Tag:  house to house Experiential marketing

house to house Experiential Marketing | onground Experiential Marketing Agency in sector 7, Navi Mumbai

Everything our onground Experiential Marketing agency in sector 7, Navi Mumbai does is aimed at helping brands connect with their markets and, most importantly, at getting results for our clients. On average we achieve a 25% uplift in sales on brand campaigns. This is driven through brand activations, promotions, house to house Experiential Marketing , experiential events and brand love campaigns, and all aspects of field marketing and house to house Experiential Marketing.

We use mobile apps that enable real-time reporting and feedback from the field and get the highest level of responses from the market.

Let us add value to your below the line marketing activities. We will source and brand a large variety of promotional team, give you ideas, plan and project manage your corporate gift campaign. We deliver door-to-door to anywhere in sector 7, Navi Mumbai

Promotions company that builds brand loyalty with customers

We are a professional house to house Experiential Marketing and promotions company in sector 7 , Navi Mumbai trust us for your Marketing, Promotion Campaigns which are results driven.

Brand representation and understanding is key and we set out to represent our clients’ brands in the best possible way. Also, our attention to detail and exceptional service is what sets us apart from our standards of service delivery. Our approach will leave your customers with a memorable experience.

 

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

Promotions company is a dynamic and brand passionate below the line promotions and events company in sector 7, Navi Mumbai.  Our business is about securing brand loyalty and recognition amongst your customer target market on a one-on-one and uplift sales through brand promotion. This is achieved through onground Experiential Marketing and brand activations, promotions, house to house Experiential Marketing & experiential events and all aspects of the marketing field.

Our clients get brand strategy and crafted solutions, from concept development through to production, execution, and ability to meet tight deadlines without compromising.

Promotions treats a brand as a living being and can be seen in the way we use our concepts in improving the probability of a successful brand activation campaign, Also we understand all the requirements of every brand activation, we activate and deliver to your targeted audience. We can tailor-make any campaign to suit the needs of both brand and audience.

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities		Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

house to house Experiential Marketing

We treat brands like living beings and the evidence is in the way we use out concepts to improve the probability of successful brand activations.

As specialists with an energetic life force, we offer creative promotions campaign solutions. These solutions extend across concept development and strategy to execution on a national level.

At Fulcrum Promotions, we understand all the requirements of every activation as well as we activate when infusing energy into our client’s project to drive their businesses forward. We can also tailor make any campaign to suit the needs of both brand and audience.

 

 Activations & Promotions

Fulcrum will take care of the entire activation or promotion – from concept to planning to execution. We will also be using our innovative, online field reporting tools to provide measureable responses, return on investment numbers and other eye-opening market insights.

Experiential Marketing

Fulcrum’s experiential marketing events and brand love campaigns are focused on building long-term loyalty by providing unforgettable, feel-good experiences. Consumers can ‘fall in love’ with your brand and share the news with the world via word of mouth and social media..

Field Marketing

Fulcrum conducts various field marketing activities, providing market insights and tangible support for your brand in the field so that your marketing efforts reach new levels of effectiveness. Services include market research, mystery shopping, lead generation, incentive launches, staff training, store audits and other merchandising support activities.

onground Experiential Marketing Agency

We infuse our tailor-made promotions solutions are with a thorough understanding of the target audience. This includes, but not limits, their shopping habits, behaviours, and the path to buy.

Our operational ability, real-time digital campaign management, and reporting systems ensure effective execution and feedback.

Through many strategic stakeholder relationships, we provide inclusive and interactive activations. We ignite the light that will light the way for people to find your product and align with your purpose.

In addition, we are able to ease executions through solid trade relationships.

Reach your target audience

Reaching the right audience at the right moment in ways that it speaks to them

Highly trained promoters

We provide you with an enthusiastic, professional and well-trained team of promoters

Brand Identification

Dare us to bring out the personality of your brand

Brand Interaction

We tailor your brand activations to deliver the desired brand interaction.

Brand activations are about coming to your audience and letting them know in a memorable way, who you are and why they should support you.

Ideally, it generates enthusiasm beyond the moment and leads to action on behalf of your consumers. It’s a matter of reaching the right audience at the right moment in a way that speaks to them.

Our Promotions Company has the ability to use a wide range of out-of-home media platforms and, thus offer synergistic 360-degree brand executions.

Our Promoters and Promotional Models are best in class. In essence, their impact and ability to execute is important to us and is evident in the expertise and rigorous programs offered by our team of experts.

 

Come talk to us, we build relationships and achieve business goals.

 We want to share our ideas to help your brand promotions,

We operate across the entire Navi Mumbai and have staff in all major towns and cities  to  sector 7.

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

 

 

sector 7, Navi Mumbai

Navi Mumbai

Navi Mumbai lies on the west coast of Maharashtra. It is situated in the eastern trans-harbour of Mumbai. The city was developed as a new urban township and satellite city of Mumbai in 1972. It is also the largest planned city in the world. The main purpose for building the city was to decongest the city of Mumbai.

Navi Mumbai covers 150 km of the total 720 km of the Konkan coast. There are totally 86 villages covering 39,400 acres within Navi Mumbai limits.

Navi Mumbai covers 150 km of the total 720 km of the Konkan coast. There are totally 86 villages covering 39,400 acres within Navi Mumbai limits.

CIDCO had created 14 nodes/townships in Navi Mumbai. They are Vashi, Sanpada, Airoli, Ghansoli, Nerul, Kopar Khairane, CBD Belapur, New Panvel, Kamothe, Ulwe, Kalamboli, Dronagiri, Kharghar and Taloja. Each node is further divided into sectors.

CIDCO planned and constructed the railway stations in the city and developed the nearby areas. The Vashi bridge was opened in 1973 for the residents of Vashi, Nerul and CBD Belapur. The Sion-Panvel Expressway was built to reduce commuting time from Sion to Panvel.

The commissioning of a wholesale agricultural produce market in Vashi and building of a commuter railway line between Mankhurd and Vashi in 1992led to a very high population and economic growth.

Navi Mumbai has a vibrant industrial activity in the regions of Mahape and Taloja. The last decade has seen a steady growth of IT/ITeS sectors as well. The satellite city has seen a high growth of residential development in the last 5 years.

Demographics:

According to census data, the city has seen a huge migration of population from the Island city of Mumbai (54.6%) . It also attracts population from other suburbs of Mumbai and Maharashtra (28.9%). There is a small population from outside Maharashtra that has settled here (0.7%).
According to 2011 consensus, the population in Navi Mumbai is 1,119,477 and its urban population is 18,414,288. The sex ratio in the city is 1000:831. The average literacy rate of the city is 91.57% out of which, 95.05% are males and 87.33% are females.

