Sales Operations consultant Khandeshwar | Sales Operations consultant mumbai

Sales Operations consultant Khandeshwar

Fulcrum Marketing is a strategic Sales Operations consultant Khandeshwar. Our team of marketing consultants also specialise in marketing planning and Sales Operations for all types of business of any size.

Sales management is about process. Process, when done correctly, is boring. The 90% of the time that a sales manager spends on process creates the opportunity for him or her to be magical the 10% when sales leadership is necessary.

How to Manage Sales People

Management and leadership in the role of sales are not the same thing. Different goals, different skills and different muscles. For sales management, I believe you are working on the execution of a process. Think of it like manufacturing. There is a design and engineering phase and then there is a production phase. The production phase is about efficiency and quality control. Sales management is what happens in the production phase of sales. To successfully manage sales people during this production phase I recommend the following:

1 Drive to a Step Process
Just like manufacturing, when you go to production phase, you set up a series of linked
processes. In each process there are requirements to be completed in one step before you can go to the next step. Sales management’s role is to ensure that we are following the process and that this execution is efficient and meets quality standards.

2 Only Focus on the Gaps
It is tempting to try to armchair quarterback every deal in a weekly meeting with sales
people. Don’t. The sales management process should be pointing out gaps in either the information that is supposed to be gathered in a particular step of the sales process, the people who are engaged, or how long that step is taking in comparison to your expectations. Focus on just those gaps. If there are no gaps, then the process is working. Focus on only those accounts with gaps.

Compliance and Coaching Are Different

Coaching to solve gaps is a different exercise than ensuring that the machine is working. If you are brainstorming a solution for handling a thorny prospect or a stuck deal, set a separate meeting time. Production discussions are about running the machine, period.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Sales Operations Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Sales Operations consultant . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Sales Operations Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Sales Operations consultant . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Sales Operations,Sales Operations consultant Khandeshwar

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Khandeshwar

Call Us :-08433772261
Email:- info@fulcrumresources.in

Khandeshwar, mumbai

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

Sales Operations 

Sales Operations consultant

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Sales Operations Plan and Sales Operations Strategy

Sales Operations consultant mumbai

Khandeshwar, mumbai

Overview

Khandeshwar is a small village located in Thane district in state of Maharashtra. It belongs to Konkan region and falls in Konkan division too. It lies in Vikramgarh Taluka and lies in between Kalundre River and National Highway- 4C. The distance from centre of Mumbai to Khandeshwar is 105 km. Motha Khanda, Dhakta Khanda, sector 17, sector 25, sector 28, sector 32, sector 19, sector 18, sector 24 are the nearby areas of Khandeshwar.

Khandeshwar is a small village located in Thane district in state of Maharashtra. It belongs to Konkan region and falls in Konkan division too. It lies in Vikramgarh Taluka and lies in between Kalundre River and National Highway- 4C. The distance from centre of Mumbai to Khandeshwar is 105 km. Motha Khanda, Dhakta Khanda, sector 17, sector 25, sector 28, sector 32, sector 19, sector 18, sector 24 are the nearby areas of Khandeshwar.

Connectivity

The Khandeshwar railway Station lies at walking distance from centre of Khandeshwar. The major railway station of the region is Vapi Railway Station which lies at a distance of 74 km from Khandeshwar. Other railway stations are very far from Khandeshwar which include Dahanu Railway Station, Umroli Railway Station, Palghur Railway Station etc. The neighboring towns of Khandeshwar run buses among them which also lead to Khandeshwar. The area has some bus stops which are used to take buses and to reach nearby areas. The bus stops of the area and neighboring regions include Patel Plaza Bus Stop, Mota Khanda Bus Stop, Khandeshwar Bus Stop, Noble Care Hospital Bus Stop etc. NH- 4C and Greater Khanda Link Road assure connectivity between Khandeshwar and other localities.

Real Estate
The area is rich in terms of real estate sector. It has many residential buildings, apartments, and flats available for rent and for sale. There are various real estate projects in the area and the prices are increasing continuously due to availability of all day to day amenities in the area.

Social Infrastructure
It has many schools mainly in the Northern part of the region like Little School Home, Bachpan Play School, Kidzee, Tree House Play Group, Lily Candies Play School, American Kids Play School, Dots n Dots, Shankar Rao Chauhan School, St. Joseph High School, etc.
It has various ATMs in the region installed by banks like ICICI Bank, Axis Bank, HDFC Bank etc. Khandeshwar has many hospitals and clinics in the area like Yashoda Maternity and General Hospital, Noble Care Hospital, Family Clinic, Jeevan Jyoti Hospital, Vedant health
Care Hospital, Chirayu Hospital, Bright Smile Dental Clinic etc.

 

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Door to Door Marketing Strategy, Door to Door Marketing Plan