Tag:  Rural advertisement promotional

Street Marketing organizations in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active Street Marketing organizations in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

Street Marketing organizations in navi mumbai

Mystery Shopping

Power your decisions with targeted information and consumer insights. Our mystery shopping team is tasked to help you better understand your consumers, your market place and your competitors. Real intelligence is immediate, accurate and most of all, relevant. It powers your decisions, it offers insights. From point of purchase audits to mystery shopping to category management solutions, we are able to provide fast, accurate intelligence derived at any consumer interface, in any channel – intelligence that ensures that the investment you make allows you to win with the consumer and against your competitor at the point of purchase. Market Intelligence services include: Customer and shopper marketing Category management ”

 

retail merchandising, Street Marketing organizations, Street Marketing organizations, Street Marketing organizations in pune, house to house Advertisement, Market engagement engagement, Rural advertisement promotional, , campus interactive advertising, RWA interactive advertising, Market interactive advertising, Street Marketing organizations in navi mumbai

]]>

On ground Marketing Service Provider Agency in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active On ground Marketing Service Provider Agency in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

On ground Marketing Service Provider Agency in navi mumbai

Direct Response Marketing

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

[siteorigin_widget class="SiteOrigin_Widget_Image_Widget"][/siteorigin_widget]

Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

 

one 2 one Marketing, On ground Marketing Service Provider Agency, On ground Marketing Service Provider Agency, On ground Marketing Service Provider Agency in pune, Store selling, Interactive events, Rural advertisement promotional, , Colleges promotional campaigns, society promotional campaigns, Kiosk promotional campaigns, On ground Marketing Service Provider Agency in navi mumbai

]]>

Feet On Street Marketing enterprise in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active Feet On Street Marketing enterprise in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

Feet On Street Marketing enterprise in navi mumbai

Do You Want to Win Over Customers? Appeal to Their Emotions with Experiential Marketing

[siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget]

Let’s be honest. None of us are fundamentally rational in our decision making when it comes to shopping. Flashy gimmicks, big signs, bright colors and loud noise have been the typical go-to for brands hoping to narrow customer decisions in retail.

How does irrational shopping mix with the growth of retail data-driven marketing?

 

Data from researcher, Clicktale, has stated that as much as 76 percent of big data professionals admit that consumers are not totally rational when they shop.

 

Image may contain: one or more people
Mike’s Experiential Marketing Activation

 

How Much Should Brands Rely on Data?

 

How can brands trust in the data they’ve been collecting? How can they rationally profile and quantify consumers when in reality those consumers are not using rationality as the guiding force for their purchasing.

Consumers can’t be treated like data in a spreadsheet, categorized and sorted. Consumers have fluid personalities. Brands need to recognize the nuances that canbe used to advance their customer relations and become even more successful.

 

Image may contain: 2 people, outdoor
Farmer’s Insurance Open 2018 – Experiential Activation

 

Emotions help impact purchasing decisions

 

At the root of this is something that’s always been there: emotion.

Consumer buying habits are influenced heavily by impulses, behaviors and moods. This is much unlike repeatable, rational decision making. Brands will have difficulty tracking and predicting future purchases if those purchases are based on impulse. The behavior of the consumer can vary drastically day to day with good and bad moods impacting how they perceive their interactions with a brand.

 

Image may contain: 1 person, smiling, text
Mike’s Experiential Marketing Activation

 

Emotions can be the driving factor in any purchasing decision, so make your consumer experience great!

 

The truth is, we all think that we’re making a rational decision at the moment that we purchase, when in reality that can be nothing more than a cognitive deception.

Emotions and urges play a big part of our purchasing decisions. Brands must constantly improve the ways that they’re acting upon the customer experience, otherwise you can be missing out on sales opportunities. Make sure your brand is making an effort to make your potential customer happy, and engaged!

Image may contain: 1 person, shoes and outdoor
Mike’s Harder at the Moonrise Festival
Never Intrusive, Always Positive, Always Value-Added

 

Such psychological understandings must not be intrusive and shouldn’t ever be used as an aggressive sales technique, instead it’s used as a way to improve customer experiences.