Employment Opportunities

Navi Mumbai has a buzzing manufacturing activity in the state owned industrial estates. The Maharashtra Industrial Development Corporation (MIDC) areas in Taloja and Mahape have several SMEs. Taloja has several companies such as Asian Paints, Exide Batteries and Asahi Glass.
There are several IT/ITeS companies and software parks making their way into the satellite city such as Reliance group, Patni Computer Systems, TCS and Mastek. The next decade is expected to see a market domination by the IT/ITeS sector.
Most of the employment opportunities in the city is on the stretch of the Thane-Belapur road. The areas of Airoli, Mahape, Rabale, Turbhe, Vashi, Jui nagar and Belapur are locations that have ample office spaces and have good employment opportunities.

Connectivity

The Mumbai suburban railway is the most prominent mode of public transport in Navi Mumbai. This connects most regions of Navi Mumbai to the main city of Mumbai and Thane. The most important railway stations are Vashi, Belapur, Panvel and Nerul. Panvel is the only mainline station as well as the busiest railway station in Navi Mumbai. A new broad gauge line has been made functional between Panvel and Karjat. There are currently three express trains that use this line.
The Navi Mumbai Municipal Transport (NMMT) and Brihanmumbai Electric Supply and Transport (BEST) provide bus services throughout Navi Mumbai, Mumbai and other areas of Mumbai Metropolitan Region (MMR). There are regular BEST AC Kinglong and NMMT AC Volvo buses running between Mumbai and Navi Mumbai.
Navi Mumbai has the most advanced port in India: Jawaharlal Nehru Port Trust (JNPT) in Nhava Sheva near Uran industrial area. It is well connected to roads and handle about 65% of the country’s container traffic.
The Navi Mumbai International Airport is proposed in Kopra-Panvel area. This is expected to decongest the air traffic in Mumbai. The airport will be built through Public Private Partnership (PPP). The airport is expected to be completed in 2017.

Residential Market in Navi Mumbai

Navi Mumbai is primarily an industry and investor driven market. Due to rapid growth of industrial activity post 1990, it has also emerged as a favorite location for end buyers.
Since 2007, 87,055 houses have been launched here. Out of them, about 65,400 units have been absorbed. The year 2010 saw the highest number of launches (approx. 28,240). However, soaring property prices put a dent on affordability post 2010. This increased the unsold inventory by 25% during the third quarter of 2012. Taking notice of this, developers have brought down the number of launches since then.
Navi Mumbai witnessed few new project launches in September 2013. Developers have held back on new launches primarily due to cautious market sentiments owing to rising inflation and economic situation. Some of the localities that have witnessed this slowdown include Ulwe, Panvel, Kamothe, Kharghar, Dronagiri and Khandeshwar.

All Localities in Navi Mumbai

Mahape,Rabale,Shiravane,Turbhe,Apta,Parsik Hill,Khanda Colony,Dronagiri,Navade,Khalapur,Bonkode,Shedung,Ghansoli,Ulwe,Taloja,New Panvel,Panvel,CBD Belapur,Nerul,Kharghar,Kalamboli,Seawoods,Kamothe,Airoli,Sanpada,LOCALITY,Khandeshwar,Kopar Khairane,Uran,Vashi,Rasayani,Pen,Mumbai Pune Express Highway,Nhava,Roadpali,Palm Beach Road,Juinagar,Karanjade,sector 8A,sector 11,Talavli,savoli,sector 26 Vashi,Sector 19,Tembhode,sector 50,sector 50 New,sector 15,sector 19 (shahbaz village),sector 20,Sector 6,LOCALITY,sector 7,Sector 10 ( Kopra),Sector 12,sector 13,sector 20 Kharghar,Sector 27 Kharghar,sector 30 Kharghar,sector 34 Kharghar,Sector 35 Kharghar,Sector 21 Kharghar,Sector 15 Kharghar,sector 19 Kharghar,Sector 27 – Kharghar,sector 36 Kamothe,Sector 18 Kamothe,Sector 21 Kamothe,Sector 22 Kamothe,Sector 25 Khandeshwar,Sector 19 Ulwe,Sector 21 Ulwe,Sector 18 Ulwe,Sector 17 Ulwe,sector 5 Ulwe,Sector 02 Ulwe,Sector 09 Ulwe,LOCALITY,Sector 08 Ulwe,Vichumbe,Palaspa,Dighe,Nevali,Koproli,Bonshet,Garpoli,Akurli,Chouk,Rohinjan,Nilje Gaon,Kalundre,Shil Phata,Chipale,Shilottar Raichur,Nere,Usarli Khurd,Valap,Adai,Umroli,Chirle,Dhansar

 

Flyer Distribution | house to house Experiential Marketing Agency in Ambivali, mumbai

Everything our house to house Experiential Marketing agency in Ambivali, mumbai does is aimed at helping brands connect with their markets and, most importantly, at getting results for our clients. On average we achieve a 25% uplift in sales on brand campaigns. This is driven through brand activations, promotions, Flyer Distribution , experiential events and brand love campaigns, and all aspects of field marketing and Flyer Distribution.

We use mobile apps that enable real-time reporting and feedback from the field and get the highest level of responses from the market.

Let us add value to your below the line marketing activities. We will source and brand a large variety of promotional team, give you ideas, plan and project manage your corporate gift campaign. We deliver door-to-door to anywhere in Ambivali, mumbai

Promotions company that builds brand loyalty with customers

We are a professional Flyer Distribution and promotions company in Ambivali , mumbai trust us for your Marketing, Promotion Campaigns which are results driven.

Brand representation and understanding is key and we set out to represent our clients’ brands in the best possible way. Also, our attention to detail and exceptional service is what sets us apart from our standards of service delivery. Our approach will leave your customers with a memorable experience.

 

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

Promotions company is a dynamic and brand passionate below the line promotions and events company in Ambivali, mumbai.  Our business is about securing brand loyalty and recognition amongst your customer target market on a one-on-one and uplift sales through brand promotion. This is achieved through house to house Experiential Marketing and brand activations, promotions, Flyer Distribution & experiential events and all aspects of the marketing field.

Our clients get brand strategy and crafted solutions, from concept development through to production, execution, and ability to meet tight deadlines without compromising.

Promotions treats a brand as a living being and can be seen in the way we use our concepts in improving the probability of a successful brand activation campaign, Also we understand all the requirements of every brand activation, we activate and deliver to your targeted audience. We can tailor-make any campaign to suit the needs of both brand and audience.

