onground marketing | In-shop marketing | Door To Door Marketing agencies Kondhwa Pune

Door To Door Marketing agencies Kondhwa Pune

marketing agency,

Our role, as a marketing agency, is to understand our client’s industry, business, brand and product and to fully understand their target audience, consumer, customer or client that is being targeted. Zero marketing activity should take place without a set of objectives. Both the client and the agency must agree on what it is they are trying to achieve and what success looks like.

Fulcrum Marketing is a strategic Door To Door Marketing agencies Kondhwa Pune. Our team of marketing consultants also specialise in marketing planning and Retail marketing for all types of business of any size. As a strategic marketing consultancy, we help businesses develop a unique value proposition to help them differentiate from their competitors. This is particularly important for acquiring new customers and having your current customers come back for more. It will often include:

  • What product or service is your company selling?
  • What the end benefit of using it?
  • Who is your target customer for this product or service?
  • What makes your offering unique and different?

Other important questions to consider when developing a marketing strategy are:

  • What is the long term future for your business?
  • Where should you be heading and how are you going to get there?

communication and Door To Door Marketing management

Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. This can be through traditional methods, such as print advertising, or through the Door To Door Marketing method, attracting customers to your website through blog posts and effectively targeting key words for online advertising. These marketing communications should all be integrated so that the message of the advertising is clear to customers. There are many benefits of successfully managing these marketing communications, including, but not limited to:

  • A higher Return on Investment  (ROI)
  • Reaching more of your target audience
  • Reduced costs for Door To Door Marketing
  • Types of market segmentation:
    • Demographic segmentation: gender, age, income, education, occupation
    • Geographic segmentation: city, state, country
    • Psychographic segmentation: attitudes, values, attitudes, lifestyle
    • Behavioural segmentation: purchasing patterns, loyalty status

Implementing a Door To Door Marketing Strategy

 

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Door To Door Marketing agencies Kondhwa Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time. At Fulcrum it is usually over the plan of 4 months. In order to develop a Marketing Strategy Execution Plan, you must start with the end in mind. There are specific objectives developed in order to meet the client’s goals. This entails an in-depth on-boarding process in order to set objectives and goals.

Traditional marketing or offline marketing must not be ignored though. Everything from producing a decent brochure that represents your organisation or product appropriately, through to developing specific sales strategies becomes part of the entire marketing bundle. If your main marketing bottleneck is in the sales funnel then you need significant sales expertise combined with marketing knowledge to overcome this. This is most likely going to be more the realm of a marketing consultant with experience in sales techniques.

Door To Door Marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.

Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.

Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.

Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

From time to time, you need to stand back and ask whether the plan is working. What can you learn from your mistakes? How can you use what you know to make a better plan for the future?

 

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Door To Door Marketing agencies Kondhwa Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Execution makes all the necessary elements of marketing work to bring strategy to life. For example, tradeshows, advertising, public relations, social media contribution and a blog can coordinate to generate leads. Each element needs all details covered and properly contributing to make the plan live and produce results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Door To Door Marketing agencies Kondhwa Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Pune

Call Us :-08433772261
Email:- info@fulcrumresources.in

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

Door To Door Marketing 

Door To Door Marketing agencies Kondhwa Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Door To Door Marketing | Door To Door Marketing agencies Kondhwa Pune

Kondhwa ,  Pune

Overview

Kondhwa is a suburb located in the south-eastern parts of Pune. It is among most recently developed residential area and fastest growing suburb in Pune. It is considered as one of the oldest colonies situated towards south-east of Pune. Some of the prominent locality situated close to Kondhwa are Bibwewadi, Katraj, Wanowrie, Handewadi, Undri, Pisoli, Ambegaon Budruk among others. Located within close proximity to Camp and Cantonment. Kondhwa is directly linked to Swargate bus stand, Pune railway station, Baner, Pune Airport, Hadapsar, Hinjewadi, Kalyani Nagar and Deccan Gymkhana.There are several schools, colleges and universities that lie within the easy reach of the residents of this area. It has close proximity to key locations like Saswad, Katraj, NIBM road, Kharadi IT Park and MG Road. The locality of Kondhwa is linked with major transport corridor Katraj Bypass Road and some arterial roads such as Kondhwa Road, Punyadham Ashram Road and NIBM Kondhwa Link Road. The area has good civic amenities and is very well-connected to other parts of Pune. The locality has also got a number of tourist spots. Some of the key residential projects in Kondhwa are Kohinoor Reina, Fortune Perfect, Ganga Glitz Shine, ARV Ganga Kingston, Vertical Alcinia among others.

