer retention strategies can help grow your business.

Our Demand and Acquisition solutions

Our Demand and Acquisition solutions optimize buying journeys for acquiring new customers, leverage technology and analytics to deliver personal experiences, and help optimize your digital marketing strategies to increase the quantity and quality of leads.

B2B and B2C Campaign Management and Optimization

Design engagement strategies with the right marketing campaigns and advanced analytics to measure targeted prospects, build trusted relationships, and achieve sales goals.

Search to Sales

Connect the on-line and off-line journey and optimize lead nurturing by entering the conversation at the relevant time with the right messaging.

New Customer Acquisition

Achieve lower customer acquisition costs through lead generation best practices and analytics.

Our Growth and Expansion solutions

Our Growth and Expansion solutions are an end-to-end service that leverages technology and a team of specially trained sales professionals to provide cost effective ways for brands to drive new revenue and grow their business.

Account Management

Manage customer lifecycle stages through advanced analytics and the identification of key events that drive customer success.

Cross-sell & Upsell

Increase the lifetime value and incremental revenue of customers by tailoring offers to complement and enhance their satisfaction.

Service to Sales

Turn your customer service center into a revenue driver with our training and technology.

Our Retention and Loyalty solutions

Our Retention and Loyalty solutions foster long-lasting relationships and help brands create memorable experiences in the moments that matter to build customer loyalty with every interaction.

Onboarding & Welcome

Deliver targeted communications when a new contact enters your marketing database, whether through online or offline sales conversion.

Win-back Campaigns

Bring your customers back to you through personalized win-back campaigns & outreach

Churn Reduction

Address at-risk customers and improve customer retention through a data-driven, personalized approach.

Account Management

Manage customer lifecycle stages and identify key events that drive customer success.

Loyalty Optimization

Leverage a proactive, data-driven process to help build loyalty and expand your share of wallet.

Approach that Scales to increase Revenue and Reduce cost of sales

Sales process best practices
Score accounts and leads on best fit
Pass leads to sales at the right time
Spend time on the most valuable accounts

Identify business in-market for specific services
Create profile of prospect
Behavioral segmentation and predictive modeling
Test and measure enriched data

Engage in the customer’s channel of choice
Align marketing, inside sales and field sales for a cohesive customer journey that drives a lift in results

In this strategy guide,learn the many business and operational advantages to outsourcing salesactivities and 10 ways outsourcing your sales team can help your companywork smarter, not harder, to increase leads, conversions, and sales

Customer Acquisitionat the Right Time with the Right Offers.

Customer Retention and Loyalty

Our end-to-end customer lifecycle solutions leverage technology, analytics, and a team of specially-trained sales associates to help brands drive new revenue and keep customers happy.

Grow customer relationships

Customers have more options than ever before. Establishing a strong relationship from the first interaction is key, but it is equally important to nurture that relationship over time. Foster long-lasting relationships and create high quality experiences in the moments that matter to build customer loyalty with every interaction. Our integrated end-to-end customer retention and loyalty solutions leverage technology and a team of specially-trained sales associates to help brands drive new revenue and keep existing customers happy. We help brands increase customer retention and build relationships that increase advocacy and customer lifetime value.

Customer retention strategies to engage customers

Keep customers engaged with tailored retention program strategies that deepen customer relationships and drive more revenue. It costs 5x more to acquire new customers than to strengthen relationships with current ones. Yet, many organizations spend more money and time seeking out new customers instead of building relationships with current ones. A focus on customer retention pays off long-term.

Increased retention equals increased sales

Keep customers happy and hit key business goals by investing in existing customers relationships. Better understand product or service purchase cycles to develop highly-personalized customer relationships that keep them loyal with our customer experience journey mapping and churn prediction analytics. Reduce customer attrition and build relationships that will increase over a lifetime with our omnichannel retention and loyalty programs.

Get in touch with us

Let us help you plan and execute a great marketing strategy.

Contact Us

Definition of Customer Acquisition:

Customer acquisition refers to bringing in new customers – or convincing people to buy your products. It is a process used to bring consumers down the marketing funnel from brand awareness to purchase decision.

The cost of acquiring a new customer is referred to as customer acquisition cost (or CAC for short). Once the customer acquisition process is complete, it then hands itself to customer retention & re-acquisition. 

Customer acquisition is important because it increases recommendations, brand awareness, sales, and business ventures. When you acquire a new customer, odds are that they will check your business’s other products or services. If they continue to like what they find, they will recommend your business to the people they know, further increasing your number of customers. As you gain more customers, news of your business will spread and increase brand awareness. This, in turn, will drive sales for your business. The more sales you have, the more new products or services you can offer or new regions you can expand to.

