Category: THANE

B 2 C marketing organizations Dahisar | B 2 C marketing organizations Thane

B 2 C marketing organizations Dahisar

Fulcrum Marketing is a strategic B 2 C marketing organizations Dahisar. Our team of marketing consultants also specialise in marketing planning and B 2 C marketing for all types of business of any size.

Strategy & Planning

With countless ways to promote your business, the right strategy keeps you on track for the best result.

Having a creative idea that solves a problem for a brand doesn’t just happen. It starts by having a direction and identifying what the issues are, before you can address them. That’s where we thrive. Our team has the experience of working with brands of all sizes to find creative solutions that make sense. We aren’t focused on winning awards. Instead, we’re more interested in creating results that can actually be measured.

Branding

There’s more to building a brand than just a logo and website. We’ll create the right tone and design to attract the target audience you want, and properly flow it throughout all campaigns and elements we create. Having the right look and feel in place can be the difference between attracting new customers and being lost in the clutter of other businesses.

Consumer Relationship Marketing

In today’s digital world, finding and retaining customers requires a bit of finesse. Our team has the expertise to create a real experience with your target audience that builds a long-lasting and profitable relationship with your brand. We know how to speak to customers, but listening to them can be just as important to ensure they get the experience they want.

Event Planning & Management

A good experience can go a long way in cementing a foundation between a brand and its audience. No one knows this better than our team. That’s why we make sure to never overlook even the smallest detail at any brand event. A properly executed event will leave a target audience with a good memory – which means a better brand recall when they’re in the market to buy something.

Media Planning & Strategy

Beautifully designed ads need to be seen in order to be effective. That’s where media planning and strategy is vital to its success. Before we can design something that looks good, we pay close attention to who we are trying to attract. Our team at Fulcrum works hard to find the most effective strategy that will resonate with your target audience, inspire action, and maximize the money being spent on ad space to ensure efficient results, every time.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a B 2 C marketing Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , B 2 C marketing organizations . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

B 2 C marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and B 2 C marketing organizations . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

B 2 C marketing,B 2 C marketing organizations Dahisar

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Dahisar

Call Us :-08433772261
Email:- info@fulcrumresources.in

Dahisar, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

B 2 C marketing 

B 2 C marketing organizations

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

B 2 C marketing Plan and B 2 C marketing Strategy

B 2 C marketing organizations Thane

Dahisar, Thane

Located just inside the city limits, Dahisar is the northernmost neighborhood (and railway station) of Mumbai. Dahisar is the first locality of Mumbai from the north.

On the Mumbai Suburban Railway, (which is part of the Indian Western Railway line,) that runs from Churchgate to Virar, Dahisar is immediately north and next to the populous suburb of Borivali, which has a train station of the same name. [1]

After Dahisar, when travelling northwards on the Churchgate – Virar Western Railway line the immediate next railway station or stop is Mira Road station.

The ‘Dahisar Check- Naka’ is a toll station at Dahisar (East) that marks the end of Mumbai, on the Western Express Highway.

According to Census 2011 information the location code or village code of Dahisar village is 552448. Dahisar village is located in Thane Tehsil of Thane district in Maharashtra, India. It is situated 20km away from sub-district headquarter Thane and 25km away from district headquarter Thane. As per 2009 stats, Dahisar village is also a gram panchayat.

The total geographical area of village is 93.31 hectares. Dahisar has a total population of 1,923 peoples. There are about 445 houses in Dahisar village. Thane is nearest town to Dahisar which is approximately 20km away.

 

B 2 C marketing, B 2 C marketing organizations, B 2 C marketing organizations , B 2 C marketing organizations Dahisar Thane,Dahisar,Thane

Door to Door Marketing Strategy, Door to Door Marketing Plan

Corporate Marketing Service Provider Agency Wagle Industrial Estate | Corporate Marketing Service Provider Agency Thane

Corporate Marketing Service Provider Agency Wagle Industrial Estate

Fulcrum Marketing is a strategic Corporate Marketing Service Provider Agency Wagle Industrial Estate. Our team of marketing consultants also specialise in marketing planning and Corporate Marketing for all types of business of any size.

Strategy & Planning

With countless ways to promote your business, the right strategy keeps you on track for the best result.

Having a creative idea that solves a problem for a brand doesn’t just happen. It starts by having a direction and identifying what the issues are, before you can address them. That’s where we thrive. Our team has the experience of working with brands of all sizes to find creative solutions that make sense. We aren’t focused on winning awards. Instead, we’re more interested in creating results that can actually be measured.

Branding

There’s more to building a brand than just a logo and website. We’ll create the right tone and design to attract the target audience you want, and properly flow it throughout all campaigns and elements we create. Having the right look and feel in place can be the difference between attracting new customers and being lost in the clutter of other businesses.

Consumer Relationship Marketing

In today’s digital world, finding and retaining customers requires a bit of finesse. Our team has the expertise to create a real experience with your target audience that builds a long-lasting and profitable relationship with your brand. We know how to speak to customers, but listening to them can be just as important to ensure they get the experience they want.

