home to home selling agencies Baramati Pune | modern trade selling agencies | Feet On Street marketing

home to home selling agencies Baramati Pune

Fulcrum Marketing is a strategic home to home selling agencies Baramati Pune. Our team of marketing consultants also specialise in marketing planning and home to home selling for all types of business of any size. As a strategic marketing consultancy, we help businesses develop a unique value proposition to help them differentiate from their competitors. This is particularly important for acquiring new customers and having your current customers come back for more. It will often include:

  • What product or service is your company selling?
  • What the end benefit of using it?
  • Who is your target customer for this product or service?
  • What makes your offering unique and different?

Other important questions to consider when developing a marketing strategy are:

  • What is the long term future for your business?
  • Where should you be heading and how are you going to get there?

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing and home to home selling strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.  It is particularly useful for innovating within a market or creating a position of market leadership.

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client. Sales people need to be able to match the  benefits of their offering to the needs and wants of their client. Personal selling in today’s world requires the formation of longstanding client relationships.

Sales methods

There are many different sales methods that can be used to complete a sale and form the required relationships. Determining which sales method is more effective depends on what you are selling, who you are selling to and when you are selling it.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Sales and Marketing for Small Business
The skills to grow your business

A sound sales and marketing strategy can let you differentiate yourself from your competitors and generate more business. When using online and offline tools, it is important to have a clear definition of your business’ vision, its positioning and customer profiles, in order to build a successful strategy.

Your marketing and sales coach can help you define the best sales and marketing channels and activities for your company, adapt these to your situation, and in turn, better position your business in the market and increase sales.
Sales and Marketing for Small Business will help you:

assess your current sales approach and marketing activities;
craft your sales script;
identify the most promising marketing opportunities; and
apply practical tools, templates and tips to build a strong foundation to your sales and marketing strategy.

Here is our three-step coaching process for building a solid sales and marketing strategy in three months:

1. Discover

Your coach meets with you to understand your business and objectives. Then, we present our assessment which includes:

your brand
your products/services
your competitive situation
your customers
your sales channels

At the end of this phase, the coach introduces the workbook you’ll be using throughout the project, including any key concepts you should know.

2. Develop

Your coach helps you use the tools and templates in your workbook to identify the sales and marketing channels and activities that can help you meet your objectives:

your ideal client profile
drafting your script
mapping out your sales process
objection handling

3. Deliver

Your coach will help you identify the best marketing tactics for your business and learn how they work, from offline channels such as tradeshows and direct mail to online channels such as websites, social media, email and more. You will then receive a marketing roadmap of activities to launch over the next 6 to 12 months.

communication and home to home selling management

Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. This can be through traditional methods, such as print advertising, or through the home to home selling method, attracting customers to your website through blog posts and effectively targeting key words for online advertising. These marketing communications should all be integrated so that the message of the advertising is clear to customers. There are many benefits of successfully managing these marketing communications, including, but not limited to:

  • A higher Return on Investment  (ROI)
  • Reaching more of your target audience
  • Reduced costs for home to home selling
  • Types of market segmentation:
    • Demographic segmentation: gender, age, income, education, occupation
    • Geographic segmentation: city, state, country
    • Psychographic segmentation: attitudes, values, attitudes, lifestyle
    • Behavioural segmentation: purchasing patterns, loyalty status

Implementing a home to home selling Strategy

 

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , home to home selling agencies Baramati Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

home to home selling Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.

Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.

Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.

Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

 

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and home to home selling agencies Baramati Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Execution makes all the necessary elements of marketing work to bring strategy to life. For example, tradeshows, advertising, public relations, social media contribution and a blog can coordinate to generate leads. Each element needs all details covered and properly contributing to make the plan live and produce results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Baramati Pune

home to home selling agencies Baramati Pune

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Pune

Call Us :-08433772261
Email:- info@fulcrumresources.in

Baramati Pune

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

home to home selling 

home to home selling agencies Baramati Pune

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

home to home selling | home to home selling agencies Baramati Pune

Baramati ,  Pune

Baramati is one of the well-known historical place situated in the south-eastern parts of Pune city. It is a city and Municipal Council in Pune District. It comes under Baramati town’s Municipal limits. Other prominent localities situated close to Baramati are Jejuri, Kurkumbh, Morgan, Bhigwan, Sangavi, Khandala, Bhor, Karmala etc. The locality is famous for hometown of Marathi poet Kavi Moropant. The locality is known for its agricultural produce and crops like wheat, sugarcane, and grapes which are exported to Europe and the Middle East. Industries in Baramati very from textile to dairy and food products. The oldest plant in Baramati MIDC is Kalyani Steels. There is a huge marketplace for cotton and food grains in the city. Drinking water is also sourced from this canal. Additionally, Municipal Council also receives drinking water from Ujjani Dam through a pipeline. Baramati and its surrounding areas mostly depend on agriculture as it is their main sources of income. Apart from agriculture, Baramati is home to a lot of industries which range from Steel Processing to Winemaking. Baramati is home to the three-wheeler plant of the Italian company Piaggio. The locality of Baramati has 800 hectares of land as MIDC (Maharashtra Industrial Development Corporation) Industrial Area along Baramati-Bhigwan Road, 5 km outside Baramati town’s municipal limits. Baramati MIDC has several Major companies like Bharat Forge Ltd, ISMT Limited, Kenersys, Schreiber Dynamix Dairies Ltd., Piaggio Vehicles Private Limited, Godfrey Phillips etc. and is home of many Small Scale Industries. Some of the key residential projects in Baramati are Nirmiti Vasundhara Homes, Soham Kate City, Wagholikar Shatavari Apartmnts, Spring Village, Saakaar Shinde Greens among others.