Ultimately, customer acquisition is the driving force behind improving your business’s financial well-being.

Winning new customers and animating existing customers to rebuy is vital to any business. But how to acquire customers? We’ll show five types of customer acquisition and explain how they’ll work out.

My primary concern here is the acquisition of new customers, not to the re-acquisition of existing customers. Some of the listed forms of customer acquisition are very common (eg. telesales or mailings), others such as the acquisition by partners are not as well known, especially in smaller companies. Use this list to challenge your sales status quo and try different strategies for winning new customers.

Telesales or telemarketing
Mailing by post, leaflet hand to hand , bulk mail or e-mail
Online marketing, Adwords
offline marketing, Direct Marketing
Event
Acquiring customers through partners

Customer acquisition requires forethought and strategies. In fact, there are many different customer acquisition strategies that are used as part of the customer acquisition process. Some customer acquisition methods are more effective with specific types of clients, but there are a few basic steps that are included in any type of customer acquisition plan.

The first step of any basic customer acquisition plan is to identify quality potential customers. One customer acquisition strategy involves reaching out to potential customers through call centers and mailing lists. These customer acquisition methods allow companies to determine which individuals and businesses express interest in or already use products similar to those of your company. Next, companies qualify the leads a little further using various research methods to determine the viability of the given lead. If the chances seem likely that you will be able to acquire this new customer, his status is upgraded to that of prospect and assigned to a salesperson for further interaction.

Many customer acquisition programs then include establishing a relationship with prospects to identify their needs and determine how the products offered relate to those needs. Salespeople also attempt to identify unstated needs; these are based on data provided by ongoing conversations and interactions with the prospects. Salespeople also can identify additional needs of prospects and offer additional products so the prospects see a greater value from purchasing the products they already are considering.

Using appropriate customer acquisition strategies helps companies to grow, and targeted customer acquisition programs help companies acquire the right customers in a cost effective way. New companies or those with less established products especially need to place a greater focus on customer acquisition. As companies mature, they can shift their focus to customer retention. It’s important to keep in mind that customer acquisition costs often are higher than customer retention costs and therefore require a thorough analysis of the associated benefits. The acquisition benefits also need to be fully quantified in order for companies to accurately gauge the relative value of their customer acquisition process. For established companies to grow most effectively, they should find ways to attract, satisfy, and retain customers.

Customer Acquisition Agency in Bangalore

 

Bangalore

BANGALORE

BANGALORE

Bangalore  is the capital and the largest city of the Indian state of Karnataka. It has a population of more than 8 million and a metropolitan population of around 11 million, making it the third most populous city and fifth most populous urban agglomeration in India. Located in southern India on the Deccan Plateau, at a height of over 900 m (3,000 ft) above sea level, Bangalore is known for its pleasant climate throughout the year. Its elevation is the highest among the major cities of India.

The city’s history dates back to around 890 CE, in a stone inscription found at the Nageshwara Temple in Begur, Bangalore. The Begur inscription is written in Halegannada (ancient Kannada), mentions ‘Bengaluru Kalaga’ (battle of Bengaluru). It was a significant turning point in the history of Bangalore as it bears the earliest reference to the name ‘Bengaluru’. In 1537 CE, Kempé Gowdā – a feudal ruler under the Vijayanagara Empire – established a mud fort considered to be the foundation of modern Bangalore and its oldest areas, or petes, which exist to the present day. After the fall of Vijayanagar empire in 16th century, the Mughals sold Bangalore to Chikkadevaraja Wodeyar (1673–1704), the then ruler of the Kingdom of Mysore for three lakh rupees.  When Haider Ali seized control of the Kingdom of Mysore, the administration of Bangalore passed into his hands.

Bangalore is widely regarded as the “Silicon Valley of India” (or “IT capital of India”) because of its role as the nation’s leading information technology (IT) exporter. Indian technological organisations are headquartered in the city. A demographically diverse city, Bangalore is the second fastest-growing major metropolis in India. Recent estimates of the metro economy of its urban area have ranked Bangalore either the fourth- or fifth-most productive metro area of India. As of 2017, Bangalore was home to 7,700 millionaires and 8 billionaires with a total wealth of $320 billion. It is home to many educational and research institutions. Numerous state-owned aerospace and defence organisations are located in the city. The city also houses the Kannada film industry. It was ranked the most liveable Indian city with a population of over a million under the Ease of Living Index 2020.

HISTORY

The Begur Nageshwara Temple was built in Bangalore around c. 860, during the reign of the Western Ganga dynasty.