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities		Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

Flyer Distribution

We treat brands like living beings and the evidence is in the way we use out concepts to improve the probability of successful brand activations.

As specialists with an energetic life force, we offer creative promotions campaign solutions. These solutions extend across concept development and strategy to execution on a national level.

At Fulcrum Promotions, we understand all the requirements of every activation as well as we activate when infusing energy into our client’s project to drive their businesses forward. We can also tailor make any campaign to suit the needs of both brand and audience.

 

 Activations & Promotions

Fulcrum will take care of the entire activation or promotion – from concept to planning to execution. We will also be using our innovative, online field reporting tools to provide measureable responses, return on investment numbers and other eye-opening market insights.

Experiential Marketing

Fulcrum’s experiential marketing events and brand love campaigns are focused on building long-term loyalty by providing unforgettable, feel-good experiences. Consumers can ‘fall in love’ with your brand and share the news with the world via word of mouth and social media..

Field Marketing

Fulcrum conducts various field marketing activities, providing market insights and tangible support for your brand in the field so that your marketing efforts reach new levels of effectiveness. Services include market research, mystery shopping, lead generation, incentive launches, staff training, store audits and other merchandising support activities.

house to house Experiential Marketing Agency

We infuse our tailor-made promotions solutions are with a thorough understanding of the target audience. This includes, but not limits, their shopping habits, behaviours, and the path to buy.

Our operational ability, real-time digital campaign management, and reporting systems ensure effective execution and feedback.

Through many strategic stakeholder relationships, we provide inclusive and interactive activations. We ignite the light that will light the way for people to find your product and align with your purpose.

In addition, we are able to ease executions through solid trade relationships.

Reach your target audience

Reaching the right audience at the right moment in ways that it speaks to them

Highly trained promoters

We provide you with an enthusiastic, professional and well-trained team of promoters

Brand Identification

Dare us to bring out the personality of your brand

Brand Interaction

We tailor your brand activations to deliver the desired brand interaction.

Brand activations are about coming to your audience and letting them know in a memorable way, who you are and why they should support you.

Ideally, it generates enthusiasm beyond the moment and leads to action on behalf of your consumers. It’s a matter of reaching the right audience at the right moment in a way that speaks to them.

Our Promotions Company has the ability to use a wide range of out-of-home media platforms and, thus offer synergistic 360-degree brand executions.

Our Promoters and Promotional Models are best in class. In essence, their impact and ability to execute is important to us and is evident in the expertise and rigorous programs offered by our team of experts.

 

Come talk to us, we build relationships and achieve business goals.

 We want to share our ideas to help your brand promotions,

We operate across the entire mumbai and have staff in all major towns and cities  to  Ambivali.

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

 

 

Ambivali, mumbai

Overview

Ambivali is a residential area located at 60-km northeast of Mumbai. It comes under the Konkan Division. Some of the nearby localities includes Ambernath East, Ambernath West, Kalyan East, Kalyan West, Navgaon and Titwala. Ambivali has become one of the sought-after destinations for real estate investment due to infrastructural development with planned roads and rapid urbanization. There are many real estate projects in Ambivali.

Ambivali is well connected to others parts of the city via the Eastern way. By road, it is well-connected to areas such as Dahanu, Jawhar and Palghar. The Dahanu Road Railway Station (near Dahanu) is close to the locality. The Sahara International Airport is located at a distance of 60-km via the Sion-way. The locality comprises many prominent educational institutions and popular hospitals.

Ambivali is well connected to others parts of the city via the Eastern way. By road, it is well-connected to areas such as Dahanu, Jawhar and Palghar. The Dahanu Road Railway Station (near Dahanu) is close to the locality. The Sahara International Airport is located at a distance of 60-km via the Sion-way. The locality comprises many prominent educational institutions and popular hospitals.

There are plenty of options available in property for sale in Ambivali. The demand for real estate properties in Ambivali is growing rapidly in Ambivali. Some of the real estate companies in the locality are Ltd. Group, Falco Developers and Balaji Buildcon. Some of the under-construction real estate projects in Ambivali are Meadows by Group, Riviera by Ltd., Cheshire by Falco Developers and Balaji Heights by Balaji Buildcon.

 

dealers Activation | RWA brand Activation Handewadi, Pune

Welcome to Fulcrum RWA brand Activation Handewadi, Pune. One of the best integrated marketing companies Pune has to offer, located within prestigious offices at Handewadi.

We offer a wide range of dealers Activation And marketing services including dealers Activation , Market Activation , RWA brand Activation , house to house Experiential Marketing, Mandis Activity.

As one of the best marketing companies Pune has to offer we also provide marketing solutions to optimise the sales pipeline to maximise conversion and optimise lifetime value.

We believe in providing an amazing service, at a fair cost, with clear transparent quotations. If you are looking for a small team of promo staff or looking to find promotional staff for a long term campaign, talk to us.

Connect With Your Customers

We understand that consumer decision making is a largely emotional, subconscious process, so building an authentic connection with your customer is key. Utilising the tangible insights gained from our research, we then craft brand experiences that will connect fully with your consumer and influence their subconscious decision making.

FOR YOUR POTENTIAL CUSTOMERS, A GREAT EXPERIENCE ISN’T JUST A PIECE OF MARKETING.

Fulcrum is a RWA brand Activation Handewadi, Pune. We create, deliver and support experiential marketing campaigns, converting live attention to Brand Devotion for the  small to biggest brands.

We believe the key to unlocking value is building truly meaningful relationships. We work collaboratively with brands and businesses, using data and insights to develop customer loyalty and engagement programmes, strategic partnerships and brand creation to build, mend or maintain strong relationship bonds between brands and people.

EXPERIENCES
People, meet brand.
Strategic campaigns to shape opinion and build brand affinity.		TRIAL
People, meet product.
Tactical campaigns to boost penetration and promote sales.		STAFFING
People, meet people.
Providing the people who’ll be the real world face of your brand.

Live Experience

Immersive experiential marketing campaigns to create Brand Devotion

Product Sampling

Campaigns to drive trial, change perceptions, boost awareness & sales

Promotional Staffing

Brand ambassadors & hospitality staff to be the face of your brand

We provide three core services each strategically tailored to your brand’s goals

Type of RWA brand Activation is useful for:
The answer to this is pretty much anything, however we have listed some common dealers Activation, RWA brand Activation , event types below.

