btl Activation | shop To shop promotional Agency in Murbad Road, mumbai

Everything our shop To shop promotional agency in Murbad Road, mumbai does is aimed at helping brands connect with their markets and, most importantly, at getting results for our clients. On average we achieve a 25% uplift in sales on brand campaigns. This is driven through brand activations, promotions, btl Activation , experiential events and brand love campaigns, and all aspects of field marketing and btl Activation.

We use mobile apps that enable real-time reporting and feedback from the field and get the highest level of responses from the market.

Let us add value to your below the line marketing activities. We will source and brand a large variety of promotional team, give you ideas, plan and project manage your corporate gift campaign. We deliver door-to-door to anywhere in Murbad Road, mumbai

Promotions company that builds brand loyalty with customers

We are a professional btl Activation and promotions company in Murbad Road , mumbai trust us for your Marketing, Promotion Campaigns which are results driven.

Brand representation and understanding is key and we set out to represent our clients’ brands in the best possible way. Also, our attention to detail and exceptional service is what sets us apart from our standards of service delivery. Our approach will leave your customers with a memorable experience.

 

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

Promotions company is a dynamic and brand passionate below the line promotions and events company in Murbad Road, mumbai.  Our business is about securing brand loyalty and recognition amongst your customer target market on a one-on-one and uplift sales through brand promotion. This is achieved through shop To shop promotional and brand activationspromotionsbtl Activation & experiential events and all aspects of the marketing field.

Our clients get brand strategy and crafted solutions, from concept development through to production, execution, and ability to meet tight deadlines without compromising.

Promotions treats a brand as a living being and can be seen in the way we use our concepts in improving the probability of a successful brand activation campaign, Also we understand all the requirements of every brand activation, we activate and deliver to your targeted audience. We can tailor-make any campaign to suit the needs of both brand and audience.

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities
Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

btl Activation

We treat brands like living beings and the evidence is in the way we use out concepts to improve the probability of successful brand activations.

As specialists with an energetic life force, we offer creative promotions campaign solutions. These solutions extend across concept development and strategy to execution on a national level.

At Fulcrum Promotions, we understand all the requirements of every activation as well as we activate when infusing energy into our client’s project to drive their businesses forward. We can also tailor make any campaign to suit the needs of both brand and audience.

 

 Activations & Promotions

Fulcrum will take care of the entire activation or promotion – from concept to planning to execution. We will also be using our innovative, online field reporting tools to provide measureable responses, return on investment numbers and other eye-opening market insights.

Experiential Marketing

Fulcrum’s experiential marketing events and brand love campaigns are focused on building long-term loyalty by providing unforgettable, feel-good experiences. Consumers can ‘fall in love’ with your brand and share the news with the world via word of mouth and social media..

Field Marketing

Fulcrum conducts various field marketing activities, providing market insights and tangible support for your brand in the field so that your marketing efforts reach new levels of effectiveness. Services include market research, mystery shopping, lead generation, incentive launches, staff training, store audits and other merchandising support activities.

shop To shop promotional Agency

We infuse our tailor-made promotions solutions are with a thorough understanding of the target audience. This includes, but not limits, their shopping habits, behaviours, and the path to buy.

Our operational ability, real-time digital campaign management, and reporting systems ensure effective execution and feedback.

Through many strategic stakeholder relationships, we provide inclusive and interactive activations. We ignite the light that will light the way for people to find your product and align with your purpose.

In addition, we are able to ease executions through solid trade relationships.

Reach your target audience

Reaching the right audience at the right moment in ways that it speaks to them

Highly trained promoters

We provide you with an enthusiastic, professional and well-trained team of promoters

Brand Identification

Dare us to bring out the personality of your brand

Brand Interaction

We tailor your brand activations to deliver the desired brand interaction.

Brand activations are about coming to your audience and letting them know in a memorable way, who you are and why they should support you.

Ideally, it generates enthusiasm beyond the moment and leads to action on behalf of your consumers. It’s a matter of reaching the right audience at the right moment in a way that speaks to them.

Our Promotions Company has the ability to use a wide range of out-of-home media platforms and, thus offer synergistic 360-degree brand executions.

Our Promoters and Promotional Models are best in class. In essence, their impact and ability to execute is important to us and is evident in the expertise and rigorous programs offered by our team of experts.

 

Come talk to us, we build relationships and achieve business goals.

 We want to share our ideas to help your brand promotions,

We operate across the entire mumbai and have staff in all major towns and cities  to  Murbad Road.

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

 

 

Murbad Road, mumbai

Mumbai, also known as Bombay, is the capital of Maharashtra. It is the most populous city in India and the fourth most populous city in the world. Along with the neighbouring urban areas including Navi Mumbai and Thane, it is one of the most populous urban regions in the world. Mumbai lies on the west coast of India and has a natural harbour.

Seven islands came together to constitute present day Mumbai. During the mid-18th century, Mumbai was reshaped by reclaiming the area between the seven islands from the sea. Bombay was characterized by economic and educational development in the 19th century. Upon India’s independence, the city was incorporated into Bombay State. In 1960, a new state of Maharashtra was created with Bombay as the capital. The city was renamed Mumbai in 1996.

Mumbai is the financial and entertainment capital of India. The city houses important financial institutions such as the Reserve Bank of India, the SEBI, the Bombay Stock Exchange, the National Stock Exchange of India and corporate headquarters of numerous Indian companies and multinational corporations. Mumbai has evolved into a global financial hub.

It is home to some of India’s premier scientific and nuclear institutes such as BARC, NPCL, AERB, AECI and the Department of Atomic Energy. The city also houses India’s Bollywood movie industry. Mumbai’s business opportunities, as well as its potential to offer a higher standard of living, attract migrants from all over India, making the city a melting pot of many communities and cultures.

It is home to some of India’s premier scientific and nuclear institutes such as BARC, NPCL, AERB, AECI and the Department of Atomic Energy. The city also houses India’s Bollywood movie industry. Mumbai’s business opportunities, as well as its potential to offer a higher standard of living, attract migrants from all over India, making the city a melting pot of many communities and cultures.

In 1950, municipal limits of Bombay were expanded by merging the Bombay Suburban District and Bombay Island City to form Greater Bombay Municipal Corporation (GBMC).

In 1979, a sister township of New Bombay(Navi Mumbai) was founded by the City and Industrial Development Corporation (CIDCO) across Thane and Raigad districts to help decongest and control Bombay’s population.

Textile industry in Mumbai largely disappeared in 1982. Since then, Mumbai’s defunct cotton mills have become the focus of major redevelopment.

Dharavi, Asia’s second largest slum, is located in central Mumbai and houses between 800,000 to one million people in 2.39 sq.km, making it one of the most densely populated areas on Earth.

Key Projects in Mumbai are Omkar Ananta, Xrbia Aashiyana, Oberoi Tata Steel, K Hemani Neona, L&T Emerald Isle, L&T Crescent Bay, Godrej Prime, SPARK DEVELOPERS JYOTI PALACE, BHUMI YUG GARDENS KAMAN, Dosti Codename Landmark, Dosti Vihar, Dosti Planet North, Dosti Imperia Phase I, Mohan Suburbia, Mohan Willows, Piramal Vaikunth, Mohan Palms.
Most searched properties in Mumbai are 1 bhk flats in mumbai, plots in mumbai, villas in mumbai, 2 bhk flats in mumbai, 3 bhk flats in mumbai, house in mumbai, property in thane, property in ulwe, property in panvel, Flats in mumbai.
Key builders in Mumbai are L&T Realty, Lodha Group, Mahindra Lifespaces, Godrej Properties, Paradise Group, House of Hiranandani, Kolte Patil Developers Ltd, Dosti Realty, Lok Group, Mohan Group.

Demographics:

According to the 2011 census, the population of the city is 12,479,608. The city has seen a huge migration of population from all over India in search of employment opportunities. The population density is approximately 20,482 persons per sq.km. The living space is 4.5 sq.mt per person.
According to 2011 census, the sex ratio in the island city is 838 (per 1,000 male) and 857 in the suburbs. Greater Mumbai has a literacy rate of 94.7%. The literacy rate in Mumbai slums is 69% making these slums the most literate slums in India.

Employment Opportunities
Mumbai is India’s most populated city. It is the financial and commercial capital of the country as it generates 6.16% of the total GDP. The city contributes to 10% of factory employment, 25% of industrial output, 33% of income tax collections, 60% of customs duty collections, 20% of central excise tax collections, 40% of India’s foreign trade and 4000 crore in corporate taxes. Mumbai has witnessed an economic boom since the liberalization of 1991, the finance boom in the mid-nineties and the IT, export, services and outsourcing boom in 2000s.
Although Mumbai had prominently figured as the hub of economic activity of India in the 1990s, the Mumbai Metropolitan Region is presently witnessing a reduction in its contribution to India’s GDP.
Many of India’s conglomerates such as Larsen and Toubro, State Bank of India, Life Insurance Corporation of India, Tata Group, Godrej and Reliance, and five of the Fortune Global 500 companies are based in Mumbai.
The key sectors contributing to the city’s economy are gems and jewellery, leather, IT and ITES, textiles, and entertainment. Bandra Kurla Complex (BKC) and Nariman Point are Mumbai’s major financial centres. The Santacruz Electronic Export Processing Zone (SEEPZ) in Andheri and the International Infotech Park (Navi Mumbai) offer excellent facilities to IT companies.
Current situation indicates that the western zone has 33% of the total occupied space in the city implying a large proportion of employment opportunities here. The central zone contributes to 30% of employment.

Connectivity
Mumbai has several major national highways: National Highway 3, National Highway 4, National Highway 8, National Highway 17 and National Highway 222. The Mumbai-Pune Expressway was the first expressway built in India. There are several important highways such as Mumbai Nashik Expressway, Mumbai-Vadodara Expressway, Western Freeway and Eastern Freeway under construction. The Bandra-Worli Sea Link bridge and Mahim Causeway link the island city to the western suburbs. The three major arterial roads of the city are the Eastern Express Highway, the Sion Panvel Expressway and the Western Express Highway.
Mumbai is the headquarters of two of Indian Railways zones: the Central Railway (CR) and the Western Railway (WR). Mumbai is also well connected to most parts of India by the Indian Railways. Long-distance trains originate from Chhatrapati Shivaji Terminus, Dadar, Lokmanya Tilak Terminus, Mumbai Central, Bandra Terminus, Andheriand Borivali.
Public transport systems in Mumbai include the Mumbai Suburban Railway, Brihanmumbai Electric Supply and Transport (BEST) buses, taxis, auto rickshaws and ferries. Suburban railway and BEST bus services together accounted for about 88% of the passenger traffic in 2008.
The Mumbai Suburban Railway, popularly known as ‘local trains’ forms the backbone of Mumbai’s transport system. Mumbai’s suburban rail systems carry more than half of the Indian Railways daily carrying capacity. Trains are overcrowded during peak hours. The Mumbai rail network is spread at an expanse of 319 route kilometres and is growing. The Mumbai Monorail and Mumbai Metro are under construction and expected to be partially operational in 2014, relieving overcrowding on the existing network.
Public buses run by BEST cover almost all parts of the city as well as parts of Navi Mumbai, Mira-Bhayandar and Thane. Maharashtra State Road Transport Corporation (MSRTC) buses provide intercity transport from Mumbai to other major cities of Maharashtra and India. Navi Mumbai Municipal Transport (NMMT) also operates its Volvo buses from Navi Mumbai to Bandra, Dindoshi and Borivali.
The Chhatrapati Shivaji International Airport is the busiest airport in India in terms of passenger traffic. An upgrade plan was initiated in 2006, targeted at increasing the capacity of the airport to handle up to 40 million passengers annually. The proposed Navi Mumbai International Airport to be built in the Kopra-Panvel area has been sanctioned by the Indian Government and will help in relieving traffic burden on the existing airport.
Mumbai has two major ports, Mumbai Port Trust and Jawaharlal Nehru Port Trust, which lies in Navi Mumbai. Mumbai Port has one of the best natural harbours in the world. Jawaharlal Nehru Port is the busiest and most modern major port in India.