Connectivity

There are a few major roads which run through the area, namely, the Kondhwa Road, the Mumbai-Hyderabad Highway, the Solapur Road and NIBM Road.

It enjoys excellent connectivity to Pune Airport which is located at a distance of 13.9 km via Airport Road and Phule Nagar-Akluj Road.

The area has extensive bus services with the Katraj Bus Stand and the Market Yard Bus Depot lying in close vicinity.

The major road of Kondhwa is NIMB Road which connects Kondhwa to significant destinations like Pune International Airport, Pune Railway Station and Bus Depot. It is efficiently linked to Pune-Solapur Highway through Fatima Nagar.

Pune, Ghorpadi, Hadapsar, Shivaji Nagar and Khadki Railway Stations are its nearby railway stations. However, Pune Junction is the nearest railway station to Kondhwa.

Factors for past growth
Due to emergence of many IT majors and other multinational companies (MNCs), the city of Pune has been witnessing a rapid growth in influx of working population from outside the city. Hence, there has been a flow in the demand for residential properties in Kondhwa.

Its proximity to the Mumbai- Highway through the Katraj-Pisoli Road is one of the key reasons for the large number of migrants settling in the area. Development of the Bypass Road has led Kondhwa to enjoy close proximity with Undri.

Planned roads and excellent infrastructure facilities have successfully established Kharadi as a favorite destination in Pune. With an increase in the city’s population, the IT boom and a resulting large migrant population, the region has seen considerable rental demands for 2 BHK apartments in Kondhwa.

Employment Hubs near Kondhwa
Phursungi IT Park, Magarpatta City and the Amanora Park Town are located within 9-10 km from Kondhwa.

World Trade Centre, Cerebrum IT Park and the EON IT Park are located approximately 13-15 km from Kondhwa.

The SP Infocity and Mega Centre are located at a distance of approximately 8-10 km.

Infra Development (Social & Physical)
Kondhwa offers very good social infrastructure to its residents. Some of the famous schools in Kondhwa includes Eurokids, The Tree House, RIMS International School & Junior College, Smartkidz Play School-Preschool, Sugarcane High School, St. Matthews Academy and Junior College and Rosary School.

Healthcare facilities are also good in the locality. Some of the prominent hospitals providing healthcare facilities to its residents are Lifeline Hospital Pune, Inamdar Multispeciality Hospital, Noble Hospital, Artificial Limb Centre, Sofia Hospital, and National Hospitals.

Dorabjee’s Mall, Hypercity Mall, Nucleus Mall, Kumar Pacific Mall and Seasons mall are the major malls in the neighborhood. It also houses retail outlets of national and international brands such as India Retail Outlet, My Jio Store, Samsung Smart Cafe, Bata, Pantaloons, Louis Philippe, Happy Feet, Reliance Fresh among others.

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Pune

Pimpri-Chinchwad

Aurangabad

Kolhapur

Nashik

Nagpur

Ahmednagar

Akola

Amravati

KOTHRUD
Koregaon Park
Kondhwa
Kondhwa Budruk
Kharadi
Katraj
Kalyani Nagar
Kalewadi
Hinjewadi
Dhayari
Dhanori
Deccan Gymkhana
Chikhali
Camp
Bavdhan
Undri
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Aundh
Wakad
Wagholi
Talegaon Dabhade
Sinhagad Road
Shivajinagar
Pimpri
Pimple Saudagar
Pimple Nilakh
Pashan
NIBM
NIBM Annexe
Mundhwa
Magarpatta
Hadapsar
Balewadi

 

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