Event Planning & Management

A good experience can go a long way in cementing a foundation between a brand and its audience. No one knows this better than our team. That’s why we make sure to never overlook even the smallest detail at any brand event. A properly executed event will leave a target audience with a good memory – which means a better brand recall when they’re in the market to buy something.

Media Planning & Strategy

Beautifully designed ads need to be seen in order to be effective. That’s where media planning and strategy is vital to its success. Before we can design something that looks good, we pay close attention to who we are trying to attract. Our team at Fulcrum works hard to find the most effective strategy that will resonate with your target audience, inspire action, and maximize the money being spent on ad space to ensure efficient results, every time.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Corporate Marketing Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Corporate Marketing Service Provider Agency . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Corporate Marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Corporate Marketing Service Provider Agency . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Corporate Marketing,Corporate Marketing Service Provider Agency Wagle Industrial Estate

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Wagle Industrial Estate

Call Us :-08433772261
Email:- info@fulcrumresources.in

Wagle Industrial Estate, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

Corporate Marketing 

Corporate Marketing Service Provider Agency

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Corporate Marketing Plan and Corporate Marketing Strategy

Corporate Marketing Service Provider Agency Thane

Wagle Industrial Estate, Thane

Thane West is the part of Thane City which is situated in the north-eastern parts of Mumbai. Patlipada, Kolshet, Manorama Nagar, Kalwa, Kolshet Industrial Area, Manpada, Dhokali Naka, Mulund West, Ganesh Bawadi, Bhiwandi, Raheja Complex , Mulund East are its neighbouring locality while Bhiwadi, Dombivli, Mulund East, Kandivali West, Mira Bhayandar are its neighbouring cities. Brahmand Patlipada Link Road, Akbar Camp Road, Kolshet Road are arterial roads to Thane West which further connects with the NH 48. Thane is Just 4.5 km from Thane West via Ghodbunder Road. NH 48 is just 1.5 km away from Thane West via Mahatma Phule Marg and Brahmand Road.

Thane West is the part of Thane City which is situated in the north-eastern parts of Mumbai. Patlipada, Kolshet, Manorama Nagar, Kalwa, Kolshet Industrial Area, Manpada, Dhokali Naka, Mulund West, Ganesh Bawadi, Bhiwandi, Raheja Complex , Mulund East are its neighbouring locality while Bhiwadi, Dombivli, Mulund East, Kandivali West, Mira Bhayandar are its neighbouring cities. Brahmand Patlipada Link Road, Akbar Camp Road, Kolshet Road are arterial roads to Thane West which further connects with the NH 48. Thane is Just 4.5 km from Thane West via Ghodbunder Road. NH 48 is just 1.5 km away from Thane West via Mahatma Phule Marg and Brahmand Road.

Thane is known as the City of Lakes for the 35 lakes that the region contains. Most of these lakes are in Thane West, the most famous of which is the Masunda Lake or Talao Pali. It is a huge tourist attraction for its spectacular beauty and boating and water scooter facilities. The lake also has cultural and religious importance because the Kopineshwar Temple, which is Thane’s oldest temple situated on the banks of the lake. The lakes are not the only thing that Thane West can boast of in terms of natural beauty. It comes under the jurisdiction of Thane Municipal Corporation which take cares about the civic facilities of the area such as water, electricity, road, transport, highways, parks, sanitation, garbage disposal, etc.

Thane West, an area that is quickly becoming a dream residential area for its ability to provide a slice of authentic Mumbai city life with the added advantage of more greenery, open spaces, and reduced pollution. For people who enjoy the material things in life, there is a multitude of places to visit in Thane West. In order to cater to the needs of its residents, Thane West has imploded in terms of malls, entertainment centres and hangout spots. It also has a number of reputed schools and colleges. Some of the key residential projects in Thane West are Dev Land Ashoka, Dosti Desire Dosti Pearl, JVM Sky Court, Wadhwa Courtyard Onyx, Rutu City among others.

Connectivity and Transit Points:

Thane West is extremely well connected to other major cities and parts of the state. The Eastern Express Highway is one of the well-maintained highways in the country and it connects Mumbai to various cities via Thane. The inner roads of Thane West are also broader and more properly maintained than Mumbai’s roads.

Thane West is linked by Mulund of Mumbai’s eastern suburbs, Borivali of Mumbai’s western suburbs and Bhiwandi, which is the junction of Kalyan-Dombivali and Vasai-Virar. Hence, it is accessible from almost every part of Mumbai.

Chhatrapati Shivaji International Airport which is located at a distance of 19.9 km via Eastern Express Highway/Mumbai-Agra National Highway.
Thane, Mulund, Nahur are nearby railway station to Thane West. However, Thane is the nearest Railway Station which is located at a distance of 11 km via Eastern Express Highway.