+ High Street Promotion
+ High Street Promotion
+ Competition Signup
+ Exhibitions
+ Festivals
+ Club Promotion
+ Sporting Events
+ In Store Promotion
+ Business Promo Offers

Where do we cover?
We cover the whole of the Pune and that means more than just the major cities. We have locally based staff in all towns and villages across the Pune. We also have local division which features locally based staff in countries.

Can you design and make up leaflets for us?
Yes we certainly can. We have our very own creative designer in house who can put together all styles of flyers, banners and posters. We can also print these for you and offer very competitive prices.

 

Helping brands build powerful front lines in the real world.

Design, Develop or Activate Your Event Marketing

Planning ======= Activation =======Reporting

Full independent dealers Activation Agency, specialising in field and dealers Activation , Market Activation , RWA brand Activation , house to house Experiential Marketing, Mandis Activity….  field and experiential marketing that is tailored specifically to you and your brand. …. Join us for a Cup  of  coffee on the roof at our ‘Handewadi, Pune office

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

 

Fulcrum has a proven track record for delivering first-class campaigns and events, setting the benchmark for excellence and best practice in experiential marketing. With offices in the Handewadi and Pune and a mumbai network of affiliate partners around the India, our experience and capabilities are truly Local. Our thinking is innovation, our creativity is fresh, our operations are strong and our relationships are everything.

We love experiential marketing and we love what we do.

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities

One of the best integrated marketing companies Pune has to offer, … We create strategic and creative corporate branding propositions.

If you have any questions or queries, just ask. Our dedicated team will be happy to help.

Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

We can promote your brand or product

As a leading Sales Promotion Agency in Baramati, Pune, we provide end to end  solutions to our clients

We operate across the entire Pune and we have staff in all major towns Handewadi and cities Pune .

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

dealers Activation | RWA brand Activation Handewadi, Pune

 

Handewadi , Pune

Overview

Handewadi is a small region that comes under the Haveli Taluka in the district of Pune. It is located at a distance of 8 kms from the Pune District Headquarter and 143 kms away from the state capital, Mumbai. The Katraj Bypass Road passes the area and connects it with the Nyati Estate Road.

Connectivity

Local railway stations like Shivaji Nagar and Ghorpuri are at a distance of 8 and 9 kms, respectively. The Pune Junction is located at a distance of 8 kms and the Lohegaon Airport is 16 kms from here. Bus stands in this area are Mayur Vajan Kata, Undri Gaon, Shewalwadi and Ramya Nagari Bhosale Nagar.

Real estate

This area has seen a growth in property prices in the recent past. A standard 2 BHK is available in the price bracket of Rs 25-59 lakh. Having a good connectivity with the Handewadi Road, the Manjri, Saswad Road and the Pisoli and Solapur Road, Handewadi is also an attractive destination for rental properties.

Social infrastructure
Handewadi is equipped with all basic amenities required by the.
Schools closely located to this area are Delhi Public School, RIMS International School & Junior College, KARIS, Vibgyor High School and Sinhgad Nursery School. Hospitals situated in the radius of 5 km are Satyanand Hospital, PBMAS H V Desai Eye Hospital, Shahu Hospital and Universal Medical Agency. Popular clubs like Country Club and Corianthians Resort and Club are situated at a distance of 2.5 km and 5.5 kms, respectively.

dealers Activation Agency Handewadi, Pune

In-shop Activity

Market Activation Agency Handewadi, Pune

house to house Experiential Marketing

RWA brand Activation Agency Handewadi, Pune

Mandis Activity

 

Advertising ideas

Promotional Idea

Marketing Ideas

Marketing Ideas 1

Events Ideas

All Pages

All Marketing Services list

Marketing Management and Strategic Planning

 Guide to Online Marketing

Sales Management & Planning

Advertising and Promotion

Mass Communication Media and Culture

 

Distribution Channels Experiential Marketing | society Interactive marketing Sus, Pune

Welcome to Fulcrum society Interactive marketing Sus, Pune. One of the best integrated marketing companies Pune has to offer, located within prestigious offices at Sus.

We offer a wide range of Distribution Channels Experiential Marketing And marketing services including Distribution Channels Experiential Marketing , retail Store Experiential Marketing , society Interactive marketing , house2house Experiential Marketing, corporate Interactive marketing.

As one of the best marketing companies Pune has to offer we also provide marketing solutions to optimise the sales pipeline to maximise conversion and optimise lifetime value.

We believe in providing an amazing service, at a fair cost, with clear transparent quotations. If you are looking for a small team of promo staff or looking to find promotional staff for a long term campaign, talk to us.

Connect With Your Customers

We understand that consumer decision making is a largely emotional, subconscious process, so building an authentic connection with your customer is key. Utilising the tangible insights gained from our research, we then craft brand experiences that will connect fully with your consumer and influence their subconscious decision making.

FOR YOUR POTENTIAL CUSTOMERS, A GREAT EXPERIENCE ISN’T JUST A PIECE OF MARKETING.

Fulcrum is a society Interactive marketing Sus, Pune. We create, deliver and support experiential marketing campaigns, converting live attention to Brand Devotion for the  small to biggest brands.

We believe the key to unlocking value is building truly meaningful relationships. We work collaboratively with brands and businesses, using data and insights to develop customer loyalty and engagement programmes, strategic partnerships and brand creation to build, mend or maintain strong relationship bonds between brands and people.

EXPERIENCES
People, meet brand.
Strategic campaigns to shape opinion and build brand affinity.		TRIAL
People, meet product.
Tactical campaigns to boost penetration and promote sales.		STAFFING
People, meet people.
Providing the people who’ll be the real world face of your brand.

Live Experience

Immersive experiential marketing campaigns to create Brand Devotion

Product Sampling

Campaigns to drive trial, change perceptions, boost awareness & sales

Promotional Staffing

Brand ambassadors & hospitality staff to be the face of your brand

We provide three core services each strategically tailored to your brand’s goals

Type of society Interactive marketing is useful for:
The answer to this is pretty much anything, however we have listed some common Distribution Channels Experiential Marketing, society Interactive marketing , event types below.

+ High Street Promotion
+ High Street Promotion
+ Competition Signup
+ Exhibitions
+ Festivals
+ Club Promotion
+ Sporting Events
+ In Store Promotion
+ Business Promo Offers

Where do we cover?
We cover the whole of the Pune and that means more than just the major cities. We have locally based staff in all towns and villages across the Pune. We also have local division which features locally based staff in countries.

Can you design and make up leaflets for us?
Yes we certainly can. We have our very own creative designer in house who can put together all styles of flyers, banners and posters. We can also print these for you and offer very competitive prices.