Experiential Marketing can be a great way to improve customer experiences and act as a vehicle for brands to show shoppers they’re individuals rather than numbers with no face and no personality.

 

retail Marketing, Feet On Street Marketing enterprise, Feet On Street Marketing enterprise, Feet On Street Marketing enterprise in pune, retailer Marketing, Rural Advertisement promotional, Rural selling promotional, , Colleges experiential, society experiential, Kiosk experiential, Feet On Street Marketing enterprise in navi mumbai

]]>

door2door Marketing firm in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active door2door Marketing firm in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

door2door Marketing firm in navi mumbai

Experiential Marketing: A Connected Approach

[siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget]
In our 30 years of producing experiential marketing, we’ve been constantly amazed by the non-stop, high-demand race being run by corporate marketing and communications teams. Between internal and external initiatives, the range and scope of projects tackled each year is impressive. In the effort to accomplish the work, it’s sometimes easy to lose sight of how each program fits into the big picture. With numerous initiatives running simultaneously, often produced by different teams and agencies, a project may be successful stand-alone, but could potentially sacrifice cohesiveness with other programs and with overall company objectives. Building “connected” strategies has always been one of EVI’s foundational strengths. We view experiential and events production as a highly-integrated component of a corporation’s macro strategy and business communications plan, and that’s where every client relationship begins. We develop client partnerships with an “all-in” approach that positions us as a direct extension of your team. One of the ways we accomplish that is by taking more of a long-term “agency of record” mindset. While most corporations take a partner approach with their advertising and PR firms, we find it is more uncommon on the experiential and event production side. That’s something we’re working hard to change. As simple as it sounds, the brand discovery phase is crucially important, but often overlooked. It’s the foundation for everything that follows. When EVI undertakes an agency of record agreement, we immerse ourselves into the people, the mission, the products, the services, the history and the culture of a brand. How does a company want to present itself… to be perceived by its audience? What behaviors are they trying to reinforce or modify…what are the desired results? We team-up with senior leadership, marketing, branding, communications, the advertising and PR agencies, product development, technology, finance…all of the departments that make a company work. With a strategic perspective, we are able to look at all event marketing and communications objectives synergistically, providing numerous advantages in creative continuity, financial efficiencies and message effectiveness across the broader campaign. Ultimately this roadmap allows us to achieve more optimized results. That business fluency is a major reason why companies like Aramark, McAfee by Intel, and JCPenney choose to work with EVI as their long-term experiential agency on their year round calendar of events. Tod MacKenzie is Aramark’s Senior Vice President of Corporate Communications and Public Affairs. He’s an industry veteran with years of experience leading advertising and communications for companies like PepsiCo and DineEquity. When MacKenzie teamed up with new CEO Eric Foss at Aramark in 2013, they were on the verge of taking the global food, facilities and uniforms services company public, and looking to completely reshape the brand and its worldwide experiential strategy. “We recognized that we had to significantly raise the bar on our experiential marketing efforts”, says MacKenzie. “The company was doing a lot of events, but there was a lack of cohesiveness, and we just weren’t getting maximum impact. We needed an experiential agency that could partner with us across the board on an optimum strategy and on a long-term basis.” EVI President and CEO Michael Marto and his producing team came in and very quickly helped put Aramark on track. In collaboration with the company’s senior management and functional centers, and its new brand agency, EVI became an indispensable part of Aramark’s team. The company credits EVI for looking at its experiential needs from a holistic view, which is crucially important.   Aramark and EVI scrutinized every opportunity with that big picture view to optimize and connect all aspects of the company’s experiential effort. A cohesive and connected matrix of brand launch events, recognition events, leadership conferences, internal webcasts, communications media, branded entertainment and permanent installations have played a big role in supporting Aramark’s robust growth as an industry leader. Adds MacKenzie, “From the strategy and creative innovation, to the project management and producing execution, we have a highly collaborative machine that performs at a peak level. The value proposition is an undeniable success. We’re entering the fourth year of producing a full slate of events, and I can’t imagine a better way of achieving our goals.”