Thane Junction has connected via the Central Railway to South Mumbai and also via Kalyan Junction to remote places like Karjat, Kasara, and Khopoli. The suburban local trains go downwards towards Karjat and Kasara and upwards towards CST.
Thane is accessible by BEST buses which cater to people commuting to places like Ghatkopar, Andheri, Borivali, and Trombay. TMT buses are the main source of transport towards Bhiwandi and inside Thane City. RTS BEST (A/C super) buses ply towards south Mumbai. NMMT buses ply in towards Vashi, MBMT towards Bhayander, KDMT towards Kalyan and Bhiwandi, and MSRTC or ST buses ply from Thane to various other destinations across Maharashtra. There are also private buses that travel within Thane West, due to an inadequacy of public transport within Thane proper.

Major Landmarks:

Upvan Lake
Tikuji-Ni-Wadi
Suraj Water Park
Ovalekar Wadi Butterfly Garden
Talao Pali Lake
Kokanipada Waterfall

Employment Hubs near Thane West:

MIDC (27.5 km)
Safety Shield Industries (5.4 km)
V & V Pharma Industries (4.6 km)
ThaneOne Corporate Business IT Park (4 km)
Ashar IT Park (9 km)
Odyssey IT Park (10.3 km)

Factors for Growth in the Past:

The accessibility that the railway line gave Thane made it an attractive place to reside in and it began to grow from a collection of villages to a prosperous town and slowly to a bustling city environment. Thane West’s scenic beauty, with its lakes and hills, made it a popular tourist spot, which became a major source of income for the area. Since it was so well connected to the rest of Mumbai and much less crowded and populated than Mumbai, thousands of residents of Mumbai moved to Thane. The city has transformed from a manufacturing hub to being economically driven by the services sector in response to the residential boom that the area has experienced over the last few years.

Factors for Growth in the Future

The continued entrance of residents in search of the balance between the cosmopolitan experience and the suburban way of life is the key factor that is driving the growth of Thane. The government has also tried to maintain the beauty and natural integrity of the lakes, botanical gardens, hills, and other tourist attractions in Thane West in order to make sure that the place remains a popular attraction for visitors for years to come.

The increased population places an increased demand on the residential real estate market and service sector, leading to a greater need for office spaces and shops.
All the above-mentioned factors contributed to the demand for rental properties in Thane West.

Infrastructure Development (Social & Physical):

The locality has a good retail market with malls, shopping plazas, shopping complexes, retail outlets, stationery shops, and grocery outlets. These include Korum Mall, R Mall, Cosmos Mall, R City Mall, Raghuleela Mall, Infiniti Mall, Inorbit Mall Vashi to name a few.
Thane West possesses best-in-class infrastructural facilities: It has many reputed schools in and around the area such as Orchids The International School, Podar International School, Rainbow International School, Sulochana Devi Singhania School, Hiranandani Foundation School, St. Xaviers English High School & Junior College, Radcliffe School among few.

For the health needs of its residents, Thane West has well-known hospitals like Hiranandani Hospital, Revival Bone & Joint Hospital and Kaushalya Medical Foundation.

It is home to some of the most famous restaurants, pubs, cafes and eating joints such as Rude Lounge, California Bar & Restaurants, Vaibhav Family Restaurant & Bar, The Waterhouse Deli, The Road House, Prashant Family Restaurant & Bar, Priya Bar & Restaurant etc.
Some of the renowned hospitals providing healthcare facilities to the residents of Thane West are Hiranandani Hospital, Kevalya Hospital, Titan Hospital, Vedant Hospital, Bethany Hospital, Jupiter Hospital, Platinum Hospital Mulund, Varad Hospital & ICU, Fortis Hospital Mulund etc.

All Localities in Thane

 

Corporate Marketing, Corporate Marketing Service Provider Agency, Corporate Marketing Service Provider Agency , Corporate Marketing Service Provider Agency Wagle Industrial Estate Thane,Wagle Industrial Estate,Thane

Door to Door Marketing Strategy, Door to Door Marketing Plan

engagement marketing agency Waghbil | engagement marketing agency Thane

engagement marketing agency Waghbil

Fulcrum Marketing is a strategic engagement marketing agency Waghbil. Our team of marketing consultants also specialise in marketing planning and engagement marketing for all types of business of any size.

Strategy & Planning

With countless ways to promote your business, the right strategy keeps you on track for the best result.

Having a creative idea that solves a problem for a brand doesn’t just happen. It starts by having a direction and identifying what the issues are, before you can address them. That’s where we thrive. Our team has the experience of working with brands of all sizes to find creative solutions that make sense. We aren’t focused on winning awards. Instead, we’re more interested in creating results that can actually be measured.

Branding

There’s more to building a brand than just a logo and website. We’ll create the right tone and design to attract the target audience you want, and properly flow it throughout all campaigns and elements we create. Having the right look and feel in place can be the difference between attracting new customers and being lost in the clutter of other businesses.

Consumer Relationship Marketing

In today’s digital world, finding and retaining customers requires a bit of finesse. Our team has the expertise to create a real experience with your target audience that builds a long-lasting and profitable relationship with your brand. We know how to speak to customers, but listening to them can be just as important to ensure they get the experience they want.

Event Planning & Management

A good experience can go a long way in cementing a foundation between a brand and its audience. No one knows this better than our team. That’s why we make sure to never overlook even the smallest detail at any brand event. A properly executed event will leave a target audience with a good memory – which means a better brand recall when they’re in the market to buy something.