 

Helping brands build powerful front lines in the real world.

Design, Develop or Activate Your Event Marketing

Planning ======= Activation =======Reporting

Full independent Distribution Channels Experiential Marketing Agency, specialising in field and Distribution Channels Experiential Marketing , retail Store Experiential Marketing , society Interactive marketing , house2house Experiential Marketing, corporate Interactive marketing….  field and experiential marketing that is tailored specifically to you and your brand. …. Join us for a Cup  of  coffee on the roof at our ‘Sus, Pune office

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

 

Fulcrum has a proven track record for delivering first-class campaigns and events, setting the benchmark for excellence and best practice in experiential marketing. With offices in the Sus and Pune and a mumbai network of affiliate partners around the India, our experience and capabilities are truly Local. Our thinking is innovation, our creativity is fresh, our operations are strong and our relationships are everything.

We love experiential marketing and we love what we do.

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities

One of the best integrated marketing companies Pune has to offer, … We create strategic and creative corporate branding propositions.

If you have any questions or queries, just ask. Our dedicated team will be happy to help.

Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

We can promote your brand or product

As a leading Sales Promotion Agency in Baramati, Pune, we provide end to end  solutions to our clients

We operate across the entire Pune and we have staff in all major towns Sus and cities Pune .

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

Distribution Channels Experiential Marketing | society Interactive marketing Sus, Pune

 

Sus , Pune

Sus is a developed residential locality situated north-western parts of Pune. It is a newly developed locality after the expansion of Pune city limits in the late 1990s.This locality comes under the jurisdiction of Pune Municipal Corporation. Sus is a residential and commercial suburb and is only 16 km from the Rajiv Gandhi IT Park at Hinjewadi which houses several global IT companies like Synechron, Infosys, Geometric Software, KPIT Cummins, Wipro, Siemens, Tech Mahindra, IBM, TCS and Cognizant. All the daily basic needs are situated at a stone throw away distance. Baner, Pashan, Pimple Nilakh, Pimple Saudagar, Lavale, Bavdhan, Nande, Aundh, Dasar, Wakad, Hinjewadi, Balewadi etc. are the prominent localities situated close to Sus. The Sus Road is all around associated with the vital streets and areas. Manny govt and private schools have been set up in Sus. Some of the key residential projects in Sus are Pinnacle Neelanchal, Kiran Subhamkaroti, Teerth Aarohi, Amit Rujuta Gardenia Crest, Green Florencia among others.

Connectivity

Sus Road is the major road that connects Sus in Mulshi Taluka to the suburb of Pashan in Pune. NH 48 and AH 47 are located at a distance of 6 km via Sus Road.

Sus offers smooth connectivity to the main parts of the city via both road and rail. The Sus Road is well-connected to important roads and localities. The Katraj – Dehu Road Bypass intersects Road halfway, enabling easy connectivity to Pimpri-Chinchwad and the Mumbai – Expressway.

Pune International Airport which is located at a distance of 26.9 km via Lohegaon Road.

Dapodi, Khadki, Shivajinagar, Pune Junction are nearby railway stations to Sus. However, Pune Junction is the major and the nearest railway station to Sus located at a driving distance of 14 km via Pashan Road.
The bus services of Mahanagar Parivahan Mahamandal Limited (PMPML) connect it to other areas like Aundh, Pimple Saudagar and Pimple Nilakh.

Factors for past growth
Its proximity to Pune International Airport, Pune Junction railway station along with major IT Park of Hinjewadi has been a plus point for the workforce, working in those firms. With an increase in the city’s population, the IT boom and a resulting large migrant population, the region has seen considerable rental demands for 2 BHK apartments in Sus.
The demand of real estate properties in Sus is developing rapidly as area enjoys close proximity to the IT Park of Hinjewadi (The Rajiv Gandhi IT Park, Hinjewadi). Presence of new social infrastructures like colleges, schools and hospitals has also contributed to the growth of the residential real estate property in the area.

Factors for future growth
Sus has seen tremendous growth in terms of infra development. Several projects including the proposed Hinjewadi-Shivajinagar Metro Line, Fire Brigade Service, water supply, solid waste management and Ring Road have received a boost by Maharashtra Govt in the 2018-19 budget. Hence, there is huge scope for demand for residential properties in the year to come.

Proposed & Planned Infra
Proposed Hinjewadi-Shivaji Nagar Metro Line
Proposed Fire Brigade Service, Water Supply, Solid Waste Management System
Proposed Ring Road

Social and Physical Infra development
The locality houses several good international, state and CBSE board schools. It includes VIBGYOR High School Balewadi, Vidya Valley School, Dolphin English Medium School, Tree House High School, New DLRC School, Ten Little Fingers Play School, ANS School are some of the reputed schools located in and around Sus. It also house some prominent colleges nearby. These are Symbiosis Institute of Media & Communication, Genba Sopanrao Moze College of Engineering, Dnyansagar Arts & Commerce College, SIT Pune among others.
Prime Multispeciality Hospital, Jupiter Hospital, Dhanwantari Hospital, Sanjeevani Hospital, Bavdhan Medicare Centre etc. are some of the well-known hospitals in Sus.
The shopping needs of the people are fulfilled by Platinum Store Pune, Orchid Society, Aditya Shagun Mall, Primrose Mall, Xion Mall etc. It also houses retail outlets of national and international brands such as Patanjali Retail Store, Croma, Westside, Guruprasad Retail Outlets, Reliance Digital, Dmart to name a few.

Distribution Channels Experiential Marketing Agency Sus, Pune

house to house Experiential Marketing

retail Store Experiential Marketing Agency Sus, Pune

house2house Experiential Marketing

society Interactive marketing Agency Sus, Pune

corporate Interactive marketing

 