All Localities in Mumbai

LOCALITY, Aarey Road, Agripada, Altamount Road, Amboli, Andheri East, Andheri West, Anushakti Nagar, Azad Nagar, Bandra East, Bandra West, Bangur Nagar, Behram Baug, Bhandup East, Bhandup West, Bhayandar East, Bhayandar West, Bhiwandi, Bhuleshwar, Boisar, Borivali East, Borivali West, Breach Candy, Byculla East, Byculla West, C.P. Tank, Chakala, Chandivali, Charkop, Charni Road, Chembur, Chinchpokli, Chira Bazar, Chuna Bhatti, Church Gate, Colaba, Cuffe Parade, Cumballa Hill, Currey Road, Dadar East, Dadar West, Dahanu Road, Dahisar East, Dahisar West, Deonar, Dharavi, Dombivli West, Dongri, Elphinstone Road, Fort, G T B Nagar, Gamdevi, Gandhi Nagar, Ghatkopar East, Ghatkopar West, Girgaon, Golibar, Goregaon East, Goregaon West, Govandi, Grant Road East, Grant Road West, Haji Ali, J B Nagar, Jacob Circle, Jogeshwari East, Juhu, Juhu Tara Road, Kalbadevi, Kalina, Kandivali East, Kandivali West, Kanjurmarg, Kashimira, Kemps Corner, Khan Abdul Gafar Road, Khar East, LOCALITY, Khar West, Kharodi, Khetwadi, Kurla East, LBS Marg, Lal Baug, Kurla West, Link Road, Linking Road, Lokhandwala, Lower Parel, Mahalaxmi, Senapati Bapat Marg, Malad East, Malad West, Mandapeshwar, Mankhurd, Marine Lines, Marol, Masjid Bunder, Matunga East, Matunga West, Mazgaon, Mira Bhayandar, Mira Road, Mulund East, Mulund West, Mumbai Central, Nahur East, Naigaon East, Naigaon West, Nalasopara East, Nalasopara West, Nariman Point, Navghar Road, Nehru Nagar, Nehru Road, Mandvi, Opera House, Orlem Malad, Oshiwara, Pali Hill, Parel, Peddar Road, Poonam Nagar, Powai, Prabhadevi, Pydhonie, Raigad, S V Road, Sakinaka, Santacruz East, Santacruz West, Sewri, Shastri Nagar, Shivaji Park, Sion East, Sion West, Tardeo, Thakurdwar, Tilak Nagar, Trombay, Tulsiwadi, Vakola, Veera Desai Road, Versova, Vidya Nagari, Vidyavihar, Vijay Nagar, Vikhroli East, Vikhroli West, Vile Parle East, Vile Parle West, Virar East, Virar West, Wadala East, LOCALITY, Wadala West, Walkeshwar, Warden Road, Western Express Highway, Worli, Yari Road, Jogeshwari West, Kalyan West, Karjat, Kasara, Upper Parel, Vasai West, Vasai East, Vikramgad, Mumbai – Nasik Highway, Ambivali, Sahar, Madh, Triveni Nagar, Prabhu Ali, Chinchpada, Bhadane, Neral, Nahur West, Samat Nagar, Sarvodaya Nagar, MHADA Colony, Chedda Nagar, Shivaji Nagar, Beverly Park, Naya Nagar, Govind Nagar, Yogi Jawraj Nagar, IC Colony, Kanti Park, Dindoshi, Evershine Nagar, Chikuwadi, Malvani, Royal Palms, Gokuldam, Narayan Patil Wadi, Upper Worli, Umerkhadi, Nagpada, Ramnagar, Alibag, Gulmohar Road, Murbad Road, Titwala, Khadakpada, Kanakia Road, Saralgoan, Ambernath, Khandas Road, Malabar Hill, Ulhasnagar, Saravali, Palghar, Jawhar, Khandale, Bandra Kurla Complex, Andheri-Kurla Road, Mahavir Nagar, V P ROAD, Kolad, Vitthalwadi, Vasai Road, Carter Road, Murbad, Shahapur, Badlapur East, Ghera Sudhagad, Mahad, Lonere, Roha, LOCALITY, Uttan, Vasai-Nallasopara Link Road, Harihareshwar, Kalyan East, Murbad Karjat Road, Shahad, Badlapur West, Kalher, Dahanu, Bhivpuri, Atgaon, Kalyan-Shil Road, Dombivli East, Gaibi Nagar, Agashi, Thakurli, Navapada, Sir JJ Road, Vangani, Murud, Pali, Gorai, Talasari, Nagothane, Khardi, Kamatghar, Mahim, Khodala, Manori, Antop Hill, Mulund Colony, LBS Marg-Mulund, Kanjurmarg East, Kannamwar Nagar, Panth Nagar, barve Nagar, chirag Nagar, vidyavihar West, vidyavihar East, postal Colony, Jai Ambe Nagar, Sindhi Society, Borla, Ghatla, chembur Colony, Sahakar Nagar, kidwai Nagar, sewri West, Ambernath East, Ambernath West, Manor, Vehloli, Vindhane, Boraj, Umroli, Nagaon, Dohole, Shelu, Sakawar, Gokuldham Colony, Magathane, Ghodbunder, Netaji Nagar, Best Nagar, Kajupada, Dhamote, Kharbao, Anand park, Kopargaon, Matunga, Govandi East, Hariyali, Tungareshwar, Tagore Nagar

 

shop To shop promotional | Distributor Promotion Agency in Chinchpokli, mumbai

Everything our Distributor Promotion agency in Chinchpokli, mumbai does is aimed at helping brands connect with their markets and, most importantly, at getting results for our clients. On average we achieve a 25% uplift in sales on brand campaigns. This is driven through brand activations, promotions, shop To shop promotional , experiential events and brand love campaigns, and all aspects of field marketing and shop To shop promotional.

We use mobile apps that enable real-time reporting and feedback from the field and get the highest level of responses from the market.

Let us add value to your below the line marketing activities. We will source and brand a large variety of promotional team, give you ideas, plan and project manage your corporate gift campaign. We deliver door-to-door to anywhere in Chinchpokli, mumbai

Promotions company that builds brand loyalty with customers

We are a professional shop To shop promotional and promotions company in Chinchpokli , mumbai trust us for your Marketing, Promotion Campaigns which are results driven.

Brand representation and understanding is key and we set out to represent our clients’ brands in the best possible way. Also, our attention to detail and exceptional service is what sets us apart from our standards of service delivery. Our approach will leave your customers with a memorable experience.

 

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

Promotions company is a dynamic and brand passionate below the line promotions and events company in Chinchpokli, mumbai.  Our business is about securing brand loyalty and recognition amongst your customer target market on a one-on-one and uplift sales through brand promotion. This is achieved through Distributor Promotion and brand activationspromotionsshop To shop promotional & experiential events and all aspects of the marketing field.

Our clients get brand strategy and crafted solutions, from concept development through to production, execution, and ability to meet tight deadlines without compromising.

Promotions treats a brand as a living being and can be seen in the way we use our concepts in improving the probability of a successful brand activation campaign, Also we understand all the requirements of every brand activation, we activate and deliver to your targeted audience. We can tailor-make any campaign to suit the needs of both brand and audience.

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities
Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

shop To shop promotional

We treat brands like living beings and the evidence is in the way we use out concepts to improve the probability of successful brand activations.

As specialists with an energetic life force, we offer creative promotions campaign solutions. These solutions extend across concept development and strategy to execution on a national level.

At Fulcrum Promotions, we understand all the requirements of every activation as well as we activate when infusing energy into our client’s project to drive their businesses forward. We can also tailor make any campaign to suit the needs of both brand and audience.

 

 Activations & Promotions

Fulcrum will take care of the entire activation or promotion – from concept to planning to execution. We will also be using our innovative, online field reporting tools to provide measureable responses, return on investment numbers and other eye-opening market insights.

Experiential Marketing

Fulcrum’s experiential marketing events and brand love campaigns are focused on building long-term loyalty by providing unforgettable, feel-good experiences. Consumers can ‘fall in love’ with your brand and share the news with the world via word of mouth and social media..

Field Marketing

Fulcrum conducts various field marketing activities, providing market insights and tangible support for your brand in the field so that your marketing efforts reach new levels of effectiveness. Services include market research, mystery shopping, lead generation, incentive launches, staff training, store audits and other merchandising support activities.

Distributor Promotion Agency

We infuse our tailor-made promotions solutions are with a thorough understanding of the target audience. This includes, but not limits, their shopping habits, behaviours, and the path to buy.

Our operational ability, real-time digital campaign management, and reporting systems ensure effective execution and feedback.

Through many strategic stakeholder relationships, we provide inclusive and interactive activations. We ignite the light that will light the way for people to find your product and align with your purpose.

In addition, we are able to ease executions through solid trade relationships.

Reach your target audience

Reaching the right audience at the right moment in ways that it speaks to them

Highly trained promoters

We provide you with an enthusiastic, professional and well-trained team of promoters

Brand Identification

Dare us to bring out the personality of your brand

Brand Interaction

We tailor your brand activations to deliver the desired brand interaction.

Brand activations are about coming to your audience and letting them know in a memorable way, who you are and why they should support you.

Ideally, it generates enthusiasm beyond the moment and leads to action on behalf of your consumers. It’s a matter of reaching the right audience at the right moment in a way that speaks to them.

Our Promotions Company has the ability to use a wide range of out-of-home media platforms and, thus offer synergistic 360-degree brand executions.

Our Promoters and Promotional Models are best in class. In essence, their impact and ability to execute is important to us and is evident in the expertise and rigorous programs offered by our team of experts.

 

Come talk to us, we build relationships and achieve business goals.

 We want to share our ideas to help your brand promotions,

We operate across the entire mumbai and have staff in all major towns and cities  to  Chinchpokli.

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

 

 

Chinchpokli, mumbai

Mumbai, also known as Bombay, is the capital of Maharashtra. It is the most populous city in India and the fourth most populous city in the world. Along with the neighbouring urban areas including Navi Mumbai and Thane, it is one of the most populous urban regions in the world. Mumbai lies on the west coast of India and has a natural harbour.

Seven islands came together to constitute present day Mumbai. During the mid-18th century, Mumbai was reshaped by reclaiming the area between the seven islands from the sea. Bombay was characterized by economic and educational development in the 19th century. Upon India’s independence, the city was incorporated into Bombay State. In 1960, a new state of Maharashtra was created with Bombay as the capital. The city was renamed Mumbai in 1996.

Mumbai is the financial and entertainment capital of India. The city houses important financial institutions such as the Reserve Bank of India, the SEBI, the Bombay Stock Exchange, the National Stock Exchange of India and corporate headquarters of numerous Indian companies and multinational corporations. Mumbai has evolved into a global financial hub.