Benefits and Efficiencies of EVI’s Connected Agency Approach

Strategic Understanding of Corporate Mission from a toplevel business perspective enables us to produce projects that deliver results within the context of the big picture. Thorough Brand Immersion enables development of creative ideas and message cohesiveness completely aligned with your culture and brand language. Ability to very accurately deliver to the client’s tastes and expectations across multiple projects with consistent quality, flawless technical execution, and accountability for results. Ongoing client interaction and feedback through surveys, team input and involvement in strategic meetings with senior management allow us to refine solutions and stay precisely on track with key business objectives and metrics. Continuity of team members enables a very efficient, cohesive, and effective workflow, creating a client comfort factor at major positions, from project managers and producers to the creative design team. A deep working knowledge of the client organization enables seamless integration with all departments. Allows more efficient use of internal marketing communications resources. Project to project consistency avoids a repeated vetting and alignment process with multiple agencies. Enables internal marketing communications team to remain focused on primary core business objectives. Long term planning allows optimization of all resources and delivery of a much higher value proposition. Investment dollars are more efficiently amortized across numerous events and platforms through advance negotiation, increased buying power and multi-purposing of resources. Savings can go straight to the bottom line or create resources for additional projects.

 

Field Activation, door2door Marketing firm, door2door Marketing firm, door2door Marketing firm in pune, house to house Advertisement, Market engagement engagement, Rural advertisement promotional, , campus interactive advertising, RWA interactive advertising, Market interactive advertising, door2door Marketing firm in navi mumbai

]]>

Street Marketing organizations in navi mumbai

Marketing and Sales companies Street Marketing organizations in navi mumbai with high quality, ethical, outsourced sales through transparent and effective business programs. We have a team of marketing and sales professionals and trainers who are committed to ensure effective delivery of the message from the client to a prospective customer. Our specialty is tailor-fitting our service to suit each individual client’s needs, ensuring compliance and delivering ethical sales every single time. We are focused on compliant and ethical selling that puts the needs of the customer first and we value transparency, integrity, diligence and hard work to ensure that our employees, clients and customers all get the best experience possible. We look for long term investments, in both our employees and our clients to ensure quality in our work, and in the opportunity for growth potential and stability for all parties involved.

Marketing

Door to Door Marketing

Face to Face Marketing

B 2 B Marketing

Field Marketing

Mystery Shopping

Power your decisions with targeted information and consumer insights. Our mystery shopping team is tasked to help you better understand your consumers, your market place and your competitors. Real intelligence is immediate, accurate and most of all, relevant. It powers your decisions, it offers insights. From point of purchase audits to mystery shopping to category management solutions, we are able to provide fast, accurate intelligence derived at any consumer interface, in any channel – intelligence that ensures that the investment you make allows you to win with the consumer and against your competitor at the point of purchase. Market Intelligence services include: Customer and shopper marketing Category management ”

 

Street Marketing organizations in navi mumbai

 

retail merchandising, Street Marketing organizations, house to house Advertisement, Street Marketing organizations in pune, Market engagement engagement, Rural advertisement promotional, , campus interactive advertising, RWA interactive advertising, Market interactive advertising,

]]>

On ground Marketing Service Provider Agency in navi mumbai

Marketing and Sales companies On ground Marketing Service Provider Agency in navi mumbai with high quality, ethical, outsourced sales through transparent and effective business programs. We have a team of marketing and sales professionals and trainers who are committed to ensure effective delivery of the message from the client to a prospective customer. Our specialty is tailor-fitting our service to suit each individual client’s needs, ensuring compliance and delivering ethical sales every single time. We are focused on compliant and ethical selling that puts the needs of the customer first and we value transparency, integrity, diligence and hard work to ensure that our employees, clients and customers all get the best experience possible. We look for long term investments, in both our employees and our clients to ensure quality in our work, and in the opportunity for growth potential and stability for all parties involved.