Advertising ideas

Promotional Idea

Marketing Ideas

Marketing Ideas 1

Events Ideas

All Pages

All Marketing Services list

Marketing Management and Strategic Planning

 Guide to Online Marketing

Sales Management & Planning

Advertising and Promotion

Mass Communication Media and Culture

 

marketing Supplier in Pali Hill

ABOUT FIELD MARKETING

WHAT IS FIELD MARKETING? Field marketing and marketing Supplier in Pali Hill is becoming more popular for companies in various industries. From food and beverage to consumer goods. It’s a tool that can be used to showcase latest products or services in a face to face environment with consumers. Furthermore companies recognise the importance of having brand ambassadors and reps on the ‘front line’ introducing the public to new innovations or delicious treats. This is done in the ‘field’; around shopping centers and in retail hot spots, expos and events, university campus’ and sport stadiums to name a few. Most campaign activities focus on customer facing roles including product demonstrations, direct selling and street training teams. However not all field marketing is consumer facing such as auditing and merchandising. Goals and outcomes of field marketing will differ from company to company. Some campaigns are designed to increase brand awareness or sales. While others may be to collect data and feedback about the product and its market. At Splatter we have all the tools necessary for the clients desired outcome to be achieved WHAT A FIELD MARKETING TEAM LOOKS LIKE. For successful field marketing campaigns companies might have dedicated teams within their business whose task it is to be creative and manage field marketing initiatives. However agencies are also on hand to support a campaign. By offering staff, management and infrastructure the client can focus on the more creative aspect of the campaign. A field marketing agency and  marketing Supplier in Pali Hill tends to work in territories operating with reps within their own regions. Often overlooked by regional or national managers depending on the scale of the team. Although territory management is more important for wide scale national distributing business, smaller brands are recognising the importance of managing promotions on a more local scale using teams to promote, audit and sell in their regions.

WHAT CAN FIELD MARKETING DO FOR YOUR BUSINESS?

1. PRODUCT DEMONSTRATIONS

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. For consumer goods this would mean having brand representatives in retail stores and around shopping centers, events or road shows. Finally The Brand Ambassadors are engaging with the consumer and showing them how the product or service works. This is important as it allows a potential buyer to get hands on experience and a feel of ownership of the product; most importantly the rep is also on hand to answers any questions the customer may have. Although a sell is great the main aim of a demo campaign is brand awareness. Food and beverage take a slightly differently approach. By handing out free samples and one off deals of their product around retail and events, consumers are getting a taste of the brands latest delicious treats and at the same time everyone loves free food! Sampling is a fun activation and is effective when bringing new products to the high street. Marketing Training Learn more about product demonstrations by checking out our in depth guide here.

2. DIRECT SELLING

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product. Sales rep might have targets to adhere to. Finally these campaigns are super effective during peak times when the difference in a sale or not can be having a knowledgeable brand rep in store. Product Demonstrations Learn more about what direct selling is in our guide here.

3. RETAIL AUDITS AND MERCHANDISING

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. Most of all audits ensure that the brand is represented as it should be on shelves and around retail hot spots. Examples are; checking POS is as it should be across the territories, promotions advertised and running and paid spaces such as gondolas are set up. The data collected from the teams can be useful for the marketers to negotiate better future deals. In addition it also allows for mistakes to be rectified there and then by the reps. Splatter offer a live system that can be monitored by the client in real team meaning that red flags in the field can be dealt with instantaneously .Store Audits and Merchandising To learn more about Audits and merchandising view our guide here.

4. GUERRILLA MARKETING

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results. Furthermore the term ‘Guerrilla Marketing’ itself is used to refer to campaigns that surprise consumers in locations and ways they might not usually expect. For that reason the experience remains with the consumer.

5. PRODUCT SAMPLING

Product Sampling To learn more about sampling work and what that involves view our guide here. WHO DOES WHAT? FIELD MARKETING REP: These guys and girls are the cream of the crop, they are masters of everything. Sometimes they may be conducting training sessions on major proportion for a retailers whole selling team. Another role they find themselves in are in is in the field collecting data and conducted audits. Finally everything in between including sales, merchandising, and working at events. Their primary concern is to drive brand awareness across their region through face to face with consumer and staff on a retail level. Read about what being a field marketing rep is all about here. FIELD MARKETING MANAGER: The field manager’s role is to oversee the field reps; it is their duty to ensure the field marketing campaigns achieves the clients intended goal. As the manager of all the region, they hold the responsibility of ensuring that all reps are trained and directed towards the client’s goals. In addition the field marketing manager will work closely with the clients marketing executives to align the marketing objectives and goals with team in the field. Finally they will then report the findings and feedback from the team. Read more about what being a field marketing manager entails here. BRAND AMBASSADOR/BRAND REP As we know by now the BA role is one of the most crucial in field marketing. Ultimately they are usually supplied by the marketing agency and are tasked with promoting and representing the client’s brand. This can work well within a University by hiring a student to represent the brand around campus; this is perfect for low budget campaigns as sometimes all it takes is giving the BA some products to show off. Some larger scale business’ use celebrities to endorse their product and services by making them the face of their brand using social media to promote to their following. Learn about the various roles within the Field Marketing industry are by reading our guide here. You can also join our team by signing up here. DO YOU NEED FIELD MARKETING? Field marketing as you have seen is a useful tool to accompany other traditional marketing strategies. For example a company might pay a huge amount of money for prime advertising spot during a major sports event. However if this is the case it is important for the brand to follow up with demos in stores. If there is a brand rep placed in store the following few days after the advertising campaign the customer is more likely to come over and ask some questions about the product. Another reason you might need field marketing is to ensure your budget has been well spent. After investing into a large scale in-store promotion campaign you want to ensure that it is implemented to the standard agreed with the retailer. Data can be collected by auditing teams and analysed to see if the money had been well spent. Furthermore it also gives opportunity for future campaigns to implemented with higher efficiency and success.      

marketing Supplier in Pali Hill

Should Brands Host Experiential Marketing Events For Customers AND Employees?

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Experiential marketing events are hosted by brands around the world who want to raise brand awareness, promote their products or services, acquire new customers, or build better relationships with their existing customers. These events are traditionally used to facilitate communication between the brand and the customer. But, some companies host experiential marketing events for their employees instead of their customers. Should more brands jump on this bandwagon? Or is hosting an experiential marketing event for employees a waste of time and resources?

Sharing Information During Experiential Marketing Events For Employees

A study conducted by Jack Morton Worldwide revealed that employees respond well to experiential marketing events hosted by their employers. Most employees believe employers should share important information with the rest of the company at this type of event. In fact, when asked how they preferred to receive important company information from their employers, employees ranked “live experiences” second behind “directly from a manager.”

These employees don’t just prefer hearing crucial information in a live setting, they also think they would be able to absorb the information better when it is presented in this environment. This could be because they have the opportunity to ask questions about what is being presented, which helps them gain a deeper understanding of the topic being discussed. Even if they don’t ask a question, other employees might, and the answers to these questions can clear up questions on everyone’s minds.

Experiential Marketing Events As Rewards For Employees

Employers should consider hosting experiential marketing events when they have important information to share with their employees. But, this is not the only time that an event is appropriate. Some employers host experiential marketing events for their employees when they want to reward them for their hard work. For example, if the company meets all of its annual goals, they may host an event with fun activities to thank their employees for exceeding all expectations.