Media Planning & Strategy

Beautifully designed ads need to be seen in order to be effective. That’s where media planning and strategy is vital to its success. Before we can design something that looks good, we pay close attention to who we are trying to attract. Our team at Fulcrum works hard to find the most effective strategy that will resonate with your target audience, inspire action, and maximize the money being spent on ad space to ensure efficient results, every time.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a engagement marketing Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , engagement marketing agency . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

engagement marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and engagement marketing agency . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

engagement marketing,engagement marketing agency Waghbil

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Waghbil

Call Us :-08433772261
Email:- info@fulcrumresources.in

Waghbil, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

engagement marketing 

engagement marketing agency

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

engagement marketing Plan and engagement marketing Strategy

engagement marketing agency Thane

Waghbil, Thane

Thane is a city in Maharashtra. It’s the administrative headquarters of a district called Thane, and resides in the Mumbai Metropolitan Region. The Thane creek, at the head of which the city lies, also characterizes its location. The creek starts at the Ulhas River and culminates in the Arabian Sea. The city has a part of its area on the mainland across the Thane creek, while the rest of it is located on the Salsette Island.

Thane is regarded as Mumbai’s elder sister, as a part of the Thane district, from Mulund to Sion, is given to Mumbai for the latter’s future development. It’s also popularly known as the Lake City, because it features as many as 35 lakes within its precincts. The Masunda Talao, also called Talao Pali, is among the most beautiful lakes in the city. Besides being a tourist attraction, the lakes are a source of water for both Thane and Mumbai.

Historically, Thane is a very important city. On 16 April 1854, it was the destination station for India’s first ever train, which had started its brief journey at Boribunder, today called Chhatrapati Shivaji Terminus, located in Mumbai. This ushered in the Railway Age in Asia.

Stats And Facts

The population of Thane, as per the provisional reports of Census India 2011, is 18,18,872. The urban/metropolitan population, on the other hand, is 1,84,14,296
The sex ratio in the city, according to the same reports, is 882 per 1000 males. The child sex ratio, on the other hand, is 900 per 1000 boys. Both these figures are below the national average
The average literacy rate in Thane is quite impressive, at 91.36%
Originally, Thane was called Sristhanaka, which translates as the place where Lord Ganpati resides
Until the year 1739, when Marathas captured it, Thane was an important trading center
The Thane creek, a river stream flowing from Ulhas River to the Arabian Sea, splits the city into two parts, which are connected by a rail bridge and two road bridges
Thane is home to the Upvan Arts Festival, held at the picturesque 15-acre Upvan Lake area. Over 200 artists from across different fields get a platform to showcase their work and talent

Manufacturing Sector

Thane has a large industrial base, with a significant part of the city acting as a home to both big and small industries
The industrial areas in the city mostly host engineering, electrical, chemical, and textile industries
Some of the prominent industrial areas are Wagle estate; Thane-Belapur road, or Trans Thane Creek; and Ghodbunder road
The manufacturing sector still contributes about 40% of the total income earned by the Thane Municipal Corporation
The major companies that have manufacturing units in Thane are Hindustan Petroleum Corporation Ltd., Glaxo, Cadbury’s, Nicholas Parimal, Clariant, and Vidyut Metallica

Connectivity

The nearest airport to Thane is in Mumbai, called the Chhatrapati Shivaji International Airport. The distance is about 36 km, which is a drive that will anywhere from 45 to 75 min, depending on the traffic
Thane is well connected with other major cities in India, as it’s a train station for many of the trains leaving Mumbai for other cities in different states. It’s also a major railway station of Mumbai Suburban Railway, and is well connected with the neighboring suburbs through the Central and Trans-Harbor Line Suburban railway network
Thane is well connected to the entire suburban network by road. For example, it connects to Borivali through the 6-laned Ghodbunder road. Thane connects to the southern cities via NH 4, which runs from Mumbai to Chennai, connecting Pune and Bangalore on the way
Bus service is available within the city, thanks to the several local, public players in operation, including Brihanmumbai Electric Supply and Transport (BEST), Thane Municipal Transport (TMT), and Navi Mumbai Municipal Transport (NMMT)

Thane Infrastructure

The infrastructure in Thane has been up to the mark, generally, but there is a lot of scope for development, considering that the population in the region is continuously increasing.
Road, rail, and air transport infrastructure is, of course, excellent. The expressways and the railway networks link the city to other major cities across India. As the vehicular population is rising at a rapid pace, city is planning development projects in terms of flyovers, bridges, and road widening.

When it comes to power, the city has just enough power capacity to meet the needs of its residents. The Thane Municipal Corporation (TMC) is, therefore, taking measures to achieve self-sufficiency in power. For example, TMC has made it mandatory for all buildings to install a solar water heating system.
All in all, there is a need for a sea of change in infrastructure development in Thane, and that aspect is being reflected in the measures taken by the TMC and the state government.