Marketing

Door to Door Marketing

Face to Face Marketing

B 2 B Marketing

Field Marketing

Direct Response Marketing

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

[siteorigin_widget class="SiteOrigin_Widget_Image_Widget"][/siteorigin_widget]

Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

 

On ground Marketing Service Provider Agency in navi mumbai

 

one 2 one Marketing, On ground Marketing Service Provider Agency, Store selling, On ground Marketing Service Provider Agency in pune, Interactive events, Rural advertisement promotional, , Colleges promotional campaigns, society promotional campaigns, Kiosk promotional campaigns,

]]>

Feet On Street Marketing enterprise in navi mumbai

Marketing and Sales companies Feet On Street Marketing enterprise in navi mumbai with high quality, ethical, outsourced sales through transparent and effective business programs. We have a team of marketing and sales professionals and trainers who are committed to ensure effective delivery of the message from the client to a prospective customer. Our specialty is tailor-fitting our service to suit each individual client’s needs, ensuring compliance and delivering ethical sales every single time. We are focused on compliant and ethical selling that puts the needs of the customer first and we value transparency, integrity, diligence and hard work to ensure that our employees, clients and customers all get the best experience possible. We look for long term investments, in both our employees and our clients to ensure quality in our work, and in the opportunity for growth potential and stability for all parties involved.

Marketing

Door to Door Marketing

Face to Face Marketing

B 2 B Marketing

Field Marketing

Do You Want to Win Over Customers? Appeal to Their Emotions with Experiential Marketing

[siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget]

Let’s be honest. None of us are fundamentally rational in our decision making when it comes to shopping. Flashy gimmicks, big signs, bright colors and loud noise have been the typical go-to for brands hoping to narrow customer decisions in retail.

How does irrational shopping mix with the growth of retail data-driven marketing?

 

Data from researcher, Clicktale, has stated that as much as 76 percent of big data professionals admit that consumers are not totally rational when they shop.

 

Image may contain: one or more people
Mike’s Experiential Marketing Activation

 

How Much Should Brands Rely on Data?

 

How can brands trust in the data they’ve been collecting? How can they rationally profile and quantify consumers when in reality those consumers are not using rationality as the guiding force for their purchasing.

Consumers can’t be treated like data in a spreadsheet, categorized and sorted. Consumers have fluid personalities. Brands need to recognize the nuances that canbe used to advance their customer relations and become even more successful.

 

Image may contain: 2 people, outdoor
Farmer’s Insurance Open 2018 – Experiential Activation

 

Emotions help impact purchasing decisions

 

At the root of this is something that’s always been there: emotion.

Consumer buying habits are influenced heavily by impulses, behaviors and moods. This is much unlike repeatable, rational decision making. Brands will have difficulty tracking and predicting future purchases if those purchases are based on impulse. The behavior of the consumer can vary drastically day to day with good and bad moods impacting how they perceive their interactions with a brand.

 

Image may contain: 1 person, smiling, text
Mike’s Experiential Marketing Activation

 

Emotions can be the driving factor in any purchasing decision, so make your consumer experience great!

 

The truth is, we all think that we’re making a rational decision at the moment that we purchase, when in reality that can be nothing more than a cognitive deception.

Emotions and urges play a big part of our purchasing decisions. Brands must constantly improve the ways that they’re acting upon the customer experience, otherwise you can be missing out on sales opportunities. Make sure your brand is making an effort to make your potential customer happy, and engaged!

Image may contain: 1 person, shoes and outdoor
Mike’s Harder at the Moonrise Festival
Never Intrusive, Always Positive, Always Value-Added

 

Such psychological understandings must not be intrusive and shouldn’t ever be used as an aggressive sales technique, instead it’s used as a way to improve customer experiences.

Experiential Marketing can be a great way to improve customer experiences and act as a vehicle for brands to show shoppers they’re individuals rather than numbers with no face and no personality.

 

Feet On Street Marketing enterprise in navi mumbai

 

retail Marketing, Feet On Street Marketing enterprise, retailer Marketing, Feet On Street Marketing enterprise in pune, Rural Advertisement promotional, Rural selling promotional, , Colleges experiential, society experiential, Kiosk experiential,

]]>

door2door Marketing firm in navi mumbai

Marketing and Sales companies door2door Marketing firm in navi mumbai with high quality, ethical, outsourced sales through transparent and effective business programs. We have a team of marketing and sales professionals and trainers who are committed to ensure effective delivery of the message from the client to a prospective customer. Our specialty is tailor-fitting our service to suit each individual client’s needs, ensuring compliance and delivering ethical sales every single time. We are focused on compliant and ethical selling that puts the needs of the customer first and we value transparency, integrity, diligence and hard work to ensure that our employees, clients and customers all get the best experience possible. We look for long term investments, in both our employees and our clients to ensure quality in our work, and in the opportunity for growth potential and stability for all parties involved.

