engagement marketing agencies Powai
Fulcrum Marketing is a strategic engagement marketing agencies Powai. Our team of marketing consultants also specialise in marketing planning and engagement marketing for all types of business of any size.
Strategy & Planning
With countless ways to promote your business, the right strategy keeps you on track for the best result.
Having a creative idea that solves a problem for a brand doesn’t just happen. It starts by having a direction and identifying what the issues are, before you can address them. That’s where we thrive. Our team has the experience of working with brands of all sizes to find creative solutions that make sense. We aren’t focused on winning awards. Instead, we’re more interested in creating results that can actually be measured.
Branding
There’s more to building a brand than just a logo and website. We’ll create the right tone and design to attract the target audience you want, and properly flow it throughout all campaigns and elements we create. Having the right look and feel in place can be the difference between attracting new customers and being lost in the clutter of other businesses.
Consumer Relationship Marketing
In today’s digital world, finding and retaining customers requires a bit of finesse. Our team has the expertise to create a real experience with your target audience that builds a long-lasting and profitable relationship with your brand. We know how to speak to customers, but listening to them can be just as important to ensure they get the experience they want.
Event Planning & Management
A good experience can go a long way in cementing a foundation between a brand and its audience. No one knows this better than our team. That’s why we make sure to never overlook even the smallest detail at any brand event. A properly executed event will leave a target audience with a good memory – which means a better brand recall when they’re in the market to buy something.
Media Planning & Strategy
Beautifully designed ads need to be seen in order to be effective. That’s where media planning and strategy is vital to its success. Before we can design something that looks good, we pay close attention to who we are trying to attract. Our team at Fulcrum works hard to find the most effective strategy that will resonate with your target audience, inspire action, and maximize the money being spent on ad space to ensure efficient results, every time.
Implementing a engagement marketing Strategy
Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , engagement marketing agencies . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.
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Implement your marketing plan
Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.
| Schedule The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload. | Team And Resources It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople. |
| Cost The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast. | Control As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly. |
Marketing Execution – Plan, Execute, Track, Measure
Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and engagement marketing agencies . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.
Create your marketing strategyDecide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers | Write a marketing execution planHow to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives |
Marketing on a tight budgetHow to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing | Marketing your business in PuneHow to market your business effectively in pune including researching your target audience and establishing new contacts |
engagement marketing,engagement marketing agencies PowaiGet in touch with us, we would love to discuss your marketing needs.We love a good coffee and a challenge, so would behappy to meet up with you face to face.Marketing Company in PowaiCall Us :-08433772261 |  Powai, mumbai |
B2B Marketing:Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer. | Face To Face Marketing :face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing. | Product Sampling :Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how. |
Dealer Marketing:Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success. | Direct Marketing:we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality. | Guerrilla Marketing:When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results |
Retail Marketing:Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination. | Direct Selling :Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product | Retail Audits & Merchandising: Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. |
Door To Door Marketing :Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, | Product Demonstrations:As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. | Street Marketing:We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around |
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The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major retail locations to local community focused shopping centres; we have secured real, measurable results across the board.
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engagement marketing agencies mumbai
Powai, mumbai
Located in north eastern Mumbai, the suburban neighbourhood of Powai is one of the most influential localities of the city. Its contribution in changing the skyline of the city simply cannot be ignored, thanks to the staggering number of residential projects and complexes that have emerged in Powai. Change the scene to Ganesh Chaturthi celebrations and Powai becomes a hub of activity with processions and people flocking to the streets in large numbers.
Over the years, Powai has evolved to be the residential and commercial hub of MMR. Buzzing with a number of gated communities, luxury residential complexes, and happening shopping malls, Powai is the place to be in Mumbai. Be it the upmarket residential locales, or the happening nightlife, Powai is considered to be the face of modern-day Mumbai.
Key Projects in Powai :
L&T Emerald Isle
Connectivity and Transit Points
Powai boasts of excellent connectivity with other parts of Mumbai. BEST-run AC and non-AC buses serve this area and are a major mode of transport here. The Kanjurmarg and Vikhroli railway stations are the major rail transit points located closest to the locality. Both of these stations lie on the Central Railway line of the Mumbai Rail network.
The Mumbai Airport is also close to Powai, at just 5 km away. People who often travel by air choose to settle in Powai because of its proximity to the airport. This is also the reason why many major hotel chains have sprung up in Powai.
The arterial Jogeshwari-Vikhroli Link Road, which passes through Powai, plays the role of the major connecting channel between the Eastern and Western Expressway. These major roads help the residents of Powai travel to anywhere in Mumbai and beyond with ease.
Major Landmarks
IIT-Bombay
L&T
Powai Lake
Renaissance Hotel and Convention Centre
NITIE
Factors for Growth in the Past
The Indian Institute of Technology, Mumbai, or IIT-Mumbai was built in Powai in the year 1958. Since then, Powai has become synonymous with this premier engineering college, spurting growth in all sectors, especially including real estate.
The IT hub in Powai is impressive too. When the major conglomerate of Larsen & Toubro set up their manufacturing plant in Powai, development in this region sprang up significantly. Job opportunities opened up by the thousands and people began to flock to Powai, inevitably influencing both the residential and commercial real estate in this locality. Other major companies like Bayern, Deloitte, CRISIL and Nomura have set up their offices here too, contributing to the growth of this region.
Major Challenges
Powais most notable landmark, the Powai Lake is contaminated. The lake is currently weighed down by excessive silt and vegetation. It is slowly drying up, and this is affecting the aquatic life in there, which is a source of major concern for not just environmentalists, but also anyone living in the locality. Its common knowledge that the lake provides healthy ecological balance to the area.
Sometimes, Powai also experiences water shortage, but traffic is a major recurring problem. The increasing development and rising population are not helping the cause.
Future Prospects for Growth
Powai is all set to see a new landmark in the form of an upcoming bird park. Powai was selected because it was one of the few localities still in tune with nature. Once completed, this 24-acre bird park will be a major landmark in Powai, infusing life in the tourism industry and encouraging further commercial development.
Owing to the presence of two premier educational institutions, IIT-B and NITIE, Powai is on track to becoming a hub of talent pool. As a result, numerous young entrepreneurs are turning to Powai for starting up their businesses. This is significantly influencing the realty market in Powai.
The upcoming real estate project by L&T in Powai is going to be the largest housing project in this region. The news of this new project is already creating a stir in Powais real estate market.
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