It is home to some of India’s premier scientific and nuclear institutes such as BARC, NPCL, AERB, AECI and the Department of Atomic Energy. The city also houses India’s Bollywood movie industry. Mumbai’s business opportunities, as well as its potential to offer a higher standard of living, attract migrants from all over India, making the city a melting pot of many communities and cultures.

It is home to some of India’s premier scientific and nuclear institutes such as BARC, NPCL, AERB, AECI and the Department of Atomic Energy. The city also houses India’s Bollywood movie industry. Mumbai’s business opportunities, as well as its potential to offer a higher standard of living, attract migrants from all over India, making the city a melting pot of many communities and cultures.

In 1950, municipal limits of Bombay were expanded by merging the Bombay Suburban District and Bombay Island City to form Greater Bombay Municipal Corporation (GBMC).

In 1979, a sister township of New Bombay(Navi Mumbai) was founded by the City and Industrial Development Corporation (CIDCO) across Thane and Raigad districts to help decongest and control Bombay’s population.

Textile industry in Mumbai largely disappeared in 1982. Since then, Mumbai’s defunct cotton mills have become the focus of major redevelopment.

Dharavi, Asia’s second largest slum, is located in central Mumbai and houses between 800,000 to one million people in 2.39 sq.km, making it one of the most densely populated areas on Earth.

Key Projects in Mumbai are Omkar Ananta, Xrbia Aashiyana, Oberoi Tata Steel, K Hemani Neona, L&T Emerald Isle, L&T Crescent Bay, Godrej Prime, SPARK DEVELOPERS JYOTI PALACE, BHUMI YUG GARDENS KAMAN, Dosti Codename Landmark, Dosti Vihar, Dosti Planet North, Dosti Imperia Phase I, Mohan Suburbia, Mohan Willows, Piramal Vaikunth, Mohan Palms.
Most searched properties in Mumbai are 1 bhk flats in mumbai, plots in mumbai, villas in mumbai, 2 bhk flats in mumbai, 3 bhk flats in mumbai, house in mumbai, property in thane, property in ulwe, property in panvel, Flats in mumbai.
Key builders in Mumbai are L&T Realty, Lodha Group, Mahindra Lifespaces, Godrej Properties, Paradise Group, House of Hiranandani, Kolte Patil Developers Ltd, Dosti Realty, Lok Group, Mohan Group.

Demographics:

According to the 2011 census, the population of the city is 12,479,608. The city has seen a huge migration of population from all over India in search of employment opportunities. The population density is approximately 20,482 persons per sq.km. The living space is 4.5 sq.mt per person.
According to 2011 census, the sex ratio in the island city is 838 (per 1,000 male) and 857 in the suburbs. Greater Mumbai has a literacy rate of 94.7%. The literacy rate in Mumbai slums is 69% making these slums the most literate slums in India.

Employment Opportunities
Mumbai is India’s most populated city. It is the financial and commercial capital of the country as it generates 6.16% of the total GDP. The city contributes to 10% of factory employment, 25% of industrial output, 33% of income tax collections, 60% of customs duty collections, 20% of central excise tax collections, 40% of India’s foreign trade and 4000 crore in corporate taxes. Mumbai has witnessed an economic boom since the liberalization of 1991, the finance boom in the mid-nineties and the IT, export, services and outsourcing boom in 2000s.
Although Mumbai had prominently figured as the hub of economic activity of India in the 1990s, the Mumbai Metropolitan Region is presently witnessing a reduction in its contribution to India’s GDP.
Many of India’s conglomerates such as Larsen and Toubro, State Bank of India, Life Insurance Corporation of India, Tata Group, Godrej and Reliance, and five of the Fortune Global 500 companies are based in Mumbai.
The key sectors contributing to the city’s economy are gems and jewellery, leather, IT and ITES, textiles, and entertainment. Bandra Kurla Complex (BKC) and Nariman Point are Mumbai’s major financial centres. The Santacruz Electronic Export Processing Zone (SEEPZ) in Andheri and the International Infotech Park (Navi Mumbai) offer excellent facilities to IT companies.
Current situation indicates that the western zone has 33% of the total occupied space in the city implying a large proportion of employment opportunities here. The central zone contributes to 30% of employment.

Connectivity
Mumbai has several major national highways: National Highway 3, National Highway 4, National Highway 8, National Highway 17 and National Highway 222. The Mumbai-Pune Expressway was the first expressway built in India. There are several important highways such as Mumbai Nashik Expressway, Mumbai-Vadodara Expressway, Western Freeway and Eastern Freeway under construction. The Bandra-Worli Sea Link bridge and Mahim Causeway link the island city to the western suburbs. The three major arterial roads of the city are the Eastern Express Highway, the Sion Panvel Expressway and the Western Express Highway.
Mumbai is the headquarters of two of Indian Railways zones: the Central Railway (CR) and the Western Railway (WR). Mumbai is also well connected to most parts of India by the Indian Railways. Long-distance trains originate from Chhatrapati Shivaji Terminus, Dadar, Lokmanya Tilak Terminus, Mumbai Central, Bandra Terminus, Andheriand Borivali.
Public transport systems in Mumbai include the Mumbai Suburban Railway, Brihanmumbai Electric Supply and Transport (BEST) buses, taxis, auto rickshaws and ferries. Suburban railway and BEST bus services together accounted for about 88% of the passenger traffic in 2008.
The Mumbai Suburban Railway, popularly known as ‘local trains’ forms the backbone of Mumbai’s transport system. Mumbai’s suburban rail systems carry more than half of the Indian Railways daily carrying capacity. Trains are overcrowded during peak hours. The Mumbai rail network is spread at an expanse of 319 route kilometres and is growing. The Mumbai Monorail and Mumbai Metro are under construction and expected to be partially operational in 2014, relieving overcrowding on the existing network.
Public buses run by BEST cover almost all parts of the city as well as parts of Navi Mumbai, Mira-Bhayandar and Thane. Maharashtra State Road Transport Corporation (MSRTC) buses provide intercity transport from Mumbai to other major cities of Maharashtra and India. Navi Mumbai Municipal Transport (NMMT) also operates its Volvo buses from Navi Mumbai to Bandra, Dindoshi and Borivali.
The Chhatrapati Shivaji International Airport is the busiest airport in India in terms of passenger traffic. An upgrade plan was initiated in 2006, targeted at increasing the capacity of the airport to handle up to 40 million passengers annually. The proposed Navi Mumbai International Airport to be built in the Kopra-Panvel area has been sanctioned by the Indian Government and will help in relieving traffic burden on the existing airport.
Mumbai has two major ports, Mumbai Port Trust and Jawaharlal Nehru Port Trust, which lies in Navi Mumbai. Mumbai Port has one of the best natural harbours in the world. Jawaharlal Nehru Port is the busiest and most modern major port in India.

All Localities in Mumbai

LOCALITY, Aarey Road, Agripada, Altamount Road, Amboli, Andheri East, Andheri West, Anushakti Nagar, Azad Nagar, Bandra East, Bandra West, Bangur Nagar, Behram Baug, Bhandup East, Bhandup West, Bhayandar East, Bhayandar West, Bhiwandi, Bhuleshwar, Boisar, Borivali East, Borivali West, Breach Candy, Byculla East, Byculla West, C.P. Tank, Chakala, Chandivali, Charkop, Charni Road, Chembur, Chinchpokli, Chira Bazar, Chuna Bhatti, Church Gate, Colaba, Cuffe Parade, Cumballa Hill, Currey Road, Dadar East, Dadar West, Dahanu Road, Dahisar East, Dahisar West, Deonar, Dharavi, Dombivli West, Dongri, Elphinstone Road, Fort, G T B Nagar, Gamdevi, Gandhi Nagar, Ghatkopar East, Ghatkopar West, Girgaon, Golibar, Goregaon East, Goregaon West, Govandi, Grant Road East, Grant Road West, Haji Ali, J B Nagar, Jacob Circle, Jogeshwari East, Juhu, Juhu Tara Road, Kalbadevi, Kalina, Kandivali East, Kandivali West, Kanjurmarg, Kashimira, Kemps Corner, Khan Abdul Gafar Road, Khar East, LOCALITY, Khar West, Kharodi, Khetwadi, Kurla East, LBS Marg, Lal Baug, Kurla West, Link Road, Linking Road, Lokhandwala, Lower Parel, Mahalaxmi, Senapati Bapat Marg, Malad East, Malad West, Mandapeshwar, Mankhurd, Marine Lines, Marol, Masjid Bunder, Matunga East, Matunga West, Mazgaon, Mira Bhayandar, Mira Road, Mulund East, Mulund West, Mumbai Central, Nahur East, Naigaon East, Naigaon West, Nalasopara East, Nalasopara West, Nariman Point, Navghar Road, Nehru Nagar, Nehru Road, Mandvi, Opera House, Orlem Malad, Oshiwara, Pali Hill, Parel, Peddar Road, Poonam Nagar, Powai, Prabhadevi, Pydhonie, Raigad, S V Road, Sakinaka, Santacruz East, Santacruz West, Sewri, Shastri Nagar, Shivaji Park, Sion East, Sion West, Tardeo, Thakurdwar, Tilak Nagar, Trombay, Tulsiwadi, Vakola, Veera Desai Road, Versova, Vidya Nagari, Vidyavihar, Vijay Nagar, Vikhroli East, Vikhroli West, Vile Parle East, Vile Parle West, Virar East, Virar West, Wadala East, LOCALITY, Wadala West, Walkeshwar, Warden Road, Western Express Highway, Worli, Yari Road, Jogeshwari West, Kalyan West, Karjat, Kasara, Upper Parel, Vasai West, Vasai East, Vikramgad, Mumbai – Nasik Highway, Ambivali, Sahar, Madh, Triveni Nagar, Prabhu Ali, Chinchpada, Bhadane, Neral, Nahur West, Samat Nagar, Sarvodaya Nagar, MHADA Colony, Chedda Nagar, Shivaji Nagar, Beverly Park, Naya Nagar, Govind Nagar, Yogi Jawraj Nagar, IC Colony, Kanti Park, Dindoshi, Evershine Nagar, Chikuwadi, Malvani, Royal Palms, Gokuldam, Narayan Patil Wadi, Upper Worli, Umerkhadi, Nagpada, Ramnagar, Alibag, Gulmohar Road, Murbad Road, Titwala, Khadakpada, Kanakia Road, Saralgoan, Ambernath, Khandas Road, Malabar Hill, Ulhasnagar, Saravali, Palghar, Jawhar, Khandale, Bandra Kurla Complex, Andheri-Kurla Road, Mahavir Nagar, V P ROAD, Kolad, Vitthalwadi, Vasai Road, Carter Road, Murbad, Shahapur, Badlapur East, Ghera Sudhagad, Mahad, Lonere, Roha, LOCALITY, Uttan, Vasai-Nallasopara Link Road, Harihareshwar, Kalyan East, Murbad Karjat Road, Shahad, Badlapur West, Kalher, Dahanu, Bhivpuri, Atgaon, Kalyan-Shil Road, Dombivli East, Gaibi Nagar, Agashi, Thakurli, Navapada, Sir JJ Road, Vangani, Murud, Pali, Gorai, Talasari, Nagothane, Khardi, Kamatghar, Mahim, Khodala, Manori, Antop Hill, Mulund Colony, LBS Marg-Mulund, Kanjurmarg East, Kannamwar Nagar, Panth Nagar, barve Nagar, chirag Nagar, vidyavihar West, vidyavihar East, postal Colony, Jai Ambe Nagar, Sindhi Society, Borla, Ghatla, chembur Colony, Sahakar Nagar, kidwai Nagar, sewri West, Ambernath East, Ambernath West, Manor, Vehloli, Vindhane, Boraj, Umroli, Nagaon, Dohole, Shelu, Sakawar, Gokuldham Colony, Magathane, Ghodbunder, Netaji Nagar, Best Nagar, Kajupada, Dhamote, Kharbao, Anand park, Kopargaon, Matunga, Govandi East, Hariyali, Tungareshwar, Tagore Nagar

 

guerrilla promotional | Rural Activation Alandi Road, Pune

Welcome to Fulcrum Rural Activation Alandi Road, Pune. One of the best integrated marketing companies Pune has to offer, located within prestigious offices at Alandi Road.

