home2home selling agencies Kondhwa Pune
Fulcrum Marketing is a strategic home2home selling agencies Kondhwa Pune. Our team of marketing consultants also specialise in marketing planning and home2home selling for all types of business of any size. As a strategic marketing consultancy, we help businesses develop a unique value proposition to help them differentiate from their competitors. This is particularly important for acquiring new customers and having your current customers come back for more. It will often include:
- What product or service is your company selling?
- What the end benefit of using it?
- Who is your target customer for this product or service?
- What makes your offering unique and different?
Other important questions to consider when developing a marketing strategy are:
- What is the long term future for your business?
- Where should you be heading and how are you going to get there?
Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing and home2home selling strategy that is always well embodied by your business strategy.
The best marketing strategy does not start with creative, it starts with a marketing process.
The Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations. It is particularly useful for innovating within a market or creating a position of market leadership.
Sales and Marketing for Small Business
The skills to grow your business
A sound sales and marketing strategy can let you differentiate yourself from your competitors and generate more business. When using online and offline tools, it is important to have a clear definition of your business’ vision, its positioning and customer profiles, in order to build a successful strategy.
Your marketing and sales coach can help you define the best sales and marketing channels and activities for your company, adapt these to your situation, and in turn, better position your business in the market and increase sales.
Sales and Marketing for Small Business will help you:
assess your current sales approach and marketing activities;
craft your sales script;
identify the most promising marketing opportunities; and
apply practical tools, templates and tips to build a strong foundation to your sales and marketing strategy.
Here is our three-step coaching process for building a solid sales and marketing strategy in three months:
1. Discover
Your coach meets with you to understand your business and objectives. Then, we present our assessment which includes:
your brand
your products/services
your competitive situation
your customers
your sales channels
At the end of this phase, the coach introduces the workbook you’ll be using throughout the project, including any key concepts you should know.
2. Develop
Your coach helps you use the tools and templates in your workbook to identify the sales and marketing channels and activities that can help you meet your objectives:
your ideal client profile
drafting your script
mapping out your sales process
objection handling
3. Deliver
Your coach will help you identify the best marketing tactics for your business and learn how they work, from offline channels such as tradeshows and direct mail to online channels such as websites, social media, email and more. You will then receive a marketing roadmap of activities to launch over the next 6 to 12 months.
communication and home2home selling management
Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. This can be through traditional methods, such as print advertising, or through the home2home selling method, attracting customers to your website through blog posts and effectively targeting key words for online advertising. These marketing communications should all be integrated so that the message of the advertising is clear to customers. There are many benefits of successfully managing these marketing communications, including, but not limited to:
- A higher Return on Investment (ROI)
- Reaching more of your target audience
- Reduced costs for home2home selling
- Types of market segmentation:
- Demographic segmentation: gender, age, income, education, occupation
- Geographic segmentation: city, state, country
- Psychographic segmentation: attitudes, values, attitudes, lifestyle
- Behavioural segmentation: purchasing patterns, loyalty status
Implementing a home2home selling Strategy
Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , home2home selling agencies Kondhwa Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.
home2home selling Strategy and Planning
Implement your marketing plan
Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.
Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.
Marketing Execution – Plan, Execute, Track, Measure
Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and home2home selling agencies Kondhwa Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.
Execution makes all the necessary elements of marketing work to bring strategy to life. For example, tradeshows, advertising, public relations, social media contribution and a blog can coordinate to generate leads. Each element needs all details covered and properly contributing to make the plan live and produce results.
Create your marketing strategyDecide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers | Write a marketing execution planHow to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives |
Marketing on a tight budgetHow to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing | Marketing your business in PuneHow to market your business effectively in pune including researching your target audience and establishing new contacts Kondhwa Pune |
home2home selling agencies Kondhwa PuneGet in touch with us, we would love to discuss your marketing needs.We love a good coffee and a challenge, so would behappy to meet up with you face to face.Marketing Company in PuneCall Us :-08433772261 |  Kondhwa Pune |
B2B Marketing:Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer. | Face To Face Marketing :face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing. | Product Sampling :Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how. |
Dealer Marketing:Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success. | Direct Marketing:we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality. | Guerrilla Marketing:When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results |
Retail Marketing:Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination. | Direct Selling :Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product | Retail Audits & Merchandising: Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. |
Door To Door Marketing :Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, | Product Demonstrations:As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. | Street Marketing:We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around |
home2home selling
home2home selling agencies Kondhwa Pune
The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major retail locations to local community focused shopping centres; we have secured real, measurable results across the board.