The area around Delhi was probably inhabited before the second millennium BCE and there is evidence of continuous inhabitation since at least the 6th-century BCE. There was Ochre Coloured Pottery culture in Red fort area which began around c.2600 BCE. Around c.1200 BCE the region was inhabited by people of Painted Grey Ware culture and was part of Kuru Kingdom. The city is believed to be the site of Indraprastha, the legendary capital of the Pandavas in the Indian epic Mahabharata. According to the Mahabharata, this land was initially a huge mass of forests called ‘Khandavaprastha’ which was burnt down by the Pandavas to build the city of Indraprastha. Later Kurus were defeated by the non-Vedic Salva tribe.

The earliest architectural relics date back to the Maurya period (c. 300 BCE); in 1966, an inscription of the Mauryan Emperor Ashoka (273–235 BCE) was discovered near Srinivaspuri. Remains of several major cities can be found in Delhi. The first of these were in the southern part of present-day Delhi. King Anang Pal of the Tomara dynasty founded the city of Lal Kot in 1052 CE. Prithviraj Chauhan conquered Lal Kot in 1178 and renamed it Qila Rai Pithora.

GEOGRAPHY

Bangalore lies in the southeast of the South Indian state of Karnataka. It is in the heart of the Mysore Plateau (a region of the larger Cretaceous Deccan Plateau) at an average elevation of 900 m (2,953 ft).[64]: 8  It is located at 12°58′44″N 77°35′30″E and covers an area of 741 km2 (286 sq mi).  The majority of the city of Bangalore lies in the Bangalore Urban district of Karnataka and the surrounding rural areas are a part of the Bangalore Rural district. The Government of Karnataka has carved out the new district of Ramanagara from the old Bangalore Rural district.

The topology of Bangalore is generally flat, though the western parts of the city are hilly. The highest point is Vidyaranyapura Doddabettahalli, which is 962 m (3,156 ft) and is situated to the north-west of the city. No major rivers run through the city, although the Arkavathi and South Pennar cross paths at the Nandi Hills, 60 km (37 mi) to the north. River Vrishabhavathi, a minor tributary of the Arkavathi, arises within the city at Basavanagudi and flows through the city. The rivers Arkavathi and Vrishabhavathi together carry much of Bangalore’s sewage. A sewerage system, constructed in 1922, covers 215 km2 (83 sq mi) of the city and connects with five sewage treatment centres located in the periphery of Bangalore.

 
The Hesaraghatta Lake in Bangalore

 

ECONOMY

Bangalore is second fastest growing metropolis in India.[148] Bangalore contribute 38% of India’s total IT exports.[ It’s economy is primarily service oriented and industrialized. The economy of Bangalore is contributes by information technology, telecommunication, biotechnology, manufacturing and industries (electronics, machinery, electricals, automobiles, foods & beverages) sectors etc. Major industrial areas around Bangalore are Adugodi, Bidadi, Bommanahalli, Bommasandra, Domlur, Hoodi, Whitefield, Doddaballapura, Hoskote, Bashettihalli, Yelahanka, Electronic City, Peenya, Krishnarajapuram, Bellandur, Narasapura, Rajajinagar, Mahadevapura etc.  Bangalore is one of the favorable business destinations. It is fifth city in India to host maximum numbers of Fortune Companies next to Mumbai, Delhi, Kolkata and Chennai.

The growth of IT has presented the city with unique challenges.  Ideological clashes sometimes occur between the city’s IT moguls, who demand an improvement in the city’s infrastructure, and the state government, whose electoral base is primarily the people in rural Karnataka.The encouragement of high-tech industry in Bangalore, for example, has not favoured local employment development, but has instead increased land values and forced out small enterprise.

BANGALORE DISTRICT’S

Bangalore Urban district, officially known as, Bengaluru Nagara district , is a district in the Indian state of Karnataka. It is surrounded by the Bangalore Rural district on the east and north, the Ramanagara district on the west and the Krishnagiri district of Tamil Nadu on the south. Bangalore Urban district came into being in 1986, with the partition of the erstwhile Bangalore district into Bangalore Urban and Bangalore Rural districts. Bangalore Urban has five taluks: Bangalore North (Bengaluru), Bangalore South (Kengeri), Bangalore East (Krishnaraja Pura), Yelahanka and Anekal.[citation needed] The city of Bangalore is situated in the Bangalore Urban district. The district has 17 hoblies, 668 villages, 9 municipal corporations, and five talukas. Electronics City is situated in Anekal Taluka.