Marketing

Door to Door Marketing

Face to Face Marketing

B 2 B Marketing

Field Marketing

Experiential Marketing: A Connected Approach

[siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget]
In our 30 years of producing experiential marketing, we’ve been constantly amazed by the non-stop, high-demand race being run by corporate marketing and communications teams. Between internal and external initiatives, the range and scope of projects tackled each year is impressive. In the effort to accomplish the work, it’s sometimes easy to lose sight of how each program fits into the big picture. With numerous initiatives running simultaneously, often produced by different teams and agencies, a project may be successful stand-alone, but could potentially sacrifice cohesiveness with other programs and with overall company objectives. Building “connected” strategies has always been one of EVI’s foundational strengths. We view experiential and events production as a highly-integrated component of a corporation’s macro strategy and business communications plan, and that’s where every client relationship begins. We develop client partnerships with an “all-in” approach that positions us as a direct extension of your team. One of the ways we accomplish that is by taking more of a long-term “agency of record” mindset. While most corporations take a partner approach with their advertising and PR firms, we find it is more uncommon on the experiential and event production side. That’s something we’re working hard to change. As simple as it sounds, the brand discovery phase is crucially important, but often overlooked. It’s the foundation for everything that follows. When EVI undertakes an agency of record agreement, we immerse ourselves into the people, the mission, the products, the services, the history and the culture of a brand. How does a company want to present itself… to be perceived by its audience? What behaviors are they trying to reinforce or modify…what are the desired results? We team-up with senior leadership, marketing, branding, communications, the advertising and PR agencies, product development, technology, finance…all of the departments that make a company work. With a strategic perspective, we are able to look at all event marketing and communications objectives synergistically, providing numerous advantages in creative continuity, financial efficiencies and message effectiveness across the broader campaign. Ultimately this roadmap allows us to achieve more optimized results. That business fluency is a major reason why companies like Aramark, McAfee by Intel, and JCPenney choose to work with EVI as their long-term experiential agency on their year round calendar of events. Tod MacKenzie is Aramark’s Senior Vice President of Corporate Communications and Public Affairs. He’s an industry veteran with years of experience leading advertising and communications for companies like PepsiCo and DineEquity. When MacKenzie teamed up with new CEO Eric Foss at Aramark in 2013, they were on the verge of taking the global food, facilities and uniforms services company public, and looking to completely reshape the brand and its worldwide experiential strategy. “We recognized that we had to significantly raise the bar on our experiential marketing efforts”, says MacKenzie. “The company was doing a lot of events, but there was a lack of cohesiveness, and we just weren’t getting maximum impact. We needed an experiential agency that could partner with us across the board on an optimum strategy and on a long-term basis.” EVI President and CEO Michael Marto and his producing team came in and very quickly helped put Aramark on track. In collaboration with the company’s senior management and functional centers, and its new brand agency, EVI became an indispensable part of Aramark’s team. The company credits EVI for looking at its experiential needs from a holistic view, which is crucially important.   Aramark and EVI scrutinized every opportunity with that big picture view to optimize and connect all aspects of the company’s experiential effort. A cohesive and connected matrix of brand launch events, recognition events, leadership conferences, internal webcasts, communications media, branded entertainment and permanent installations have played a big role in supporting Aramark’s robust growth as an industry leader. Adds MacKenzie, “From the strategy and creative innovation, to the project management and producing execution, we have a highly collaborative machine that performs at a peak level. The value proposition is an undeniable success. We’re entering the fourth year of producing a full slate of events, and I can’t imagine a better way of achieving our goals.”