Saying thank you to employees in this manner is a great way to show employees how valuable they are to the company. Employees are more motivated and engaged with their work when they feel appreciated, so this type of gesture can pay off in a major way.

Training Opportunities During Experiential Marketing Events

Companies that are launching a new product line should also consider hosting experiential marketing events for their employees. Employees should be trained on new products and services before they launch to ensure that they understand the direction the company is heading in and are able to communicate with customers about the new offerings. Instead of sending employees an email or showing them a boring PowerPoint presentation, host an experiential marketing event to train your employees.

For example, let’s say you are launching a new tablet device. Host an event for employees and let them test out the new product and ask questions about its capabilities before it hits the market. It’s much easier for employees to learn when they have this type of hands-on training—especially in a relaxed, event setting. Everyone from the sales team to the accountants will be able to confidently communicate with people outside of the organization about the new product after attending this type of event.

Although it’s not necessary to host an experiential marketing event every time a new product is launched, it is a good idea to consider training employees in this setting when a new product line or complex product is being released. This is also a great way to train new employees, but if you only onboard a few employees at a time, it may not be feasible to implement this strategy.

Tips For Hosting Experiential Marketing Events For Employees

As you can see, there are many reasons to consider hosting an experiential marketing event for your employees. If you decide to host an event for your employees, there are a few tips to keep in mind to ensure it is a success.

Since this for your employees, think of a way to incorporate them into the event. For example, if part of your company’s mission is to give back to the community, recognize a few employees who are fulfilling this mission. Talk about how these employees have contributed to the community and thank them for their efforts. This is a great way to make the employees the center of attention.

Many brands hire third party marketing agencies to help plan the experiential marketing event for their employees. This is recommended because planning an experiential marketing event requires a unique skillset, so it’s best to call upon the experts. But, even though you are working with a third party agency, let your employees participate in the planning process if they’re interested. Ask employees from various parts of the business if they would be interested in sharing ideas for the upcoming event. Even though the event is being hosted for the employees, there’s no reason why they can’t recommend ways to make it more fun or effective. In fact, they will appreciate that you are asking for input because you are so committed to hosting a successful event for them.

Whatever you do, make sure the event that you plan for your employees is inclusive. There’s nothing more demoralizing than finding out that you were not one of the employees invited to attend a company event. If the event is for all employees that were recently hired, make sure every new employee is invited. If it’s for the sales department, every salesperson should be on the list.

Fieldwork promotional, door2door Marketing organizations, door2door Marketing organizations, door2door Marketing organizations in pune, house to house Experiential marketing, Market engagement Interactive, Rural advertisement selling, , campus interactive engagement, RWA interactive engagement, Market interactive engagement, marketing Supplier in Pali Hill

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Street Marketing Recruiters in mumbai

MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM

The Fulcrum Agency is the Mumbai marketing company and Street Marketing Recruiters in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising firm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way.

MARKETING

Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more…

ADVERTISING

Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more..

BRANDING

You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more..

DESIGN

Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more…

COPY-WRITING

Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more…

PR

Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more…

SOCIAL MEDIA

Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more…

Street Marketing Recruiters in mumbai

Sales

Don’t just focus on attracting new customers – but get your existing customers buying more, too…

 
Fulcrum was incorporated in 2007 in the Pune. We sell products and services to businesses of all sizes through various marketing channels and divisions. Sales are processed through multiple channels consisting of website sales, internet sites, direct marketing catalogs, call center and outbound telephone account management; all supported by our network of supply chain and delivery operations in the Pune and Mumbai. Promo Direct has tens of thousands of satisfied customers and tremendous buying power. We keep our overhead low and buy at high volume for deep discounts on hundreds of top quality, brand name promotional products. Promo Direct is committed to saving you money. Every product in our line is a proven winner and available at the lowest prices anywhere! But Promo Direct offers far more than great prices.

Feet On Street Door To Door Marketing Face to Face Marketing Street Marketing Field Marketing Direct To Retailer Sales Strategic Field Marketing Marketing Strategy Trade Marketing Marketing Team Sales & merchandising

fulcrum-resources-marketing

Shopper & Retail Marketing Direct sales Sales promotion Consumer sales promotions Trade sales promotions Promotions team Handbill distribution Leaflet distribution Flyer distribution Telemarketing Database Marketing Direct marketing

retail sales, Street Marketing Recruiters, Street Marketing Recruiters, Street Marketing Recruiters in pune, house to house Experiential marketing, Market engagement Interactive, Rural advertisement selling, , campus interactive engagement, RWA interactive engagement, Market interactive engagement, Street Marketing Recruiters in mumbai

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Street Marketing Recruiters in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active Street Marketing Recruiters in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

Street Marketing Recruiters in navi mumbai

Sales

Don’t just focus on attracting new customers – but get your existing customers buying more, too…

 
Fulcrum was incorporated in 2007 in the Pune. We sell products and services to businesses of all sizes through various marketing channels and divisions. Sales are processed through multiple channels consisting of website sales, internet sites, direct marketing catalogs, call center and outbound telephone account management; all supported by our network of supply chain and delivery operations in the Pune and Mumbai. Promo Direct has tens of thousands of satisfied customers and tremendous buying power. We keep our overhead low and buy at high volume for deep discounts on hundreds of top quality, brand name promotional products. Promo Direct is committed to saving you money. Every product in our line is a proven winner and available at the lowest prices anywhere! But Promo Direct offers far more than great prices.

Feet On Street Door To Door Marketing Face to Face Marketing Street Marketing Field Marketing Direct To Retailer Sales Strategic Field Marketing Marketing Strategy Trade Marketing Marketing Team Sales & merchandising

fulcrum-resources-marketing

Shopper & Retail Marketing Direct sales Sales promotion Consumer sales promotions Trade sales promotions Promotions team Handbill distribution Leaflet distribution Flyer distribution Telemarketing Database Marketing Direct marketing

 

retail sales, Street Marketing Recruiters, Street Marketing Recruiters, Street Marketing Recruiters in pune, house to house Experiential marketing, Market engagement Interactive, Rural advertisement selling, , campus interactive engagement, RWA interactive engagement, Market interactive engagement, Street Marketing Recruiters in navi mumbai

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door2door Marketing organizations in navi mumbai