home2home selling | home2home selling agencies Kondhwa Pune
Kondhwa , Pune
Overview
Kondhwa is a suburb located in the south-eastern parts of Pune. It is among most recently developed residential area and fastest growing suburb in Pune. It is considered as one of the oldest colonies situated towards south-east of Pune. Some of the prominent locality situated close to Kondhwa are Bibwewadi, Katraj, Wanowrie, Handewadi, Undri, Pisoli, Ambegaon Budruk among others. Located within close proximity to Camp and Cantonment. Kondhwa is directly linked to Swargate bus stand, Pune railway station, Baner, Pune Airport, Hadapsar, Hinjewadi, Kalyani Nagar and Deccan Gymkhana.There are several schools, colleges and universities that lie within the easy reach of the residents of this area. It has close proximity to key locations like Saswad, Katraj, NIBM road, Kharadi IT Park and MG Road. The locality of Kondhwa is linked with major transport corridor Katraj Bypass Road and some arterial roads such as Kondhwa Road, Punyadham Ashram Road and NIBM Kondhwa Link Road. The area has good civic amenities and is very well-connected to other parts of Pune. The locality has also got a number of tourist spots. Some of the key residential projects in Kondhwa are Kohinoor Reina, Fortune Perfect, Ganga Glitz Shine, ARV Ganga Kingston, Vertical Alcinia among others.
Connectivity
There are a few major roads which run through the area, namely, the Kondhwa Road, the Mumbai-Hyderabad Highway, the Solapur Road and NIBM Road.
It enjoys excellent connectivity to Pune Airport which is located at a distance of 13.9 km via Airport Road and Phule Nagar-Akluj Road.
The area has extensive bus services with the Katraj Bus Stand and the Market Yard Bus Depot lying in close vicinity.
The major road of Kondhwa is NIMB Road which connects Kondhwa to significant destinations like Pune International Airport, Pune Railway Station and Bus Depot. It is efficiently linked to Pune-Solapur Highway through Fatima Nagar.
Pune, Ghorpadi, Hadapsar, Shivaji Nagar and Khadki Railway Stations are its nearby railway stations. However, Pune Junction is the nearest railway station to Kondhwa.
Factors for past growth
Due to emergence of many IT majors and other multinational companies (MNCs), the city of Pune has been witnessing a rapid growth in influx of working population from outside the city. Hence, there has been a flow in the demand for residential properties in Kondhwa.
Its proximity to the Mumbai- Highway through the Katraj-Pisoli Road is one of the key reasons for the large number of migrants settling in the area. Development of the Bypass Road has led Kondhwa to enjoy close proximity with Undri.
Planned roads and excellent infrastructure facilities have successfully established Kharadi as a favorite destination in Pune. With an increase in the citys population, the IT boom and a resulting large migrant population, the region has seen considerable rental demands for 2 BHK apartments in Kondhwa.
Employment Hubs near Kondhwa
Phursungi IT Park, Magarpatta City and the Amanora Park Town are located within 9-10 km from Kondhwa.
World Trade Centre, Cerebrum IT Park and the EON IT Park are located approximately 13-15 km from Kondhwa.
The SP Infocity and Mega Centre are located at a distance of approximately 8-10 km.
Infra Development (Social & Physical)
Kondhwa offers very good social infrastructure to its residents. Some of the famous schools in Kondhwa includes Eurokids, The Tree House, RIMS International School & Junior College, Smartkidz Play School-Preschool, Sugarcane High School, St. Matthews Academy and Junior College and Rosary School.
Healthcare facilities are also good in the locality. Some of the prominent hospitals providing healthcare facilities to its residents are Lifeline Hospital Pune, Inamdar Multispeciality Hospital, Noble Hospital, Artificial Limb Centre, Sofia Hospital, and National Hospitals.
Dorabjees Mall, Hypercity Mall, Nucleus Mall, Kumar Pacific Mall and Seasons mall are the major malls in the neighborhood. It also houses retail outlets of national and international brands such as India Retail Outlet, My Jio Store, Samsung Smart Cafe, Bata, Pantaloons, Louis Philippe, Happy Feet, Reliance Fresh among others.
|