We offer a wide range of guerrilla promotional And marketing services including guerrilla promotional , industrial area promotional , Rural Activation , dealers Interactive marketing, Melas promotional.

As one of the best marketing companies Pune has to offer we also provide marketing solutions to optimise the sales pipeline to maximise conversion and optimise lifetime value.

We believe in providing an amazing service, at a fair cost, with clear transparent quotations. If you are looking for a small team of promo staff or looking to find promotional staff for a long term campaign, talk to us.

Connect With Your Customers

We understand that consumer decision making is a largely emotional, subconscious process, so building an authentic connection with your customer is key. Utilising the tangible insights gained from our research, we then craft brand experiences that will connect fully with your consumer and influence their subconscious decision making.

FOR YOUR POTENTIAL CUSTOMERS, A GREAT EXPERIENCE ISN’T JUST A PIECE OF MARKETING.

Fulcrum is a Rural Activation Alandi Road, Pune. We create, deliver and support experiential marketing campaigns, converting live attention to Brand Devotion for the  small to biggest brands.

We believe the key to unlocking value is building truly meaningful relationships. We work collaboratively with brands and businesses, using data and insights to develop customer loyalty and engagement programmes, strategic partnerships and brand creation to build, mend or maintain strong relationship bonds between brands and people.

EXPERIENCES
People, meet brand.
Strategic campaigns to shape opinion and build brand affinity.
TRIAL
People, meet product.
Tactical campaigns to boost penetration and promote sales.
STAFFING
People, meet people.
Providing the people who’ll be the real world face of your brand.

Live Experience

Immersive experiential marketing campaigns to create Brand Devotion

Product Sampling

Campaigns to drive trial, change perceptions, boost awareness & sales

Promotional Staffing

Brand ambassadors & hospitality staff to be the face of your brand

We provide three core services each strategically tailored to your brand’s goals

Type of Rural Activation is useful for:
The answer to this is pretty much anything, however we have listed some common guerrilla promotional, Rural Activation , event types below.

+ High Street Promotion
+ High Street Promotion
+ Competition Signup
+ Exhibitions
+ Festivals
+ Club Promotion
+ Sporting Events
+ In Store Promotion
+ Business Promo Offers

Where do we cover?
We cover the whole of the Pune and that means more than just the major cities. We have locally based staff in all towns and villages across the Pune. We also have local division which features locally based staff in countries.

Can you design and make up leaflets for us?
Yes we certainly can. We have our very own creative designer in house who can put together all styles of flyers, banners and posters. We can also print these for you and offer very competitive prices.

 

Helping brands build powerful front lines in the real world.

Design, Develop or Activate Your Event Marketing

Planning ======= Activation =======Reporting

Full independent guerrilla promotional Agency, specialising in field and guerrilla promotional , industrial area promotional , Rural Activation , dealers Interactive marketing, Melas promotional….  field and experiential marketing that is tailored specifically to you and your brand. …. Join us for a Cup  of  coffee on the roof at our ‘Alandi Road, Pune office

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

 

Fulcrum has a proven track record for delivering first-class campaigns and events, setting the benchmark for excellence and best practice in experiential marketing. With offices in the Alandi Road and Pune and a mumbai network of affiliate partners around the India, our experience and capabilities are truly Local. Our thinking is innovation, our creativity is fresh, our operations are strong and our relationships are everything.

We love experiential marketing and we love what we do.

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities

One of the best integrated marketing companies Pune has to offer, … We create strategic and creative corporate branding propositions.

If you have any questions or queries, just ask. Our dedicated team will be happy to help.

Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

We can promote your brand or product

As a leading Sales Promotion Agency in Baramati, Pune, we provide end to end  solutions to our clients

We operate across the entire Pune and we have staff in all major towns Alandi Road and cities Pune .

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

guerrilla promotional | Rural Activation Alandi Road, Pune

 

Alandi Road , Pune

Alandi Road is a major road situated in the north of Pune. The locality comes under Pimpri Metropolitan Regional Development Area (PMRDA) limits. It is a developing region that connects to Bidkar Vada towards the northern end and Yerawada down south. It is located very close to the industrial zones and IT Parks of Pune. It is 18.7 km away from Pune city while and 11.2 km from Pimpri-Chinchwad. Mumbai is situated at a distance of 142 km from Alandi Road. The Government of Maharashtra has setup Pune Metropolitan Region Development Authority (PMRDA) which is the Planning and Development Authority for the Pune Metro area. The entire neighbourhood of Vishrantwadi lies along the Alandi Road. Charholi Road is located approximately 3.8 km from Alandi road. Other prominent areas situated close to Alandi Road are Alandi, Charholi Budruk, Moshi, Chikhali, Bhosari, Chimbali, Kasarwadi, Pimple Gurav, Pimple Saudagar etc. Bhosari-Alandi Road, Alankapuram Road, and Charholi Road which intersect the Alandi Road and connect with Pune-Nashik Highway (NH 60). Alandi is one of the most well known places of pilgrimage for Hindu Marathi people for being the Samadhi of the 8th century Marathi Bhakti saint, Sant Dnyaneshwar. This road also passes through the famous Indrayani River. Some of the premier residential projects in Alandi Road includes Arihant Kate Estate, R K Lunkad Alankapuram II, Ravi Kiran Phase 1, RKL Anand Tarang, Sai Tirupati Greens, Spring Valley, Vision Vishweshwar Nagar among others.

Connectivity

Alandi has excellent connectivity to other parts of the city via roadways and railways. PMPML operational buses connect Alandi to the other important places like Charholi Budruk, Moshi, Chikhali, Bhosari, Chimbali, Kasarwadi, Pimple Gurav etc.

Alandi Road connects to Pune-Nashik Highway via Dehu Alandi Road and Bhosari Alandi Road, connecting the locality to the likes of Dehu, Moshi and Bhosari.

It enjoys excellent connectivity to Pune International Airport which is situated at a distance of 15.4 km via Charholi Road.

Akurdi, Chinchwad, Pimpri, Kasarwadi are its nearby railway stations. However, Chinchwad is the nearest and major railway station to Alandi, situated at a distance of 15.5 km via Spine Road.
The area has an extensive bus service and the Pimpri and Chinchwad Bus Stand and the Bhosari Bus Stand lie in close vicinity.

Factors for past growth
Alandi now has a few big IT parks and industrial areas. This accessibility makes it a preferred residential area for working professionals. Some of these offices include Tata Communications (VSNL), Commerzone and Talwade. The key industrial areas around are MIDC-Bhosari, PCMC and Markal. As a result, there has been a surge in the demand for residential apartments in Alandi Road.

Factors for future growth
Transit-oriented development has been proposed along the ring road around Pune and Pimpri-Chinchwad. The areas which the ring road will pass through are Charholi, Tulapur, Alandi. Obviously, all these areas will see huge development & growth in the year to come.

Proposed & planned Infra
PMRDA has taken up major infrastructural projects such as the 128 km under-construction Ring-Road,
Proposed 23 km long Metro line,
The locality has planned to develop the 15 km long Dehu- Road which will be widened in two phases. The 8.25 km stretch from Dehu Village to Moshi-Jadhavwadi border will be constructed first while the 6.8 km stretch from Moshi-Jadhavwadi border to Alandi village will be developed in the second phase.
Under-construction 10.5km BRTS corridor from Kalewadi Phata to Dehu Alandi Road.

Employment hubs near Alandi
Talawade MIDC IT Park
Reliance Corporate IT park Limited
Software Technology Parks of India
Pune IT Park
Weikfield IT Info Park

Infra development (Social & Physical)
Alandi Road offers very good social infrastructure to its residents. Some of the reputed schools in Alandi Road include Aditya English School, Oxford English School, Jayashree School, Kidz Paradise School, Freedom Park School, Shri Pandurang Appagi Kale Primary School, Smt Bhimabai Sopanrao Upadhye English School among others. It also house some prominent colleges and educational institutions. These are MIT Arts, Commerce, and Science College, MIT Academy of Engineering, Modern College of Pharmacy for ladies, Dr DY Patil Medical College, Hospital & Research Centre, Dr DY Patil College of Engineering, Pimpri-Chinchwad College of Engineering etc.
Some of the leading hospitals in the Alandi include the PCMC Hospital, Yashwantrao Chavan Memorial Hospital, Aditya Birla Memorial Hospital, City Care Hospital, Niramaya Hospital, PCMC Hospital, Anand Hospital, Pritam Hospital to name a few.
The shopping needs of the residents are catered by nearby malls such as Diagonal Mall, Progress Natural Mall, City One Mall, Central Mall, Premier Plaza Mall etc.

guerrilla promotional Agency Alandi Road, Pune

shop To shop promotional

industrial area promotional Agency Alandi Road, Pune

dealers Interactive marketing

Rural Activation Agency Alandi Road, Pune

Melas promotional

 

Advertising ideas

Promotional Idea

Marketing Ideas

Marketing Ideas 1

Events Ideas

All Pages

All Marketing Services list

Marketing Management and Strategic Planning

 Guide to Online Marketing

Sales Management & Planning

Advertising and Promotion

Mass Communication Media and Culture

 

mobile marketing tours | bikers rally Promotion Kasba Peth, Pune

Welcome to Fulcrum bikers rally Promotion Kasba Peth, Pune. One of the best integrated marketing companies Pune has to offer, located within prestigious offices at Kasba Peth.

We offer a wide range of mobile marketing tours And marketing services including mobile marketing tours , house to house Promotion , bikers rally Promotion , shop To shop promotional, RWA Experiential Marketing.

As one of the best marketing companies Pune has to offer we also provide marketing solutions to optimise the sales pipeline to maximise conversion and optimise lifetime value.

We believe in providing an amazing service, at a fair cost, with clear transparent quotations. If you are looking for a small team of promo staff or looking to find promotional staff for a long term campaign, talk to us.

Connect With Your Customers

We understand that consumer decision making is a largely emotional, subconscious process, so building an authentic connection with your customer is key. Utilising the tangible insights gained from our research, we then craft brand experiences that will connect fully with your consumer and influence their subconscious decision making.

FOR YOUR POTENTIAL CUSTOMERS, A GREAT EXPERIENCE ISN’T JUST A PIECE OF MARKETING.

Fulcrum is a bikers rally Promotion Kasba Peth, Pune. We create, deliver and support experiential marketing campaigns, converting live attention to Brand Devotion for the  small to biggest brands.

We believe the key to unlocking value is building truly meaningful relationships. We work collaboratively with brands and businesses, using data and insights to develop customer loyalty and engagement programmes, strategic partnerships and brand creation to build, mend or maintain strong relationship bonds between brands and people.

