Brand Marketing Service Provider Agency Pisoli Pune
marketing agency,
Our role, as a marketing agency, is to understand our client’s industry, business, brand and product and to fully understand their target audience, consumer, customer or client that is being targeted. Zero marketing activity should take place without a set of objectives. Both the client and the agency must agree on what it is they are trying to achieve and what success looks like.
Fulcrum Marketing is a strategic Brand Marketing Service Provider Agency Pisoli Pune. Our team of marketing consultants also specialise in marketing planning and Retail marketing for all types of business of any size. As a strategic marketing consultancy, we help businesses develop a unique value proposition to help them differentiate from their competitors. This is particularly important for acquiring new customers and having your current customers come back for more. It will often include:
- What product or service is your company selling?
- What the end benefit of using it?
- Who is your target customer for this product or service?
- What makes your offering unique and different?
Other important questions to consider when developing a marketing strategy are:
- What is the long term future for your business?
- Where should you be heading and how are you going to get there?
communication and Brand Marketing management
Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. This can be through traditional methods, such as print advertising, or through the Brand Marketing method, attracting customers to your website through blog posts and effectively targeting key words for online advertising. These marketing communications should all be integrated so that the message of the advertising is clear to customers. There are many benefits of successfully managing these marketing communications, including, but not limited to:
- A higher Return on Investment (ROI)
- Reaching more of your target audience
- Reduced costs for Brand Marketing
- Types of market segmentation:
- Demographic segmentation: gender, age, income, education, occupation
- Geographic segmentation: city, state, country
- Psychographic segmentation: attitudes, values, attitudes, lifestyle
- Behavioural segmentation: purchasing patterns, loyalty status
Implementing a Brand Marketing Strategy
Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Brand Marketing Service Provider Agency Pisoli Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time. At Fulcrum it is usually over the plan of 4 months. In order to develop a Marketing Strategy Execution Plan, you must start with the end in mind. There are specific objectives developed in order to meet the client’s goals. This entails an in-depth on-boarding process in order to set objectives and goals.
Traditional marketing or offline marketing must not be ignored though. Everything from producing a decent brochure that represents your organisation or product appropriately, through to developing specific sales strategies becomes part of the entire marketing bundle. If your main marketing bottleneck is in the sales funnel then you need significant sales expertise combined with marketing knowledge to overcome this. This is most likely going to be more the realm of a marketing consultant with experience in sales techniques.
Brand Marketing Strategy and Planning
Implement your marketing plan
Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.
Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.
From time to time, you need to stand back and ask whether the plan is working. What can you learn from your mistakes? How can you use what you know to make a better plan for the future?
Marketing Execution – Plan, Execute, Track, Measure
Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Brand Marketing Service Provider Agency Pisoli Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.
Execution makes all the necessary elements of marketing work to bring strategy to life. For example, tradeshows, advertising, public relations, social media contribution and a blog can coordinate to generate leads. Each element needs all details covered and properly contributing to make the plan live and produce results.
Create your marketing strategyDecide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers | Write a marketing execution planHow to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives |
Marketing on a tight budgetHow to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing | Marketing your business in PuneHow to market your business effectively in pune including researching your target audience and establishing new contacts |
Brand Marketing Service Provider Agency Pisoli PuneGet in touch with us, we would love to discuss your marketing needs.We love a good coffee and a challenge, so would behappy to meet up with you face to face.Marketing Company in PuneCall Us :-08433772261 |  |
B2B Marketing:Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer. | Face To Face Marketing :face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing. | Product Sampling :Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how. |
Dealer Marketing:Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success. | Direct Marketing:we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality. | Guerrilla Marketing:When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results |
Retail Marketing:Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination. | Direct Selling :Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product | Retail Audits & Merchandising: Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. |
Door To Door Marketing :Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, | Product Demonstrations:As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. | Street Marketing:We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around |
Brand Marketing
Brand Marketing Service Provider Agency Pisoli Pune
The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major retail locations to local community focused shopping centres; we have secured real, measurable results across the board.
Brand Marketing | Brand Marketing Service Provider Agency Pisoli Pune
Pisoli , Pune
Pisoli is one of the fastest developing area of Pune. It is situated off the Katraj Bypass Road. Undri Camp, Hadapsar, Handewadi, Wanwadi and NIBM Road, NIBM Annexe, Yewalewadi, are its neighboring localities. The locality comes under the jurisdiction of Pune Municipal Corporation (PMC). This fastest developing area is just 8-9 kms from Pune-Solapur Highway, Mumbai-Pune Bypass and Satara Road. It has very developed social and physical infrastructure with plenty of good schools, hospitals and entertainment hubs. In the past 5 yrs, this area has become one of the most preferred residential markets for people working in the Camp areas. This submarket is now also in demand from people staying at Wanowrie, Kondhwa and Fatima Nagar. Some of the key residential projects in Pisoli are ARV New Town, Whistling Winds, Brookfield Willows, VTP Urban Nest, Satyam Mountscape, Sarthak Belva among others.
Connectivity :
Katraj Bypass Road which passes through the locality of Pisoli which further connects it to the developed are like KOndhwa and Hadapsar via Kondhwa Road and Hadapsar road.
It enjoys excellent connectivity to Pune International Airport which is located at a distance of 18.5 kms via Phule Nagar-Akluj Road.
Saswad Road Railway Station, Phursungi Railway Station, Manjri Railway Station, Hadapsar, Loni Railway Station are the nearby railway station. However, Saswad Road Railway Station is the nearest station to Pisoli.
The SP Infocity and Magarpatta city is just a short drive from the locality thus prompting many working professionals to reside around Pisoli.
Factors for Past Growth :
It has various good demand drivers, such as the working population in Magarpatta and the central business district (CBD) area, spillover demand from Hadapsar, affordable prices, connectivity to central Pune and advantageous proximity to the CBD when compared to other outskirts have been a plus point for Pisoli, driving rental demand and providing consistent rental yield.
Proximity to Pune International Airport along with major tech parks such as Magarpatta IT Park, Lohia Jain IT Park and Pune IT Park within the Magarpatta township, along with industrial units in Hadapsar, are the primary drivers for residential demand in this corridor. A fair number of workforce work in nearby IT Hubs, wanted to have their residences close to their workplace. Thus, rental demands for 2 BHK flats in Pisoli have get momentum.
With the development of MG Road, NH-4 and NH-9; the residents enjoy an easy access to workplace hubs like Hadapsar and the IT Park in Phursungi. The most vital road of the place, NIBM Road connects Undri-Pisoli to significant destinations like Pune International Airport, Pune Railway Station and Bus Depot.
Once the new Ring Road is completed, this pocket will see massive development, on the heels of highly improved connectivity in the coming years.
Infrastructural Development (Social & Physical) :
Pisoli has some good quality schools in its vicinity. Some of them are Euroschool-Undri, Kidzee, Hill Green High School, The Bishops School, Sanskriti School – NIBM Campus, The Orbis School, St Mathews Junior College and Cygnet Public school.
Some of the renowned hospitals providing health care facilities to the residents of Pisoli are Karne Accident and orthopaedics hospital, Sai Chaitanya Multispeciality hospital, sai Sneh Hospital and Diagnostic Center, PBMAs HV Desai Eye Hospital, Medicare Multispeciality hospital, Pawar Surgical Hospital to name a few.
Dorabjees Mall, Shoppers Stop, SGS Mall, Seasons Mall and Kumar Pacific Mall are major malls in the nearby localities.
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