Benefits and Efficiencies of EVI’s Connected Agency Approach

Strategic Understanding of Corporate Mission from a toplevel business perspective enables us to produce projects that deliver results within the context of the big picture. Thorough Brand Immersion enables development of creative ideas and message cohesiveness completely aligned with your culture and brand language. Ability to very accurately deliver to the client’s tastes and expectations across multiple projects with consistent quality, flawless technical execution, and accountability for results. Ongoing client interaction and feedback through surveys, team input and involvement in strategic meetings with senior management allow us to refine solutions and stay precisely on track with key business objectives and metrics. Continuity of team members enables a very efficient, cohesive, and effective workflow, creating a client comfort factor at major positions, from project managers and producers to the creative design team. A deep working knowledge of the client organization enables seamless integration with all departments. Allows more efficient use of internal marketing communications resources. Project to project consistency avoids a repeated vetting and alignment process with multiple agencies. Enables internal marketing communications team to remain focused on primary core business objectives. Long term planning allows optimization of all resources and delivery of a much higher value proposition. Investment dollars are more efficiently amortized across numerous events and platforms through advance negotiation, increased buying power and multi-purposing of resources. Savings can go straight to the bottom line or create resources for additional projects.

 

door2door Marketing firm in navi mumbai

 

Field Activation, door2door Marketing firm, house to house Advertisement, door2door Marketing firm in pune, Market engagement engagement, Rural advertisement promotional, , campus interactive advertising, RWA interactive advertising, Market interactive advertising,

]]>

housing society Marketing Professional in navi mumbai

Marketing and Sales companies housing society Marketing Professional in navi mumbai with high quality, ethical, outsourced sales through transparent and effective business programs. We have a team of marketing and sales professionals and trainers who are committed to ensure effective delivery of the message from the client to a prospective customer. Our specialty is tailor-fitting our service to suit each individual client’s needs, ensuring compliance and delivering ethical sales every single time. We are focused on compliant and ethical selling that puts the needs of the customer first and we value transparency, integrity, diligence and hard work to ensure that our employees, clients and customers all get the best experience possible. We look for long term investments, in both our employees and our clients to ensure quality in our work, and in the opportunity for growth potential and stability for all parties involved.

Marketing

Door to Door Marketing

Face to Face Marketing

B 2 B Marketing

Field Marketing

How to Take Great Photos for Social Media

[siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget]

Rule of Thirds

Use the grid option on your smartphone. You want the main subject of your photo to be centered at the intersections of the rule of thirds grid- not smack in the center of the photo!

Beware of Backlight

The human eye is drawn to light- so you want the light in a photo to be in front of the subject, not lighting the subject from behind.

Backgrounds

What’s physically behind the photo can make or break an otherwise perfectly lit, rule-of-thirds abiding photos.

say No to Blur

And while it might be common knowledge, it’s worth mentioning that not posting a bad photo is better than posting a blurry photo. To be safe, take a variety of photos and choose the best option before you post.

Using these simple tips, you can improve your social media photo taking skills without investing in more photographers and special equipment.

Practice makes perfect, so take many pictures and study what worked and what needs some adjustment.

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

[siteorigin_widget class="SiteOrigin_Widget_Image_Widget"][/siteorigin_widget]

Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

 

housing society Marketing Professional in navi mumbai

 

Rajgurunagar, housing society Marketing Professional, Store selling, housing society Marketing Professional in pune, Interactive events, Rural advertisement promotional, , Colleges promotional campaigns, society promotional campaigns, Kiosk promotional campaigns,

]]>

marketing Solutions in koregaon park

Marketing and Sales companies marketing Solutions in koregaon park with high quality, ethical, outsourced sales through transparent and effective business programs. We have a team of marketing and sales professionals and trainers who are committed to ensure effective delivery of the message from the client to a prospective customer. Our specialty is tailor-fitting our service to suit each individual client’s needs, ensuring compliance and delivering ethical sales every single time. We are focused on compliant and ethical selling that puts the needs of the customer first and we value transparency, integrity, diligence and hard work to ensure that our employees, clients and customers all get the best experience possible. We look for long term investments, in both our employees and our clients to ensure quality in our work, and in the opportunity for growth potential and stability for all parties involved.

Marketing

Door to Door Marketing

Face to Face Marketing

B 2 B Marketing

Field Marketing

Cold Calling DEAD

[siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget]
Is cold calling dead?