EXPERIENCES
People, meet brand.
Strategic campaigns to shape opinion and build brand affinity.
TRIAL
People, meet product.
Tactical campaigns to boost penetration and promote sales.
STAFFING
People, meet people.
Providing the people who’ll be the real world face of your brand.

Live Experience

Immersive experiential marketing campaigns to create Brand Devotion

Product Sampling

Campaigns to drive trial, change perceptions, boost awareness & sales

Promotional Staffing

Brand ambassadors & hospitality staff to be the face of your brand

We provide three core services each strategically tailored to your brand’s goals

Type of bikers rally Promotion is useful for:
The answer to this is pretty much anything, however we have listed some common mobile marketing tours, bikers rally Promotion , event types below.

+ High Street Promotion
+ High Street Promotion
+ Competition Signup
+ Exhibitions
+ Festivals
+ Club Promotion
+ Sporting Events
+ In Store Promotion
+ Business Promo Offers

Where do we cover?
We cover the whole of the Pune and that means more than just the major cities. We have locally based staff in all towns and villages across the Pune. We also have local division which features locally based staff in countries.

Can you design and make up leaflets for us?
Yes we certainly can. We have our very own creative designer in house who can put together all styles of flyers, banners and posters. We can also print these for you and offer very competitive prices.

 

Helping brands build powerful front lines in the real world.

Design, Develop or Activate Your Event Marketing

Planning ======= Activation =======Reporting

Full independent mobile marketing tours Agency, specialising in field and mobile marketing tours , house to house Promotion , bikers rally Promotion , shop To shop promotional, RWA Experiential Marketing….  field and experiential marketing that is tailored specifically to you and your brand. …. Join us for a Cup  of  coffee on the roof at our ‘Kasba Peth, Pune office

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

 

Fulcrum has a proven track record for delivering first-class campaigns and events, setting the benchmark for excellence and best practice in experiential marketing. With offices in the Kasba Peth and Pune and a mumbai network of affiliate partners around the India, our experience and capabilities are truly Local. Our thinking is innovation, our creativity is fresh, our operations are strong and our relationships are everything.

We love experiential marketing and we love what we do.

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities

One of the best integrated marketing companies Pune has to offer, … We create strategic and creative corporate branding propositions.

If you have any questions or queries, just ask. Our dedicated team will be happy to help.

Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

We can promote your brand or product

As a leading Sales Promotion Agency in Baramati, Pune, we provide end to end  solutions to our clients

We operate across the entire Pune and we have staff in all major towns Kasba Peth and cities Pune .

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

mobile marketing tours | bikers rally Promotion Kasba Peth, Pune

 

Kasba Peth , Pune

Kasba Peth is one of the oldest Peth, located in the center of Pune. It is adjacent to the historic Shaniwar Wada palace fort. It was the first peth to be established somewhere in the 14th century and is considered as one of the oldest area in Pune. Kasba Ganpati the Gramdevta of Pune. This temple was built in Shivaji Maharaja’s region. Now, this locality is changed into residential locality. Lal Mahal and Kasba Ganpati Temple are some of the famous places over here. Shaniwar Peth, Budhwar Peth, Rasta Peth, Agarkar Nagar, Gaothan, Revenue Colony, Narayan Peth Shivajinagar are its neighboring localities. It is situated beside the Mutha River. The part of the Peth near the Mutha river is known as Kumbhar Wada (locality of the earthen pot makers). Lal Mahal and Kasba Ganapati Temple, Twashta Kasar Kalika Devi Temple are some of the places of interest. The presence of Banks, ATMs, Schools, Hospitals and retail stores etc. in the locality makes Kasba Peth a self-sustained locality. Some of the key residential

projects in Kasba Peth are Tara 55 Sukhniwas, MSR Regency, Vardhaman Sai Vidhi, Sada Anand Nagar, Govind Vilas, Lali Residency, Jalan Sai Emrald, Millenium One among others.

Connectivity :

This locality has good connectivities to the other parts of the city via roads and rails. Veer Santaji Ghorpade Road and Barane Road are passing through the locality which further has its access with Shivaji Road and Mumbai Highway on either side.

It enjoys excellent connectivity to Pune International Airport which is located at a driving distance of 14.2 kms via Pune Nagar Road/Samrat Ashok Road.

Shivaji Nagar, Ghorpadi and Pune Junction are the nearby railway station. However, Pune Junction is the nearest railway station to Kasba Peth, located at a driving distance of 2 kms via Mumbai Highway/Mumbai Pandharpur Road/Dr. Annie Besant Road.

Factors for past growth :
Proximity to Pune International Airport, nearness to Pune Jn. Railway Station along with major IT Parks such as Pune IT Park, Lohia Jain IT Park and The Cerebrum IT Park have been a plus point for Kasba Peth, driving rental demand and providing consistent rental yields. As a result, the region has seen considerable rental demands for 1 BHK flats in Kasba Peth.
Its connectivity to other parts of the city via road and rail and has plenty of amenities and social infrastructure that adds to its convenience. Being close to NH (Mumbai Highway) is an added advantages.

Infrastructural Development (Social & Physical) :
Agarkar High School for Girls, English Medium Primary School, K.C. Thackeray- Vidya Niketan English School, Ratanben Chunilal Mehta Gujarati High School, Lady hawa Bai Girls High School, Raja Dhanrajgirji High School and Junior College, Blind School and Ornellas High School are some reputed schools in Kasba Peth.
Some of the renowned hospitals providing health care facilities to the residents of Kasba Peth are kamla Nehru Hospital, Surya Sahyadri Hospital, Regional Mental Hospital, Samarth Hospital and Dhanwantari Hospital among few.
Nucleus Mall, SGS Mall, Shoppers Stop, R Deccan Mall, Siisa The Lifestyle Mall, Kumar Pacific Mall and Hypercity malls are located close to Kasba Peth which serves the daily needs of the people.

mobile marketing tours Agency Kasba Peth, Pune

dealers Brand promotion

house to house Promotion Agency Kasba Peth, Pune

shop To shop promotional

bikers rally Promotion Agency Kasba Peth, Pune

RWA Experiential Marketing

 

Advertising ideas

Promotional Idea

Marketing Ideas

Marketing Ideas 1

Events Ideas

All Pages

All Marketing Services list

Marketing Management and Strategic Planning

 Guide to Online Marketing

Sales Management & Planning

Advertising and Promotion

Mass Communication Media and Culture

 

marketing Team in Antop Hill

ABOUT FIELD MARKETING

WHAT IS FIELD MARKETING? Field marketing and marketing Team in Antop Hill is becoming more popular for companies in various industries. From food and beverage to consumer goods. It’s a tool that can be used to showcase latest products or services in a face to face environment with consumers. Furthermore companies recognise the importance of having brand ambassadors and reps on the ‘front line’ introducing the public to new innovations or delicious treats. This is done in the ‘field’; around shopping centers and in retail hot spots, expos and events, university campus’ and sport stadiums to name a few. Most campaign activities focus on customer facing roles including product demonstrations, direct selling and street training teams. However not all field marketing is consumer facing such as auditing and merchandising. Goals and outcomes of field marketing will differ from company to company. Some campaigns are designed to increase brand awareness or sales. While others may be to collect data and feedback about the product and its market. At Splatter we have all the tools necessary for the clients desired outcome to be achieved WHAT A FIELD MARKETING TEAM LOOKS LIKE. For successful field marketing campaigns companies might have dedicated teams within their business whose task it is to be creative and manage field marketing initiatives. However agencies are also on hand to support a campaign. By offering staff, management and infrastructure the client can focus on the more creative aspect of the campaign. A field marketing agency and  marketing Team in Antop Hill tends to work in territories operating with reps within their own regions. Often overlooked by regional or national managers depending on the scale of the team. Although territory management is more important for wide scale national distributing business, smaller brands are recognising the importance of managing promotions on a more local scale using teams to promote, audit and sell in their regions.

WHAT CAN FIELD MARKETING DO FOR YOUR BUSINESS?

1. PRODUCT DEMONSTRATIONS

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. For consumer goods this would mean having brand representatives in retail stores and around shopping centers, events or road shows. Finally The Brand Ambassadors are engaging with the consumer and showing them how the product or service works. This is important as it allows a potential buyer to get hands on experience and a feel of ownership of the product; most importantly the rep is also on hand to answers any questions the customer may have. Although a sell is great the main aim of a demo campaign is brand awareness. Food and beverage take a slightly differently approach. By handing out free samples and one off deals of their product around retail and events, consumers are getting a taste of the brands latest delicious treats and at the same time everyone loves free food! Sampling is a fun activation and is effective when bringing new products to the high street. Marketing Training Learn more about product demonstrations by checking out our in depth guide here.

2. DIRECT SELLING

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product. Sales rep might have targets to adhere to. Finally these campaigns are super effective during peak times when the difference in a sale or not can be having a knowledgeable brand rep in store. Product Demonstrations Learn more about what direct selling is in our guide here.

3. RETAIL AUDITS AND MERCHANDISING

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. Most of all audits ensure that the brand is represented as it should be on shelves and around retail hot spots. Examples are; checking POS is as it should be across the territories, promotions advertised and running and paid spaces such as gondolas are set up. The data collected from the teams can be useful for the marketers to negotiate better future deals. In addition it also allows for mistakes to be rectified there and then by the reps. Splatter offer a live system that can be monitored by the client in real team meaning that red flags in the field can be dealt with instantaneously .Store Audits and Merchandising To learn more about Audits and merchandising view our guide here.

4. GUERRILLA MARKETING

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results. Furthermore the term ‘Guerrilla Marketing’ itself is used to refer to campaigns that surprise consumers in locations and ways they might not usually expect. For that reason the experience remains with the consumer.

5. PRODUCT SAMPLING

Product Sampling To learn more about sampling work and what that involves view our guide here. WHO DOES WHAT? FIELD MARKETING REP: These guys and girls are the cream of the crop, they are masters of everything. Sometimes they may be conducting training sessions on major proportion for a retailers whole selling team. Another role they find themselves in are in is in the field collecting data and conducted audits. Finally everything in between including sales, merchandising, and working at events. Their primary concern is to drive brand awareness across their region through face to face with consumer and staff on a retail level. Read about what being a field marketing rep is all about here. FIELD MARKETING MANAGER: The field manager’s role is to oversee the field reps; it is their duty to ensure the field marketing campaigns achieves the clients intended goal. As the manager of all the region, they hold the responsibility of ensuring that all reps are trained and directed towards the client’s goals. In addition the field marketing manager will work closely with the clients marketing executives to align the marketing objectives and goals with team in the field. Finally they will then report the findings and feedback from the team. Read more about what being a field marketing manager entails here. BRAND AMBASSADOR/BRAND REP As we know by now the BA role is one of the most crucial in field marketing. Ultimately they are usually supplied by the marketing agency and are tasked with promoting and representing the client’s brand. This can work well within a University by hiring a student to represent the brand around campus; this is perfect for low budget campaigns as sometimes all it takes is giving the BA some products to show off. Some larger scale business’ use celebrities to endorse their product and services by making them the face of their brand using social media to promote to their following. Learn about the various roles within the Field Marketing industry are by reading our guide here. You can also join our team by signing up here. DO YOU NEED FIELD MARKETING? Field marketing as you have seen is a useful tool to accompany other traditional marketing strategies. For example a company might pay a huge amount of money for prime advertising spot during a major sports event. However if this is the case it is important for the brand to follow up with demos in stores. If there is a brand rep placed in store the following few days after the advertising campaign the customer is more likely to come over and ask some questions about the product. Another reason you might need field marketing is to ensure your budget has been well spent. After investing into a large scale in-store promotion campaign you want to ensure that it is implemented to the standard agreed with the retailer. Data can be collected by auditing teams and analysed to see if the money had been well spent. Furthermore it also gives opportunity for future campaigns to implemented with higher efficiency and success.      