Connectivity

Baramati is well connected by road and rail with major cities in the State. It is situated at a distance of 105 km from Pune via Jejuri-Morgaon-Baramati Road.

It connects to major highways such as SH68, SH221, and SH10 via the road network. Baramati Bhigwan Road passing through the center of the locality.

The locality is well connected to several prominent areas in Pune including Koregaon Park, Baner, Viman Nagar, Alandi, Maval, Mundhwa, Kothrud, Kondhwa, Wakad and Kharadi among several others.

Pune International Airport is located at a distance of 107 km via Pune-Solapur Road/Jejuri-Morgaon-Baramati Road. Baramati has an airport (Baramati Airport) which currently hosts a Flying School. It is considered to be one of the future domestic airports in the region.
Baramati, Katphal, Shirai, Malad Gaon are its nearby railway stations. However, Baramati is the nearest railway station, located at a distance of 4.9 km via SH68. Baramati is also well connected by Rail Network to Pune via Daund Junction.

Factors for past growth
The MIDC is also present in Baramati and is home to several companies like ISMT Limited, Bharat Forge Limited, Godfrey Phillips, Schreiber Dynamix Dairies Limited and Kenersys among others which have created job opportunities and at the same time demand of residential demand and development in the localities. As a result, the region has seen considerable demands for residential properties in Baramati.

Factors for future growth
The developed social infrastructure and good transportation facilities of Baramati have developed well as there are several engineering & Technology schools and hospitals located in the vicinity can be a sign of good residential investment location in the coming days.

Prominent Landmarks in Baramati
Bhigwan bird sanctuary
The Janvastu Sangrahalaya /Museum
Krishi Vigyan Kendra Baramati

Infra Development (Social & Physical)
Baramati has created a niche for itself in the field of education. Last decade has seen the growth of Baramati as a Prominent Education Center with Colleges and Schools ranging from Engineering to Biotechnology to Law and soon a Medical college is going to start in MIDC area. Poddar International School, V.P’s Vinod Kumar Gujar Bal Vikas Mandir, Vidya Pratishthan’s English Medium School, VPEMS School (CBSE), Shardabai Primary School, Desai Estate Primary School, Eurokids, MES’s English Medium School, Mission High School, Kidzee Baramati, Anekant English Medium School etc. It also houses some prominent colleges. These are Tuljaram Chaturchand College, Vidya Pratishthan’s Kamalnayan Bajaj Institute of Engineering & Technology, Vidya Pratishthan’s School of Biotechnology, Law College, RN Agarwal Technical Institute and Junior College, AIMS – Baramati among others.
Healthcare facilities are also good in the locality. Shantabai Deshpande Memorial Hospital, Shreepal Hospital, Baramati Hospital Pvt Ltd, Bobade Hospital Private Ltd, Silver Jubilee Hospital, Mahadik Hospital, Giriraj Hospital, Gawade Hospital, Shivnandan Polyclinic, Shreyas Hospital to name a few.
Daily needs of the people are catered by City Central Mall, Noble Furniture Mall, Ajinkya Big Bazar, More Shopping Mall, Sachin Collection, Samyak, Fashion Kannya etc. It also houses retail outlets of national and international brands such as My Jio Store, Reliance DX Mini Store, Westside, Lenovo Store, Pioneer, Jio Digital Life, Oppo, Cotton King, Sankalp World etc.

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home to home selling agencies Baramati Pune

home to home selling agencies Baramati Pune

Pune

Pimpri-Chinchwad

Aurangabad

Kolhapur

Nashik

Nagpur

Ahmednagar

Akola

Amravati

KOTHRUD
Koregaon Park
Kondhwa
Kondhwa Budruk
Kharadi
Katraj
Kalyani Nagar
Kalewadi
Hinjewadi
Dhayari
Dhanori
Deccan Gymkhana
Chikhali
Camp
Bavdhan
Undri
Pimpri Chinchwad
Aundh
Wakad
Wagholi
Talegaon Dabhade
Sinhagad Road
Shivajinagar
Pimpri
Pimple Saudagar
Pimple Nilakh
Pashan
NIBM
NIBM Annexe
Mundhwa
Magarpatta
Hadapsar
Balewadi

 

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