The district had a population of 6,537,124 of which 88.11% is urban as of 2001.  As of Census 2011, its population has increased to 9,621,551, with a sex-ratio of 908 females/males, the lowest in the state and its density is 4,378 people per square km.

more info

Bengaluru, also spelled Bengalooru, formerly Bangalore, city, capital (since 1830) of Karnataka state, southern India. Bengaluru is one of India’s largest cities. It lies 3,113 feet (949 metres) above sea level, atop an east-west ridge in the Karnataka Plateau in the southeastern part of the state, at a cultural meeting point of the Kannada-, Telugu-, and Tamil-speaking peoples. Pop. (2001) city, 4,301,326; urban agglom., 5,701,446; (2011) city, 8,443,675; urban agglom., 8,520,435.

 

Bengaluru has pleasant summers and mild winters. Summer temperatures average in the low to mid-90s F (about 34 °C), and winter temperatures rarely drop below 60 °F (16 °C). The city receives about 36 inches (914 mm) of annual rainfall, which has been inadequate as a water supply for its increasing population and industry. Most of the city’s water comes from the Kaveri (Cauvery) River, about 45 miles (70 km) to the south. The municipal government has undertaken projects to develop more reservoir lakes in the city and to reuse water.

demographics

The estimated population of Bangalore city for mid year 1957 was 11,76,000 and for mid-year 1958, it was 12,54,000.[85] With a population of 8,443,675 in the city and 10,456,000 in the urban agglomeration,[8][7] up from 8.5 million at the 2011 census,[86] Bangalore is a megacity, and the third-most-populous city in India and the 18th-most-populous city in the world.[87] Bangalore was the fastest-growing Indian metropolis after New Delhi between 1991 and 2001, with a growth rate of 38% during the decade. Residents of Bangalore are referred to as “Bangaloreans” in English, Bengaloorinavaru or Bengaloorigaru in Kannada and Banglori in Hindi or Urdu.[88] People from other states have migrated to Bangalore, study, or work there as well.

 

According to the 2011 census of India, 78.9% of Bangalore’s population is Hindu, a little less than the national average.[90] Muslims comprise 13.9% of the population, roughly the same as their national average. Christians and Jains account for 5.6% and 1.0% of the population, respectively, double that of their national averages. The city has a literacy rate of 89%.[91] Roughly 10% of Bangalore’s population lives in slums.

Population growth 
CensusPopulation %±
1941406,760 
—
1951778,977 91.5%
19611,207,000 54.9%
19711,654,000 37.0%
19812,922,000 76.7%
19914,130,000 41.3%
20015,101,000 23.5%
20118,425,970 65.2%

transport

namma metro(rail)

A rapid transit system called the Namma Metro is being built in stages. Initially opened with the 7 km (4.3 mi) stretch from Baiyappanahalli to MG Road in 2011,[180] phase 1 covering a distance of 42.30 km (26.28 mi) for the north–south and east–west lines was made operational in June 2017.

road

Buses operated by Bangalore Metropolitan Transport Corporation (BMTC) are an important and reliable means of public transport available in the city.  While commuters can buy tickets on boarding these buses, BMTC also provides an option of a bus pass to frequent users. BMTC runs air-conditioned luxury buses on major routes, and also operates shuttle services from various parts of the city to Kempegowda International Airport.  The BMTC also has a mobile app that provides real-time location of a bus using the global positioning system of the user’s mobile device.

AIRPORT

Bangalore is served by Kempegowda International Airport (IATA: BLR, ICAO: VOBL), located at Devanahalli, about 40 km (25 mi) from the city centre. It was formerly called Bangalore International Airport. The airport started operations from 24 May 2008 and is a private airport managed by a consortium led by the GVK Group. 

RESEDENTIAL AREAS

 

BLANK MAM

MARKET(kr Market)

KR Market is a busy, vibrant and crowded market in the heart of the city. Go early in the morning to watch fresh vegetables and flowers arrive for the day. A photographer’s delight, this market whips up a frenzy especially before important religious festivals.

SHOPPING MALL (phoenix marketCITY MALL)

Phoenix Marketcity is a shopping mall developed by The Phoenix Mills Co. Ltd., located in Bengaluru, Karnataka, India.

It is the largest mall in Bangalore by area and occupying 1,400,000 square feet (130,000 m2) built-up area[3] with 1,000,000 square feet (93,000 m2) of retail space[2] on four floors, which houses 296 stores,[2] a nine-screen PVR Cinemas multiplex[4] and a food court.