marketing Team in Antop Hill

Why Experiential Should Be At the Heart of Business Strategy

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From food to fashion, business conditions are continuously evolving, necessitating brands to follow suit by shifting their strategy, whether it be by reaching a new consumer group or launching a new product. Going back to the Cadillac, Old Spice, and Lego examples, they’ve all resorted to experiential marketing to help forge their newfound narrative. As they’ve found, effectively reshaping customer expectations takes more than a television ad or Twitter hashtag. For most any business, that’s a tall order. That’s why we explore several business challenges brands have faced and how they used experiential to tell their story. 1. Market to a New Demographic The easy part of a pivot involves finding new customers. After identifying them, though, the real challenge of reaching them begins. That’s where experiential marketing comes in. Because this form of marketing is built on personal connections, it allows brands to start conversations and foster real relationships – something no billboard or SEO strategy can do. Not to belabor the point, but reaching a new audience isn’t easy. It requires in-depth research about the group’s tastes, world views, and buying habits. That doesn’t, however, make it impossible. We recently worked with footwear retailer Clarks, for example, to launch its Trigenic Flex shoe to urban Millennials. To reach these buyers, we brought the shoes to WeWork’s co-working spaces, which are hotspots for young professionals. By interacting directly with its target market, Clarks refreshed its image with a notoriously difficult-to-win-over demographic. 2. Educate on a Product Shift You want customers to get excited about your new product or service, right? Then show it off! Memorable experiences stick with customers far longer than a 30-second radio ad or television spot. Even better, you get instant feedback from them as they experience your new product or service. What does that look like in the wild? Jaguar recently wowed the car-buying kingdom with a public expo for its new vehicle, the F-TYPE. It told guests that they’d be sitting in the car, wearing a virtual reality helmet to simulate the experience of driving the vehicle. But the big cat car brand had a surprise in store: Instead of giving patrons a VR experience, it took them roaring around the racetrack with a professional driver! For everyone involved –  and for many that saw it secondhand on social media – the impromptu track day was an unforgettable experience. 3. Build (and keep) your following. Remember Bebo? Friendster? Classmates.com? Chances are, you struggled to dredge those social media site names from the depths of your memory. Brands fade into oblivion everyday, and some are barely even remembered by their former customers.  Fortunately, experiential marketing can ensure your brand isn’t forgotten. Take LEGO, for example. The toy company has been around since 1932, but it struggled in the ’90s to create products that resonated with its core audience. It turned to experiential to not only remind customers that it’s alive and well, but also to rebuild emotional connections with families. For instance, by joining forces with Batman, LEGO created Planet Crew. By joining the platform, kids and their parents can discuss environmental stewardship and swap ideas about raising socially responsible children. Today, LEGO is stronger than ever, due in no small part to its experiential marketing savvy.  

Why Experiential Should Be At the Heart of Business Strategy

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marketing Service Provider Agency in Mankhurd

ABOUT FIELD MARKETING

WHAT IS FIELD MARKETING? Field marketing and marketing Service Provider Agency in Mankhurd is becoming more popular for companies in various industries. From food and beverage to consumer goods. It’s a tool that can be used to showcase latest products or services in a face to face environment with consumers. Furthermore companies recognise the importance of having brand ambassadors and reps on the ‘front line’ introducing the public to new innovations or delicious treats. This is done in the ‘field’; around shopping centers and in retail hot spots, expos and events, university campus’ and sport stadiums to name a few. Most campaign activities focus on customer facing roles including product demonstrations, direct selling and street training teams. However not all field marketing is consumer facing such as auditing and merchandising. Goals and outcomes of field marketing will differ from company to company. Some campaigns are designed to increase brand awareness or sales. While others may be to collect data and feedback about the product and its market. At Splatter we have all the tools necessary for the clients desired outcome to be achieved WHAT A FIELD MARKETING TEAM LOOKS LIKE. For successful field marketing campaigns companies might have dedicated teams within their business whose task it is to be creative and manage field marketing initiatives. However agencies are also on hand to support a campaign. By offering staff, management and infrastructure the client can focus on the more creative aspect of the campaign. A field marketing agency and  marketing Service Provider Agency in Mankhurd tends to work in territories operating with reps within their own regions. Often overlooked by regional or national managers depending on the scale of the team. Although territory management is more important for wide scale national distributing business, smaller brands are recognising the importance of managing promotions on a more local scale using teams to promote, audit and sell in their regions.

WHAT CAN FIELD MARKETING DO FOR YOUR BUSINESS?

1. PRODUCT DEMONSTRATIONS

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. For consumer goods this would mean having brand representatives in retail stores and around shopping centers, events or road shows. Finally The Brand Ambassadors are engaging with the consumer and showing them how the product or service works. This is important as it allows a potential buyer to get hands on experience and a feel of ownership of the product; most importantly the rep is also on hand to answers any questions the customer may have. Although a sell is great the main aim of a demo campaign is brand awareness. Food and beverage take a slightly differently approach. By handing out free samples and one off deals of their product around retail and events, consumers are getting a taste of the brands latest delicious treats and at the same time everyone loves free food! Sampling is a fun activation and is effective when bringing new products to the high street. Marketing Training Learn more about product demonstrations by checking out our in depth guide here.

2. DIRECT SELLING

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product. Sales rep might have targets to adhere to. Finally these campaigns are super effective during peak times when the difference in a sale or not can be having a knowledgeable brand rep in store. Product Demonstrations Learn more about what direct selling is in our guide here.

3. RETAIL AUDITS AND MERCHANDISING

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. Most of all audits ensure that the brand is represented as it should be on shelves and around retail hot spots. Examples are; checking POS is as it should be across the territories, promotions advertised and running and paid spaces such as gondolas are set up. The data collected from the teams can be useful for the marketers to negotiate better future deals. In addition it also allows for mistakes to be rectified there and then by the reps. Splatter offer a live system that can be monitored by the client in real team meaning that red flags in the field can be dealt with instantaneously .Store Audits and Merchandising To learn more about Audits and merchandising view our guide here.

4. GUERRILLA MARKETING

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results. Furthermore the term ‘Guerrilla Marketing’ itself is used to refer to campaigns that surprise consumers in locations and ways they might not usually expect. For that reason the experience remains with the consumer.

5. PRODUCT SAMPLING

Product Sampling To learn more about sampling work and what that involves view our guide here. WHO DOES WHAT? FIELD MARKETING REP: These guys and girls are the cream of the crop, they are masters of everything. Sometimes they may be conducting training sessions on major proportion for a retailers whole selling team. Another role they find themselves in are in is in the field collecting data and conducted audits. Finally everything in between including sales, merchandising, and working at events. Their primary concern is to drive brand awareness across their region through face to face with consumer and staff on a retail level. Read about what being a field marketing rep is all about here. FIELD MARKETING MANAGER: The field manager’s role is to oversee the field reps; it is their duty to ensure the field marketing campaigns achieves the clients intended goal. As the manager of all the region, they hold the responsibility of ensuring that all reps are trained and directed towards the client’s goals. In addition the field marketing manager will work closely with the clients marketing executives to align the marketing objectives and goals with team in the field. Finally they will then report the findings and feedback from the team. Read more about what being a field marketing manager entails here. BRAND AMBASSADOR/BRAND REP As we know by now the BA role is one of the most crucial in field marketing. Ultimately they are usually supplied by the marketing agency and are tasked with promoting and representing the client’s brand. This can work well within a University by hiring a student to represent the brand around campus; this is perfect for low budget campaigns as sometimes all it takes is giving the BA some products to show off. Some larger scale business’ use celebrities to endorse their product and services by making them the face of their brand using social media to promote to their following. Learn about the various roles within the Field Marketing industry are by reading our guide here. You can also join our team by signing up here. DO YOU NEED FIELD MARKETING? Field marketing as you have seen is a useful tool to accompany other traditional marketing strategies. For example a company might pay a huge amount of money for prime advertising spot during a major sports event. However if this is the case it is important for the brand to follow up with demos in stores. If there is a brand rep placed in store the following few days after the advertising campaign the customer is more likely to come over and ask some questions about the product. Another reason you might need field marketing is to ensure your budget has been well spent. After investing into a large scale in-store promotion campaign you want to ensure that it is implemented to the standard agreed with the retailer. Data can be collected by auditing teams and analysed to see if the money had been well spent. Furthermore it also gives opportunity for future campaigns to implemented with higher efficiency and success.      

marketing Service Provider Agency in Mankhurd

6 Promotions Pitfalls to Avoid

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1. Making the promotion too complex

Keep your promotion easy for consumers (and you, too!) to understand. Consumers will be more inclined to engage with your brand if participation is simple. Keeping the entry process straightforward also helps in efficient capturing, handling, and processing of consumer data. Keep official rules and communications clear and concise for easy understanding by consumers.

2. Thinking on a single communication level

Sales promotions can lift sales in a short period of time. To achieve optimum results and ROI, make sure you are utilizing all of the communication channels available to you. Traditional and social media combined with online and mobile communications provide a robust, integrated way of connecting with consumers, which encourages them to interact with your brand.

3. Neglecting to set benchmarks

Create a timeline and identify key success points to help keep each part of the program on track. Pre-determining benchmarks for success sets you up to better measure the promotion’s effectiveness.

4. Not making the promotion relevant

A promotion must be relevant to consumers if it’s going to succeed. Make sure you are targeting the right audience with not only your promotional message but also the communication channels you use to convey it. And offer incentives for engagement that are truly compelling to that particular audience. If a consumer feels that the brand connects with them and they are receiving value from the brand, they will keep the brand top of mind.

5. Assuming your promotion is fraud-tight

Don’t assume that your promotion—including entry collection, data protection, and official rules—isn’t subject to fraud. Many consumers will go to extreme lengths to win large prizes. These people spend a great deal of time and effort evaluating every method they could possibly use to gain advantage (usually unfair) in a sales promotion. Make sure your entry methods have been tested appropriately prior to launch, ensure your data collection protocol is air-tight, and write official rules that are clear, concise, and leave no room for interpretation.

6. Doing nothing with the data

The promotion’s value to a brand doesn’t have to end when the campaign wraps. Data collected through a promotion can be very valuable. Brands can use data collected from promotions to communicate with consumers (if they agree, of course) to remind them about the brand and encourage continued engagement. Promotions data can also be analyzed to determine key learnings for future campaigns, such as areas for potential growth.

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

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Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

Walkeshwar, Kiosk Marketing Professional, Kiosk Marketing Professional, Kiosk Marketing Professional in pune, shop To shop promotional, marketing promotional, Rural activation interactive, , Colleges promotion activation, society promotion activation, Kiosk promotion activation, marketing Service Provider Agency in Mankhurd

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marketing agency in shivaji nagar

MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM

The Fulcrum Agency is the Mumbai marketing company and marketing agency in shivaji nagar  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising firm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way.

MARKETING

Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more…

ADVERTISING

Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more..

BRANDING

You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more..

DESIGN

Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more…

COPY-WRITING

Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more…

PR

Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more…

SOCIAL MEDIA

Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more…

marketing agency in shivaji nagar

Employee Perk Ideas

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1. Movie Ditch Day

Or bring the viewing out of the office and take the whole team to the newest Star Wars.  Or Marvel movie.  Or awards show weepie if your workplace is classy like that.  It’s a day of lost work you won’t get back.  But it’s a day of bonding you won’t want to trade.