All Localities in Thane

All Localities in Thane, LOCALITY, JK Gram, Kapur Bawdi, Manpada, Mumbra, Uthalsar, Wagle Industrial Estate, Ghodbandar, Shree Nagar, Vasind, Anu Nagar, Majiwada, Lal Bahadur Shastri Road, Ghodbunder Road, Kasarvadavali, Kolshet Road, Panch Pakhadi, Pokhran Road No. 1, Vartak Nagar, Eastern Express Highway, LOCALITY, Charai, Waghbil, Savarkar Nagar, Balkum, Diva, Kalwa, Naupada, Thane West, Patlipada, Thane East, Brahmand, Azad Nagar, Vishnu Nagar, Vasant Vihar, Teen Hath Naka, Hiranandani Estate, Owale, Bhayanderpada, Kopri, LOCALITY, Khopat, Dhokali, Shilphata, Jambli Naka, Pokhran Road No. 2, Louis Wadi, Daighar Gaon, Khidkali, Usarghar Gaon, Desai Village, anand nagar, Kasheli, Khardipada, Mogarpada, Talav Pali, Padle Gaon, Runwal Nagar, Kolbad Road, Samata Nagar, LOCALITY, Parsik Nagar, Kharegaon, Manisha Nagar, Ram Maruti Road, Ghantali, Gokul Nagar, Vrindavan Society, Shreerang Society, Oswal Park, Badlapur, Bhiwandi, Dahisar, Agasan, Pale Gaon, Ambivli, Kalyan Shilphata Road, Shahapur

 

engagement marketing, engagement marketing agency, engagement marketing agency , engagement marketing agency Waghbil Thane,Waghbil,Thane

Door to Door Marketing Strategy, Door to Door Marketing Plan

Flyer Distribution enterprise Bhayanderpada | Flyer Distribution enterprise Thane

Flyer Distribution enterprise Bhayanderpada

Fulcrum Marketing is a strategic Flyer Distribution enterprise Bhayanderpada. Our team of marketing consultants also specialise in marketing planning and Flyer Distribution for all types of business of any size.

Strategy & Planning

With countless ways to promote your business, the right strategy keeps you on track for the best result.

Having a creative idea that solves a problem for a brand doesn’t just happen. It starts by having a direction and identifying what the issues are, before you can address them. That’s where we thrive. Our team has the experience of working with brands of all sizes to find creative solutions that make sense. We aren’t focused on winning awards. Instead, we’re more interested in creating results that can actually be measured.

Branding

There’s more to building a brand than just a logo and website. We’ll create the right tone and design to attract the target audience you want, and properly flow it throughout all campaigns and elements we create. Having the right look and feel in place can be the difference between attracting new customers and being lost in the clutter of other businesses.

Consumer Relationship Marketing

In today’s digital world, finding and retaining customers requires a bit of finesse. Our team has the expertise to create a real experience with your target audience that builds a long-lasting and profitable relationship with your brand. We know how to speak to customers, but listening to them can be just as important to ensure they get the experience they want.

Event Planning & Management

A good experience can go a long way in cementing a foundation between a brand and its audience. No one knows this better than our team. That’s why we make sure to never overlook even the smallest detail at any brand event. A properly executed event will leave a target audience with a good memory – which means a better brand recall when they’re in the market to buy something.

Media Planning & Strategy

Beautifully designed ads need to be seen in order to be effective. That’s where media planning and strategy is vital to its success. Before we can design something that looks good, we pay close attention to who we are trying to attract. Our team at Fulcrum works hard to find the most effective strategy that will resonate with your target audience, inspire action, and maximize the money being spent on ad space to ensure efficient results, every time.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Flyer Distribution Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Flyer Distribution enterprise . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Flyer Distribution Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Flyer Distribution enterprise . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Flyer Distribution,Flyer Distribution enterprise Bhayanderpada

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Bhayanderpada

Call Us :-08433772261
Email:- info@fulcrumresources.in

Bhayanderpada, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

Flyer Distribution 

Flyer Distribution enterprise

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Flyer Distribution Plan and Flyer Distribution Strategy

Flyer Distribution enterprise Thane

Bhayanderpada, Thane

Thane East, located in the north-eastern part of Mumbai City. Due to the already congested Mumbai city, people are forced to move to suburbs for affordable homes. It comes under the jurisdiction of Thane Municipal Corporation which takes cares the civic works such as water, electricity, parks, sanitation, road and transport of the areas. It is a metropolitan city coincides entirely with Thane Taluka, one of the seven taluks of the Thane District. Mira Bhayandar, Bhiwandi, Kalyan East, Ulhasnagar, Dombivli, Ghansoli, Airoli, Mulund East, Kanjurmarg East, Goregaon East, Borivali, Malad West, and Mahape are its neighbouring localities. Kopri Road, Lokmanya Tilak Path, Shree Swami Samarth Road are arterial roads to Thane East which further connects with the Mumbai-Agra NH 48 via Service Road. Thane is Just 5 km away from Thane East via Chendani Bunder Road. NH 48 is just 7 km away from Thane East Via Eastern Express Highway. Due to its excellent connectivity to Navi Mumbai, western and eastern suburbs of Mumbai, Thane has developed as a sort of a satellite city to Mumbai equipped with everything that is required to make the life of a person easy. It has good quality educational institutions, hospitals, restaurants and shopping malls which have to lead to the real estate boom in the city. Some of the key residential projects in Thane East are Marathon Nextown Sapphire, Kashish Park Tower B, Kamran Imperial Heights S1 S2, Rustomjee Azziano Wing H, Punir Gaurav Phase I Shriwardhan, Sai Lavkik Heights among others.