MOVIE THREATERS

Plaza was a film theatre located in the city of Bangalore, India. It used to be on M. G. Road in the Bangalore Cantonment area. It was built in 1936 and mostly screened Hollywood movies.

PARKS

Cubbon Park, officially known as Sri Chamarajendra Park,[1] is a landmark ‘lung’ area of Bengaluru city, located (12.97°N 77.6°E) within the heart of the city in the Central Administrative Area. Originally created in 1870, when Major General Richard Sankey was the then British Chief Engineer of Mysore state, it covered an area of 100 acres (0.40 km2) and subsequent expansion has taken place and the area reported now is about 300 acres (1.2 km2).

HOSPITALS

Victoria Hospital is a government run hospital affiliated with Bangalore Medical College now renamed Bangalore Medical College and Research Institute. It is the largest hospital in Bangalore, India. Started by Shri Krishnaraja Wodeyar, the then Maharaja of Mysore in 1901, the hospital soon rose to be among the prominent hospitals in South India. Dr. Padmanabhan Palpu, a famous doctor and bacteriologist from Kerala was instrumental in setting up the hospital.

bangalore LOCAL AREAS

Around Railway Station
Begur Kopa Road
Doddaballapur Road
Electronic City
Hebbal
Hesaraghatta
Hoskote
Hosur
Hosur Road
Indiranagar
International Airport
Jayanagar
JP Nagar
Kaggalipura
KGA Golf Course
Koramangala
Krishnarajapuram
Kundana
Langford Town
Malleswaram
Marathahalli
MG Road
Minerva Circle
Mysore Road
Palace Grounds
Race Course Road
Rajajinagar
Seshadripuram
Shivaji Nagar
Tumkur Road
Ulsoor Lake
Vasanth Nagar
Whitefield
Yelahanka
Yelahanka Devanhalli Road
Baiyappanhalli Metro Station
Bangalore Cantonment
Railway Station
Bangalore City Junction
Bangalore Palace
Bannerghatta National Park Bangalore
BIEC – Bangalore International Exhibition Centre
Bowring and Lady Curzon Hospital
Dodda Ganpati Temple
Fortis Hospital Bangalore
Garuda Mall
HAL Aerospace Museum
HAL Airport
Halasuru Metro Station
Hesaraghatta Lake
Indira Gandhi Musical Garden
Indiranagar Metro Station
Inorbit Mall Whitefield
ISKCON Temple Bangalore
Jawaharlal Nehru Planetarium
Kadu Malleshwara Temple
Kempegowda Bus Station (Majestic)
Kempegowda International AirportBallur
 
Banashankari 6th Stage
 
Bangalore- Hyderabad Highway Road
 
Banashankari 5th Stage
 
Banashankari 3rd Stage
 
Banashankari
 
Banashankari 2nd Stage
 
Ayyappa Nagar
 
Attur Layout
 
Amrutha Halli
 

 
Mantri Square Mall
Mantri Square Sampige Road Metro Station
Nageshwara Temple
Narayana Hrudayalaya Whitefield
Orion Mall
Peenya Industry Metro Station
Peenya Metro Station
Phoenix Market City Whitefield
Rajajinagar Metro Station
Royal Meenakshi Mall
Sandal Soap Factory Metro Station
Santosh Hospital
Srirampura Metro Station
St Mary’s Basilica
St. Martha’s Narayana Heart Centre
St. Philomena’s Hospital
St.John’s Medical College Hospital
Suryanarayana Temple
Swami Vivekananda Road Metro Station
The Forum Mall Kormangala
The Forum Value Mall Whitefield
Trinity Metro Station
Vidhana Soudha
Yellamma Dasappa Hospital
Yeshwanthpur Industry Metro Station
Yeshwanthpur Metro Station
Yesvantpur Junction Railway Station
Kuvempu Road Metro Station
Mahalakshmi Metro Station
Mahatma Gandhi Road Metro Station
Mallya Hospital
Chintamani
Chinnapa Garden
Chinnapanna Halli
Cottonpete
CQAL Layout
Dasarahalli Main Road
Dayananda Nagar
Dasanapura
Dabaspete
Craig Park Layout
Cunningham Road
Budigere Road
Budigere Cross
Bagaluru
Bagepalli
Baiyyappanahalli
Bagalur Road
Bagalur Main Road
B Narayanapura
Babusa Palya
Balagere
Ambedkar Veedhi
 
Ajjagondahalli
 
Adakamaranahalli
 
AECS Layout
 
Ananth Nagar
 
Anekal
 
Attibele
 
Attibele – Anekal Road
 
Ashirvad Colony
 
Arasanakunte
 
Anekal – Hosur Road