2. Sponsored Desk Decorations

Budgeting money for desk decorations is another employee perk that brings art into the office.  And actually keeps it there.  Mostly because buying it yourself is a better quality guarantee than making it.

3. Party Planning Committee 

To put the social power (and responsibilities) behind any of the above in employees’ own hands, a Party Planning Committee can be a vital employee perk.  Giving the office control over its own recreation tends to create the kind of recreation the whole office enjoys.  Funny how that works.

4. Seating Exchange

A seating exchange is the sort of employee perk that presents itself as a surface inconvenience, but tends to pay off in spades far more often than not.  Swapping around work areas, even one day a month, mixes up energies and mixes up office relationships, making the whole team slowly feel more familiar with each other.

5. Food Truck Lunches

Food truck lunches are another great way to support the community your office calls home, but it’s a way that instantly pays back.  Take a poll and book the truck of your coworkers’ choice even weekly, if you feel like going nuts.  Of all possible employee perks, it’s clearly the tastiest.  Click here to get started through Roaming Hunger.

6. Mini-Basketball Hoop

Or bring the gym to work.  It might look like child’s play, but a mini basketball hoop can do wonders for releasing angst that can’t wait until 5pm. Give your writers five minutes of mindlessness to regain their grammar, and your execs five minutes of aggression to regain their sense of control.  

7. Employee Concierge

Help your coworkers make the most of those hours, wherever they fall in the day, with an employee concierge.  Think of it like a personal assistant spread out across the whole office.  Consider outside errands taken care of, and distractions swatted, giving the whole team freedom to focus.  Or if that’s too extreme, give everyone Task Rabbit credits to hire their own temporary assistants as needed.

8. Communal Video Games

If real life aggression’s a little too intense for the office, a shared video game system’s an employee perk offering most of the same benefits, with far less blocking.  Of course, sometimes Mario Kart can cause more arguments than a ball to the face.  So just be ready.

9. Employee-Selected Speaker Series

For interests that go deeper than the books themselves, bring employee-selected speakers to the office to give talks and seminars.  It’s an employee perk that takes personal knowledge and makes it communal.  And making it communal makes it stick around.

10. Dogs Welcome

Nothing accompanies Dalmatian onesies like a Dalmatian by the desk. Bringing dogs into the office provides instant stress relief, instant entertainment, and instant heart that’ll break everyone’s guard down. Assuming they’re not allergic.

11. Free Office Emergen-C

Of course, keeping the kitchen stocked with Emergen-C goes a long way towards helping with all that too.

12. Free Music Streaming

From Spotify to Apple Music to Tidal (okay maybe not Tidal), shared streaming services are a great way to help your coworkers focus and escape, all at the same time.  What’s more, encouraging shared playlists will help everyone in the office get to know each other’s tastes.  And influence each other’s tastes too.

13. Virtual Reality

For more of a solo employee perk, a virtual reality headset like the Oculus Rift can offer a welcome break from the office without ever really leaving it.  It might not do much for team-building, but it’ll do great things for building imagination, employee by employee.

14. Fantasy Sports League

Sponsoring an in-office fantasy league, on the flip side, IS just the kind of employee perk that inspires team building (by building teams, naturally).

15. Office Flatscreen

It goes without saying you can’t have an office fantasy league without a way to keep tabs. Communally. So you can hear all your coworkers’ sighs, moans and cries of agony as you (hopefully) slide up the rankings.

16. Tickets to Games

Or keep tabs in person. With a whole lot more yelling. And beer (of the non office draft system-variety, of course. Save that).

17. Sports League

Or maybe your fantasy game isn’t so hot. That’s okay. For an employee perk that’ll let you show off a more dynamic skill set, sign the company up for a soccer/flag football/heck even a dodgeball league.  It’ll help everyone who signs up bond.  Eventually.  After they’re done trying to pummel each other.

18. Yoga

For an office activity that embraces getting physical but leaves bravado by the way-side (in fact, it tends to actively decrease aggression), signing the office up for yoga – or better yet, offering it in-house, is an employee perk that quickly pays for itself in dividends.  Just make sure you’ve all got somewhere to shower after.

19. In-Office Massages

Or bring the tranquility to work, without the part that requires showering.  Drop-in massage services are everywhere these days, and easy to book as an employee perk that won’t just wipe the day’s stresses away, but should go a long ways toward preventing new ones.

20. Life/Career Coaching

Bringing in a life coach/career coach can massage out all the non-physical things weighing employees down, and leave them just as smoothed out once they’re done.  It’ll also make them more focused.  It’s an employee perk that’ll add a little purpose to your coworkers’ day; in fact the kind of little purpose that becomes very large once it all adds up.

21. Mental Health Allowance

Now if all the previous employee perks are appealing, but the prospect of doing them at work isn’t, a simple allowance for mental health gives employees the means to take care of everything above in private.  Whether it’s therapy sessions, or simply a spa day, wellness allowances help employees get well on their own time, and stay that way on work time.

22. Free Coffee

Same here. Except maybe more so.

23. Stocked Kitchen

If you’re looking to go full Google though, prep the kitchen to serve breakfast, lunch and dinner.  It won’t just save employees money, it’ll give them an excuse to converge and eat together.  And if they wind up liking each other, you can label that just another employee perk.

24. TV Viewing Parties

For late-working workers taking advantage of that free dinner, go ahead and schedule viewing parties for some of your coworkers’ favorite shows.  From The Bachelorette to re-watching Battlestar Galactica, there’s a wide variety of ways to get the team watching together – then hopefully arguing together.

25. Concert Tickets

Conversely, grabbing regular seats for big concerts is a great employee perk for the team more into listening than looking.

26. Free Dropbox Premium

What’s more, signing everyone up for a free Dropbox Premium account will ensure everyone can share the rare album that isn’t currently being streamed with each other.  Along with documents and power points, if they’re into that.

27. Shared E-Readers

For an employee perk that shares even more knowledge, supply your office with a set of Kindles or Fire readers.  The more you enrich yourself, the more riches you have to share with your co-workers.  Even if those riches resemble Young Adult angst.

28. Experience Tickets

If it’s more of an active workplace, take everyone instead to an experience, like the recent Happy Place or Candytopia in LA.  Jump in giant ball pits, get lost in halls of mirrors, and naturally – get your picture taken every step of the way.  After all, it’s the office that Instagrams together that stays together.

29. Office Book Club

And where else would you (responsibly) share your Young Adult angst?

30. Mentorship Program

Another way to do exactly that is running an office mentorship program, pairing employees up with each other to pass on what their best skills and talents.  Whether it directly pertains to daily office life, or encompasses an outside skill set altogether, two heads are always better than one.

31. Group Art

Whether it’s outside the office, or in the middle of the lobby, bringing a team together from different departments is a whole lot easier when the focus is on creating art.  Be it painting, sculpting, or even just basic scrapbooking, group art projects don’t just bring coworkers together, they bring the best out of them.  Especially when alcohol’s involved.

32. Wardrobe Allowance

Self-expression you wear tends to be even more popular than the type you put on your desk.  Like way more popular.  For the office with a dress code, however casual, an allowance for wardrobe is always appreciated, helping your coworkers look their best so they can also feel their best.

33. No Dress Code

Barring a wardrobe allowance, instituting a no dress code policy’s the best kind of sartorial employee perk.  Let your guard down and let your coworkers’ freak flags fly – from cargo shorts to Dalmatian onesies.  You were warned.

34. Free Gym Membership

For a more straightforward employee perk to whole body wellness, a gym membership does a whole lot of good for the body.  It’ll keep your coworkers’ cores as fit as their minds, and probably do a lot for collective confidence too.

35. Meditation

No matter the form it takes, meditation’s become a vital component to 21st century office life, combating the daily stresses of multiple open tabs in multiple open windows on multiple screens for multiple hours of the day.  It’s a shot in the arm for morale and mental health that pays for itself quickly where mindfulness goes, productivity tends to follow.  And follow so quickly it’ll feel more like it’s happening all at once.  Enlightenment messes with time that way.

36. Flexible Hours

While we’re on the subject of flexibility, flexible hours tend to solve a lot of problems in a big office, letting employees with different jobs do them in the slice of time that makes the most sense to them.  And the best part is, it’s impossible to be late.

37. Extra Time Off for the

Interactive advertising, , , , shop To shop promotional, marketing promotional, Rural activation interactive, , Colleges promotion activation, society promotion activation, Kiosk promotion activation, marketing agency in shivaji nagar

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Kiosk Marketing Professional in mumbai

MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM

The Fulcrum Agency is the Mumbai marketing company and Kiosk Marketing Professional in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising firm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way.

MARKETING

Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more…

ADVERTISING

Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more..

BRANDING

You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more..

DESIGN

Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more…

COPY-WRITING

Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more…

PR

Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more…

SOCIAL MEDIA

Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more…

Kiosk Marketing Professional in mumbai

6 Promotions Pitfalls to Avoid

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1. Making the promotion too complex

Keep your promotion easy for consumers (and you, too!) to understand. Consumers will be more inclined to engage with your brand if participation is simple. Keeping the entry process straightforward also helps in efficient capturing, handling, and processing of consumer data. Keep official rules and communications clear and concise for easy understanding by consumers.

2. Thinking on a single communication level

Sales promotions can lift sales in a short period of time. To achieve optimum results and ROI, make sure you are utilizing all of the communication channels available to you. Traditional and social media combined with online and mobile communications provide a robust, integrated way of connecting with consumers, which encourages them to interact with your brand.

3. Neglecting to set benchmarks

Create a timeline and identify key success points to help keep each part of the program on track. Pre-determining benchmarks for success sets you up to better measure the promotion’s effectiveness.

4. Not making the promotion relevant

A promotion must be relevant to consumers if it’s going to succeed. Make sure you are targeting the right audience with not only your promotional message but also the communication channels you use to convey it. And offer incentives for engagement that are truly compelling to that particular audience. If a consumer feels that the brand connects with them and they are receiving value from the brand, they will keep the brand top of mind.

5. Assuming your promotion is fraud-tight

Don’t assume that your promotion—including entry collection, data protection, and official rules—isn’t subject to fraud. Many consumers will go to extreme lengths to win large prizes. These people spend a great deal of time and effort evaluating every method they could possibly use to gain advantage (usually unfair) in a sales promotion. Make sure your entry methods have been tested appropriately prior to launch, ensure your data collection protocol is air-tight, and write official rules that are clear, concise, and leave no room for interpretation.

6. Doing nothing with the data

The promotion’s value to a brand doesn’t have to end when the campaign wraps. Data collected through a promotion can be very valuable. Brands can use data collected from promotions to communicate with consumers (if they agree, of course) to remind them about the brand and encourage continued engagement. Promotions data can also be analyzed to determine key learnings for future campaigns, such as areas for potential growth.

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

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Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

Walkeshwar, Kiosk Marketing Professional, Kiosk Marketing Professional, Kiosk Marketing Professional in pune, shop To shop promotional, marketing promotional, Rural activation interactive, , Colleges promotion activation, society promotion activation, Kiosk promotion activation, Kiosk Marketing Professional in mumbai

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marketing business in bhosari

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active marketing business in bhosari, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

marketing business in bhosari

Employee Perk Ideas

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1. Movie Ditch Day

Or bring the viewing out of the office and take the whole team to the newest Star Wars.  Or Marvel movie.  Or awards show weepie if your workplace is classy like that.  It’s a day of lost work you won’t get back.  But it’s a day of bonding you won’t want to trade.