Thane East, located in the north-eastern part of Mumbai City. Due to the already congested Mumbai city, people are forced to move to suburbs for affordable homes. It comes under the jurisdiction of Thane Municipal Corporation which takes cares the civic works such as water, electricity, parks, sanitation, road and transport of the areas. It is a metropolitan city coincides entirely with Thane Taluka, one of the seven taluks of the Thane District. Mira Bhayandar, Bhiwandi, Kalyan East, Ulhasnagar, Dombivli, Ghansoli, Airoli, Mulund East, Kanjurmarg East, Goregaon East, Borivali, Malad West, and Mahape are its neighbouring localities. Kopri Road, Lokmanya Tilak Path, Shree Swami Samarth Road are arterial roads to Thane East which further connects with the Mumbai-Agra NH 48 via Service Road. Thane is Just 5 km away from Thane East via Chendani Bunder Road. NH 48 is just 7 km away from Thane East Via Eastern Express Highway. Due to its excellent connectivity to Navi Mumbai, western and eastern suburbs of Mumbai, Thane has developed as a sort of a satellite city to Mumbai equipped with everything that is required to make the life of a person easy. It has good quality educational institutions, hospitals, restaurants and shopping malls which have to lead to the real estate boom in the city. Some of the key residential projects in Thane East are Marathon Nextown Sapphire, Kashish Park Tower B, Kamran Imperial Heights S1 S2, Rustomjee Azziano Wing H, Punir Gaurav Phase I Shriwardhan, Sai Lavkik Heights among others.

Connectivity & Transit Points:

It has sufficient public transport and wide multi-lane highways for comfortable connectivity with Mumbai. NH3 and NH4 link, Ghodbunder Road, Eastern Freeway, NH 8, Mumbai Nashik Highway, SCLR, JVLR and the Thane Belapur road contribute to the excellent connectivity of Thane.

Chhatrapati Shivaji International Airport which is located at a driving distance of 25.8 km via Jogeshwari-Vikhroli Link Road that can be reached in less than an hour.
Thane East is well-connected with neighbouring suburbs through Central and Trans-Harbour Line Suburban railway network. Thane Junction is a railway junction for the Thane-Vashi Harbour Line and Central Line.

Kalva, Thane, Mulund, Nahur, Bhandup, Kanjurmarg East, Airoli, Mumbra are its nearby railway stations. However, Thane Railway Junction is the nearest railway station to Thane East which is located at a distance of 1 km via Rambhau Mhalgi Road/Station Road.
Sakinaka and Asalpha Metro Stations are not very far from the locality.

Major Landmarks of Thane East:

Talao Pali Lake
Upvan Lake
Siddhi Vinayak Temple
Tikuji-ni-Wadi
Kanheri Caves
Mahakali Caves
Icchapurti Ganesh Temple

Employment Hubs near Thane East:

TTC Industrial Area (15.8 km)
MIDC Industrial Area (15.2 km)
Indian Institute of Technology Bombay (11 km)
Raheja IT Park (17.8 km)
Empire Tower (6.6 km)
Odyssey IT Park (3.9 km)
Ashar IT Park (5 km)
Synergia IT Park (10.7 km)

Proposed & Planned Infrastructure:

The Maharashtra cabinet has granted approval to the much-debated new metro project for Thane district, besides another Metro corridor to provide east-west connectivity within Mumbai.

Besides this, the MMRDA has approved an elevated road on the Thane-Belapur industrial corridor, which includes a 1.7 crore long tunnel.
Civil construction for the two routes – DN Nagar-Mandale Metro-2B and Wadala-Ghatkopar-Kasarvadavali Metro 4 has got approval and construction work has been started in these two routes.

Thane Municipal Corporation is planning to build a 2.23-km elevated road from Eastern Express Highway to Thane station. The elevated road will start from the gurdwara along the Eastern Express Highway, connect to the SATIS deck and extend till Kanhaiya Nagar. The road will be a three-lane one up to the SATIS deck and a two-lane from the deck to Kanhaiya Nagar.
The railways have already given in-principle approval for the construction of a 6.5-m deck on 8,900 sqm in the SATIS 2 project being developed on the east side of the station, will be operational by 2020. It will have multi-level parking, a separate deck for buses, a commercial building with food plaza, restrooms, ticket counter and citizen facilitation centre.,

Thanekars can expect relief from traffic congestion in Kopri area as the TMC has decided to build an elevated bridge in Thane east under the SATIS scheme.