Becoming Marketing Active: The Fulcrum Guide to Getting Started with Business Marketing –  In the first part of our guide to becoming marketing active door2door Marketing organizations in navi mumbai, we looked at some of the reasons that drive a business to start marketing (if you missed part one, check it out here). But once you’ve made the decision to embark on a marketing strategy for your business, what next? Where do you start and what steps should you take to ensure a smooth and successful process? As is so often the case in business (and life!), preparation is key. So before rushing into any kind of marketing, it’s important to take the time to plan, research and strategise for success. In order to create an effective marketing strategy, you need to develop a thorough understanding of your market, your competitors and your business itself. This means getting back to basics and equipping yourself with all the information you need to identify marketing activities that work for your brand. 1) Research your target market How much do you know about the target audience of your product or service? We’re not just talking about age, sex or occupation (though, of course, you need to know these too). To have the best chance of reaching your target market, you need to dig deeper and find out exactly what drives them towards purchase. What kind of triggers are they most likely to respond to? Which elements of the marketing mix have the most impact on them? How will your product or service benefit them? Understanding these aspects of your target audience will enable you to position and market your brand accordingly, so comprehensive market research is essential. It’s often easier (and more cost-effective) to outsource this type of research to a professional agency who will be better placed to obtain the information you need. 2) Analyse your competition In order to stay ahead of your competitors, you need to know who they are, what they’re doing and how they’re doing it. Once you’ve identified who your key business competitors are, look into the marketing methods they’re using and the way in which they have positioned their brand. What channels and platforms have they chosen to market their business? How are they promoting their brand and its products/services? Consider which elements are crucial to your own business and how you can position your brand in order to get ahead. 3) Define your objectives What do you want to achieve from your marketing activity? Whether it’s to increase your revenue, establish your business in a new market segment or improve brand awareness, setting clear, measurable marketing objectives is vital in understanding what steps need to be taken in order to achieve these goals. Make sure that each identified objective is specific (how much do you want to increase revenue by?), achievable (is it realistic?) and has a timeframe for accomplishment (are you aiming to achieve this goal in three months or a year?). You also need to make sure that your marketing objectives tie in with your overall business objectives. 4) Understand your business You may think you have a pretty good understanding of your business, but it’s surprising what insights can be achieved when you conduct a thorough SWOT analysis (strengths, weaknesses, opportunities, threats). Be rigorous, be meticulous, and above all be brutally honest. Is a lack of staff training letting your business down? Are your prices too high to compete in today’s market? Arming yourself with this knowledge is invaluable in developing a marketing strategy that leverages your company’s strengths and addresses those areas which need to be improved. In the next instalment of the Fulcrum guide to becoming marketing active, we’ll be looking at the raft of marketing channels available and helping you to identify which ones are best for your business. If you have something to share on this topic, why not get in touch? Leave your comments below…  

door2door Marketing organizations in navi mumbai

Should Brands Host Experiential Marketing Events For Customers AND Employees?

[siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget]

Experiential marketing events are hosted by brands around the world who want to raise brand awareness, promote their products or services, acquire new customers, or build better relationships with their existing customers. These events are traditionally used to facilitate communication between the brand and the customer. But, some companies host experiential marketing events for their employees instead of their customers. Should more brands jump on this bandwagon? Or is hosting an experiential marketing event for employees a waste of time and resources?

Sharing Information During Experiential Marketing Events For Employees

A study conducted by Jack Morton Worldwide revealed that employees respond well to experiential marketing events hosted by their employers. Most employees believe employers should share important information with the rest of the company at this type of event. In fact, when asked how they preferred to receive important company information from their employers, employees ranked “live experiences” second behind “directly from a manager.”

These employees don’t just prefer hearing crucial information in a live setting, they also think they would be able to absorb the information better when it is presented in this environment. This could be because they have the opportunity to ask questions about what is being presented, which helps them gain a deeper understanding of the topic being discussed. Even if they don’t ask a question, other employees might, and the answers to these questions can clear up questions on everyone’s minds.

Experiential Marketing Events As Rewards For Employees

Employers should consider hosting experiential marketing events when they have important information to share with their employees. But, this is not the only time that an event is appropriate. Some employers host experiential marketing events for their employees when they want to reward them for their hard work. For example, if the company meets all of its annual goals, they may host an event with fun activities to thank their employees for exceeding all expectations.

Saying thank you to employees in this manner is a great way to show employees how valuable they are to the company. Employees are more motivated and engaged with their work when they feel appreciated, so this type of gesture can pay off in a major way.

Training Opportunities During Experiential Marketing Events

Companies that are launching a new product line should also consider hosting experiential marketing events for their employees. Employees should be trained on new products and services before they launch to ensure that they understand the direction the company is heading in and are able to communicate with customers about the new offerings. Instead of sending employees an email or showing them a boring PowerPoint presentation, host an experiential marketing event to train your employees.

For example, let’s say you are launching a new tablet device. Host an event for employees and let them test out the new product and ask questions about its capabilities before it hits the market. It’s much easier for employees to learn when they have this type of hands-on training—especially in a relaxed, event setting. Everyone from the sales team to the accountants will be able to confidently communicate with people outside of the organization about the new product after attending this type of event.

Although it’s not necessary to host an experiential marketing event every time a new product is launched, it is a good idea to consider training employees in this setting when a new product line or complex product is being released. This is also a great way to train new employees, but if you only onboard a few employees at a time, it may not be feasible to implement this strategy.

Tips For Hosting Experiential Marketing Events For Employees

As you can see, there are many reasons to consider hosting an experiential marketing event for your employees. If you decide to host an event for your employees, there are a few tips to keep in mind to ensure it is a success.

Since this for your employees, think of a way to incorporate them into the event. For example, if part of your company’s mission is to give back to the community, recognize a few employees who are fulfilling this mission. Talk about how these employees have contributed to the community and thank them for their efforts. This is a great way to make the employees the center of attention.

Many brands hire third party marketing agencies to help plan the experiential marketing event for their employees. This is recommended because planning an experiential marketing event requires a unique skillset, so it’s best to call upon the experts. But, even though you are working with a third party agency, let your employees participate in the planning process if they’re interested. Ask employees from various parts of the business if they would be interested in sharing ideas for the upcoming event. Even though the event is being hosted for the employees, there’s no reason why they can’t recommend ways to make it more fun or effective. In fact, they will appreciate that you are asking for input because you are so committed to hosting a successful event for them.

Whatever you do, make sure the event that you plan for your employees is inclusive. There’s nothing more demoralizing than finding out that you were not one of the employees invited to attend a company event. If the event is for all employees that were recently hired, make sure every new employee is invited. If it’s for the sales department, every salesperson should be on the list.

 

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