2. Sponsored Desk Decorations

Budgeting money for desk decorations is another employee perk that brings art into the office.  And actually keeps it there.  Mostly because buying it yourself is a better quality guarantee than making it.

3. Party Planning Committee 

To put the social power (and responsibilities) behind any of the above in employees’ own hands, a Party Planning Committee can be a vital employee perk.  Giving the office control over its own recreation tends to create the kind of recreation the whole office enjoys.  Funny how that works.

4. Seating Exchange

A seating exchange is the sort of employee perk that presents itself as a surface inconvenience, but tends to pay off in spades far more often than not.  Swapping around work areas, even one day a month, mixes up energies and mixes up office relationships, making the whole team slowly feel more familiar with each other.

5. Food Truck Lunches

Food truck lunches are another great way to support the community your office calls home, but it’s a way that instantly pays back.  Take a poll and book the truck of your coworkers’ choice even weekly, if you feel like going nuts.  Of all possible employee perks, it’s clearly the tastiest.  Click here to get started through Roaming Hunger.

6. Mini-Basketball Hoop

Or bring the gym to work.  It might look like child’s play, but a mini basketball hoop can do wonders for releasing angst that can’t wait until 5pm. Give your writers five minutes of mindlessness to regain their grammar, and your execs five minutes of aggression to regain their sense of control.  

7. Employee Concierge

Help your coworkers make the most of those hours, wherever they fall in the day, with an employee concierge.  Think of it like a personal assistant spread out across the whole office.  Consider outside errands taken care of, and distractions swatted, giving the whole team freedom to focus.  Or if that’s too extreme, give everyone Task Rabbit credits to hire their own temporary assistants as needed.

8. Communal Video Games

If real life aggression’s a little too intense for the office, a shared video game system’s an employee perk offering most of the same benefits, with far less blocking.  Of course, sometimes Mario Kart can cause more arguments than a ball to the face.  So just be ready.

9. Employee-Selected Speaker Series

For interests that go deeper than the books themselves, bring employee-selected speakers to the office to give talks and seminars.  It’s an employee perk that takes personal knowledge and makes it communal.  And making it communal makes it stick around.

10. Dogs Welcome

Nothing accompanies Dalmatian onesies like a Dalmatian by the desk. Bringing dogs into the office provides instant stress relief, instant entertainment, and instant heart that’ll break everyone’s guard down. Assuming they’re not allergic.

11. Free Office Emergen-C

Of course, keeping the kitchen stocked with Emergen-C goes a long way towards helping with all that too.

12. Free Music Streaming

From Spotify to Apple Music to Tidal (okay maybe not Tidal), shared streaming services are a great way to help your coworkers focus and escape, all at the same time.  What’s more, encouraging shared playlists will help everyone in the office get to know each other’s tastes.  And influence each other’s tastes too.

13. Virtual Reality

For more of a solo employee perk, a virtual reality headset like the Oculus Rift can offer a welcome break from the office without ever really leaving it.  It might not do much for team-building, but it’ll do great things for building imagination, employee by employee.

14. Fantasy Sports League

Sponsoring an in-office fantasy league, on the flip side, IS just the kind of employee perk that inspires team building (by building teams, naturally).

15. Office Flatscreen

It goes without saying you can’t have an office fantasy league without a way to keep tabs. Communally. So you can hear all your coworkers’ sighs, moans and cries of agony as you (hopefully) slide up the rankings.

16. Tickets to Games

Or keep tabs in person. With a whole lot more yelling. And beer (of the non office draft system-variety, of course. Save that).

17. Sports League

Or maybe your fantasy game isn’t so hot. That’s okay. For an employee perk that’ll let you show off a more dynamic skill set, sign the company up for a soccer/flag football/heck even a dodgeball league.  It’ll help everyone who signs up bond.  Eventually.  After they’re done trying to pummel each other.

18. Yoga

For an office activity that embraces getting physical but leaves bravado by the way-side (in fact, it tends to actively decrease aggression), signing the office up for yoga – or better yet, offering it in-house, is an employee perk that quickly pays for itself in dividends.  Just make sure you’ve all got somewhere to shower after.

19. In-Office Massages

Or bring the tranquility to work, without the part that requires showering.  Drop-in massage services are everywhere these days, and easy to book as an employee perk that won’t just wipe the day’s stresses away, but should go a long ways toward preventing new ones.

20. Life/Career Coaching

Bringing in a life coach/career coach can massage out all the non-physical things weighing employees down, and leave them just as smoothed out once they’re done.  It’ll also make them more focused.  It’s an employee perk that’ll add a little purpose to your coworkers’ day; in fact the kind of little purpose that becomes very large once it all adds up.

21. Mental Health Allowance

Now if all the previous employee perks are appealing, but the prospect of doing them at work isn’t, a simple allowance for mental health gives employees the means to take care of everything above in private.  Whether it’s therapy sessions, or simply a spa day, wellness allowances help employees get well on their own time, and stay that way on work time.

22. Free Coffee

Same here. Except maybe more so.

23. Stocked Kitchen

If you’re looking to go full Google though, prep the kitchen to serve breakfast, lunch and dinner.  It won’t just save employees money, it’ll give them an excuse to converge and eat together.  And if they wind up liking each other, you can label that just another employee perk.

24. TV Viewing Parties

For late-working workers taking advantage of that free dinner, go ahead and schedule viewing parties for some of your coworkers’ favorite shows.  From The Bachelorette to re-watching Battlestar Galactica, there’s a wide variety of ways to get the team watching together – then hopefully arguing together.

25. Concert Tickets

Conversely, grabbing regular seats for big concerts is a great employee perk for the team more into listening than looking.

26. Free Dropbox Premium

What’s more, signing everyone up for a free Dropbox Premium account will ensure everyone can share the rare album that isn’t currently being streamed with each other.  Along with documents and power points, if they’re into that.

27. Shared E-Readers

For an employee perk that shares even more knowledge, supply your office with a set of Kindles or Fire readers.  The more you enrich yourself, the more riches you have to share with your co-workers.  Even if those riches resemble Young Adult angst.

28. Experience Tickets

If it’s more of an active workplace, take everyone instead to an experience, like the recent Happy Place or Candytopia in LA.  Jump in giant ball pits, get lost in halls of mirrors, and naturally – get your picture taken every step of the way.  After all, it’s the office that Instagrams together that stays together.

29. Office Book Club

And where else would you (responsibly) share your Young Adult angst?

30. Mentorship Program

Another way to do exactly that is running an office mentorship program, pairing employees up with each other to pass on what their best skills and talents.  Whether it directly pertains to daily office life, or encompasses an outside skill set altogether, two heads are always better than one.

31. Group Art

Whether it’s outside the office, or in the middle of the lobby, bringing a team together from different departments is a whole lot easier when the focus is on creating art.  Be it painting, sculpting, or even just basic scrapbooking, group art projects don’t just bring coworkers together, they bring the best out of them.  Especially when alcohol’s involved.

32. Wardrobe Allowance

Self-expression you wear tends to be even more popular than the type you put on your desk.  Like way more popular.  For the office with a dress code, however casual, an allowance for wardrobe is always appreciated, helping your coworkers look their best so they can also feel their best.

33. No Dress Code

Barring a wardrobe allowance, instituting a no dress code policy’s the best kind of sartorial employee perk.  Let your guard down and let your coworkers’ freak flags fly – from cargo shorts to Dalmatian onesies.  You were warned.

34. Free Gym Membership

For a more straightforward employee perk to whole body wellness, a gym membership does a whole lot of good for the body.  It’ll keep your coworkers’ cores as fit as their minds, and probably do a lot for collective confidence too.

35. Meditation

No matter the form it takes, meditation’s become a vital component to 21st century office life, combating the daily stresses of multiple open tabs in multiple open windows on multiple screens for multiple hours of the day.  It’s a shot in the arm for morale and mental health that pays for itself quickly where mindfulness goes, productivity tends to follow.  And follow so quickly it’ll feel more like it’s happening all at once.  Enlightenment messes with time that way.

36. Flexible Hours

While we’re on the subject of flexibility, flexible hours tend to solve a lot of problems in a big office, letting employees with different jobs do them in the slice of time that makes the most sense to them.  And the best part is, it’s impossible to be late.

37. Extra Time Off for the

 

Interactive advertising, , , , shop To shop promotional, marketing promotional, Rural activation interactive, , Colleges promotion activation, society promotion activation, Kiosk promotion activation, marketing business in bhosari

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Fieldwork Marketing Service Provider Agency in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active Fieldwork Marketing Service Provider Agency in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

Fieldwork Marketing Service Provider Agency in navi mumbai

Process of Sales Management

 

  1. Sales Planning

    • Marketers must plan things well in advance for the best results. It is essential to have concrete plans. Mere guess works do not help in business.
    • Know your product well. Sales professionals must know the USPs and benefits of the product for the consumers to believe them.
    • Identify your target market.
    • Sales Planning makes the products available to the end users at the right time and at the right place.
    • Sales Planning helps the marketers to analyze the customer demands and respond efficiently to fluctuations in the market.
    • Devise appropriate strategies to increase the sales of the products.
  2. Sales Reporting

    • Sales strategies are implemented in this stage.
    • Check the effectiveness of the various strategies. Find out whether they are bringing the desired results or not.
    • The sales representatives should be aware of their roles and responsibilities in the organization.
    • It is essential for the organization to evaluate the outcome of proposed strategies for any particular department. Organizations depend on KPI also called Key Performance Indicator or simply Performance Indicator to measure the effectiveness of implemented strategies.
    • Ask the sales team to submit reports of what all they have done throughout the week. The management must sit with the sales team frequently to assess their performance and chalk out future course of actions.
    • Mapping individual performance over time is essential.
  3. Sales Process

    • Sales representatives should work as a single unit for maximum productivity. A systematic approach results in error free work.
    • The management must make sure sales managers follow a proper channel to reach out to the customers. It pays to adopt a step by step approach.
Sales professionals should follow the below mentioned steps for maximum sales and better output. Do not ignore any step.
  1. Initial Contact/Lead
    • Collect necessary data of potential customers once the target market is decided.
  2. Information Exchange
    • Inform the customers about various product offerings.
    • Make the customers aware of your brand and its benefits.
    • The information exchange can be either:
      Over the telephone or Face to face interaction with the potential customer.
  3. Lead Generation
    • Make a list of the people who show inclination towards purchasing your organization’s products or services.
    • The sales representatives must identify those who have the potential to buy their products.
  4. Need Identification
    • Fix a meeting with the prospective buyers. Sit with the client and try to find out more about his needs and expectations.
    • Suggest them various options which would fulfill their demands.
  5. Qualified Prospect
    • Identify individuals who are keen on purchasing your company’s products or services.
  6. Proposal
    • Once the buyer agrees to purchase particular products, the seller presents a written proposal to him quoting the rates as well as other necessary terms and conditions. Such a document is often called a proposal.
  7. Negotiation
    • Negotiation is a stage where two parties (buyer and seller) discuss and negotiate for the best deal beneficial to all.
  8. Closing of Deal
    • This is the stage where the transaction between the seller and buyer takes place. The selling happens in this stage.
  9. After Sales Service
    • Keep in touch with the customers even after the purchase for higher customer retention.

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

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Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

 

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