Factors for past growth:

Its proximity to International Airport, Thane Junction, MIDC Industrial Area, along with major IT Parks of the city have been a plus point for Thane East. A large number of workforce, working in thoose nearby IT Parks and Industries, want to have their residence close to their workplace. As a result, flats for rent in Thane East gets its proposed tenants.

Factors for future growth:

Upcoming and under-construction in transportation and other infrastructure is also expected to make Thane one of the many sought-after residential destinations close to suburban Mumbai.

Infrastructural Development ( Social & Physical):

Thane East possesses best-in-class infrastructural facilities encompassing: It has many reputed schools and educational institutions in its vicinity. Some of them are CP Goenka International School, M. Council Primary School No-1, Home Of Faith English High School, Lodha World School, St. Mary’s High School, Shree Maa Vidya English Primary School, DRV Dav Public School, D.A.V. Public School New Generation, Liliput Fun School to name a few.
Some of the renowned hospitals providing healthcare facilities to the residents of Thane East are Thane Health Care Hospital, Spandan Hospital, Swatantryaveer VD Savarkar BMC Hospital and Risk Care Hospital.

Seven shopping malls cum multiplexes- R Mall, Viviana Mall, Siddhachal Shopping Center, Sunrise Shopping Centre, LIC Shopping Centre Center, V Mall and Lokhandwala Shopping Centre are situated nearby Thane East.

 

Flyer Distribution, Flyer Distribution enterprise, Flyer Distribution enterprise , Flyer Distribution enterprise Bhayanderpada Thane,Bhayanderpada,Thane

Door to Door Marketing Strategy, Door to Door Marketing Plan

industrial marketing Outsourcing firm Mogarpada | industrial marketing Outsourcing firm Thane

industrial marketing Outsourcing firm Mogarpada

Fulcrum Marketing is a strategic industrial marketing Outsourcing firm Mogarpada. Our team of marketing consultants also specialise in marketing planning and industrial marketing for all types of business of any size.

Strategy & Planning

With countless ways to promote your business, the right strategy keeps you on track for the best result.

Having a creative idea that solves a problem for a brand doesn’t just happen. It starts by having a direction and identifying what the issues are, before you can address them. That’s where we thrive. Our team has the experience of working with brands of all sizes to find creative solutions that make sense. We aren’t focused on winning awards. Instead, we’re more interested in creating results that can actually be measured.

Branding

There’s more to building a brand than just a logo and website. We’ll create the right tone and design to attract the target audience you want, and properly flow it throughout all campaigns and elements we create. Having the right look and feel in place can be the difference between attracting new customers and being lost in the clutter of other businesses.

Consumer Relationship Marketing

In today’s digital world, finding and retaining customers requires a bit of finesse. Our team has the expertise to create a real experience with your target audience that builds a long-lasting and profitable relationship with your brand. We know how to speak to customers, but listening to them can be just as important to ensure they get the experience they want.

Event Planning & Management

A good experience can go a long way in cementing a foundation between a brand and its audience. No one knows this better than our team. That’s why we make sure to never overlook even the smallest detail at any brand event. A properly executed event will leave a target audience with a good memory – which means a better brand recall when they’re in the market to buy something.

Media Planning & Strategy

Beautifully designed ads need to be seen in order to be effective. That’s where media planning and strategy is vital to its success. Before we can design something that looks good, we pay close attention to who we are trying to attract. Our team at Fulcrum works hard to find the most effective strategy that will resonate with your target audience, inspire action, and maximize the money being spent on ad space to ensure efficient results, every time.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a industrial marketing Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , industrial marketing Outsourcing firm . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

industrial marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and industrial marketing Outsourcing firm . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

industrial marketing,industrial marketing Outsourcing firm Mogarpada

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Mogarpada

Call Us :-08433772261
Email:- info@fulcrumresources.in

Mogarpada, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

industrial marketing 

industrial marketing Outsourcing firm

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

industrial marketing Plan and industrial marketing Strategy

industrial marketing Outsourcing firm Thane

Mogarpada, Thane

Thane West is the part of Thane City which is situated in the north-eastern parts of Mumbai. Patlipada, Kolshet, Manorama Nagar, Kalwa, Kolshet Industrial Area, Manpada, Dhokali Naka, Mulund West, Ganesh Bawadi, Bhiwandi, Raheja Complex , Mulund East are its neighbouring locality while Bhiwadi, Dombivli, Mulund East, Kandivali West, Mira Bhayandar are its neighbouring cities. Brahmand Patlipada Link Road, Akbar Camp Road, Kolshet Road are arterial roads to Thane West which further connects with the NH 48. Thane is Just 4.5 km from Thane West via Ghodbunder Road. NH 48 is just 1.5 km away from Thane West via Mahatma Phule Marg and Brahmand Road.

Thane West is the part of Thane City which is situated in the north-eastern parts of Mumbai. Patlipada, Kolshet, Manorama Nagar, Kalwa, Kolshet Industrial Area, Manpada, Dhokali Naka, Mulund West, Ganesh Bawadi, Bhiwandi, Raheja Complex , Mulund East are its neighbouring locality while Bhiwadi, Dombivli, Mulund East, Kandivali West, Mira Bhayandar are its neighbouring cities. Brahmand Patlipada Link Road, Akbar Camp Road, Kolshet Road are arterial roads to Thane West which further connects with the NH 48. Thane is Just 4.5 km from Thane West via Ghodbunder Road. NH 48 is just 1.5 km away from Thane West via Mahatma Phule Marg and Brahmand Road.