No. Many businesses still use it. However, it is losing its effectiveness. Cold calling relies on interruption. Today, people have access to info when they need it, so are less likely to put up with cold calling. People are far less likely to trust someone based on a cold call, and trust is very important.

What is the difference between cold and warm calling?

Warm calling is making sales calls after making preliminary contact. Warm calling works best when it is tied to another form of marketing, such as educational or event marketing. Warm calling can refer back to a marketing piece, a form filled out at a trade show, or any form of previous contact.

What is permission based marketing?

Permission marketing is when prospects sign up to receive messages from you. Instead of you interrupting their day with messages they don’t care about, you are invited to speak to them. Permission marketing is about having prospect qualify themselves.

How do you get permission from someone to market to them?

You need a complete marketing plan to gain a constant stream of permission. The basic concept is to provide something of value in return for getting permission to market further. Permission can include signing up for a newsletter, coming to an event, or requesting more information.

Cold calling brings results, why should I stop?

Cold calling is a numbers game. For every yes, you have 10 or more nos that are closed doors. Using permission marketing, you can keep the conversation open, even with people who aren’t buying right now. By building marketing around conversations and education, you can create a steady stream of leads that will grow virally.

Why should businesses make the extra effort to educate customers?

By educating, you set yourself up as the expert. This allows you to set the course of the relationship. Educating allows you to “sell without selling.” Prospects thank you for the info and go to you first to buy. When you create educational marketing, you can re-purpose it in many ways.

How can Twitter help businesses avoid cold calling?

Twitter is a great place to communicate, attract fans, and build relationships. Your followers have given you permission to talk to them. Just don’t be all sales talk, all the time. From conversations on Twitter, you can move into a sales process. Twitter opens the door to a ton of prospects. It is your job to attract qualified prospects by providing quality content.

Why is building an email list the most important thing businesses should be doing?

An email list built on permission is a group of people who have pre-qualified themselves as real prospects. With regular email, you can build trust with prospects and up sell current customers. An email list is a database of prospects you can dip in to when you need to add sales. Put out a good newsletter and good value for signing up, and your email list will continue to grow. Unlike cold calling, you will be able to communicate 1 to many, but with a much larger trust factor.

How can we use events to bring in loads of new customers?

Events allow you to invite prospects to something they will value, without directly selling to them. Make your event specific, and it will attract ideal, pre-qualified, prospects. You can build a huge level of trust quickly by providing a quality event. People will be inclined to buy from you.

Should a small business have a blog/email newsletter?

Yes. Providing regular content for customers/prospects has several benefits. It will bring in more traffic to your site and provide visitors with instant value. It will educate prospects and build trust, making them inclined to buy from you and trust you. It will make you better at your business. Creating content on your niche will inevitably make you an expert.

What kind of conversations should businesses be having with their customers/prospects?

Conversations should be about much more than making the sale. You should seek to educate, to answer questions, to ask questions. The biggest thing is to build trust and provide endless value.

Door To Door Marketing

Face to Face Marketing and Door to Door Marketing 

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business.

Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places.

The benefit of this type of field marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through five stages. By attention, interest, desire, conviction and action.  And what else do you benefit by using face to face marketing service?

It gives you the chance to build a certain level of confidence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers.

While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product.

 

 You would be selling your zeal, emotions and passion

We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence.

[siteorigin_widget class="SiteOrigin_Widget_Image_Widget"][/siteorigin_widget]

Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling first, when another sales representative attempts to gain agreement that a salesperson should visit.

With the realization of telephone “Do Not Call” lists it is becoming increasingly more difficult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to-door canvassers to drive product sales and brand awareness.

Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house.


Hire and Train Door-to-Door Marketing Team

If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you find others who will be just as good (if not better) and will stick around and grow into important influencers invested in the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like?

First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled.

Even if you think the candidate does have a lot of great experience working in the field for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve figured out their own?

It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers.

 

marketing Solutions in koregaon park

 

Kora Kendra, Mall Marketing consultancy, retailer Marketing, Mall Marketing consultancy in pune, Rural Advertisement promotional, Rural selling promotional, , Colleges experiential, society experiential, Kiosk experiential,

]]>