Thane is known as the City of Lakes for the 35 lakes that the region contains. Most of these lakes are in Thane West, the most famous of which is the Masunda Lake or Talao Pali. It is a huge tourist attraction for its spectacular beauty and boating and water scooter facilities. The lake also has cultural and religious importance because the Kopineshwar Temple, which is Thane’s oldest temple situated on the banks of the lake. The lakes are not the only thing that Thane West can boast of in terms of natural beauty. It comes under the jurisdiction of Thane Municipal Corporation which take cares about the civic facilities of the area such as water, electricity, road, transport, highways, parks, sanitation, garbage disposal, etc.

Thane West, an area that is quickly becoming a dream residential area for its ability to provide a slice of authentic Mumbai city life with the added advantage of more greenery, open spaces, and reduced pollution. For people who enjoy the material things in life, there is a multitude of places to visit in Thane West. In order to cater to the needs of its residents, Thane West has imploded in terms of malls, entertainment centres and hangout spots. It also has a number of reputed schools and colleges. Some of the key residential projects in Thane West are Dev Land Ashoka, Dosti Desire Dosti Pearl, JVM Sky Court, Wadhwa Courtyard Onyx, Rutu City among others.

Connectivity and Transit Points:

Thane West is extremely well connected to other major cities and parts of the state. The Eastern Express Highway is one of the well-maintained highways in the country and it connects Mumbai to various cities via Thane. The inner roads of Thane West are also broader and more properly maintained than Mumbai’s roads.

Thane West is linked by Mulund of Mumbai’s eastern suburbs, Borivali of Mumbai’s western suburbs and Bhiwandi, which is the junction of Kalyan-Dombivali and Vasai-Virar. Hence, it is accessible from almost every part of Mumbai.

Chhatrapati Shivaji International Airport which is located at a distance of 19.9 km via Eastern Express Highway/Mumbai-Agra National Highway.
Thane, Mulund, Nahur are nearby railway station to Thane West. However, Thane is the nearest Railway Station which is located at a distance of 11 km via Eastern Express Highway.

Thane Junction has connected via the Central Railway to South Mumbai and also via Kalyan Junction to remote places like Karjat, Kasara, and Khopoli. The suburban local trains go downwards towards Karjat and Kasara and upwards towards CST.
Thane is accessible by BEST buses which cater to people commuting to places like Ghatkopar, Andheri, Borivali, and Trombay. TMT buses are the main source of transport towards Bhiwandi and inside Thane City. RTS BEST (A/C super) buses ply towards south Mumbai. NMMT buses ply in towards Vashi, MBMT towards Bhayander, KDMT towards Kalyan and Bhiwandi, and MSRTC or ST buses ply from Thane to various other destinations across Maharashtra. There are also private buses that travel within Thane West, due to an inadequacy of public transport within Thane proper.

Major Landmarks:

Upvan Lake
Tikuji-Ni-Wadi
Suraj Water Park
Ovalekar Wadi Butterfly Garden
Talao Pali Lake
Kokanipada Waterfall

Employment Hubs near Thane West:

MIDC (27.5 km)
Safety Shield Industries (5.4 km)
V & V Pharma Industries (4.6 km)
ThaneOne Corporate Business IT Park (4 km)
Ashar IT Park (9 km)
Odyssey IT Park (10.3 km)

Factors for Growth in the Past:

The accessibility that the railway line gave Thane made it an attractive place to reside in and it began to grow from a collection of villages to a prosperous town and slowly to a bustling city environment. Thane West’s scenic beauty, with its lakes and hills, made it a popular tourist spot, which became a major source of income for the area. Since it was so well connected to the rest of Mumbai and much less crowded and populated than Mumbai, thousands of residents of Mumbai moved to Thane. The city has transformed from a manufacturing hub to being economically driven by the services sector in response to the residential boom that the area has experienced over the last few years.

Factors for Growth in the Future

The continued entrance of residents in search of the balance between the cosmopolitan experience and the suburban way of life is the key factor that is driving the growth of Thane. The government has also tried to maintain the beauty and natural integrity of the lakes, botanical gardens, hills, and other tourist attractions in Thane West in order to make sure that the place remains a popular attraction for visitors for years to come.

The increased population places an increased demand on the residential real estate market and service sector, leading to a greater need for office spaces and shops.
All the above-mentioned factors contributed to the demand for rental properties in Thane West.

Infrastructure Development (Social & Physical):

The locality has a good retail market with malls, shopping plazas, shopping complexes, retail outlets, stationery shops, and grocery outlets. These include Korum Mall, R Mall, Cosmos Mall, R City Mall, Raghuleela Mall, Infiniti Mall, Inorbit Mall Vashi to name a few.
Thane West possesses best-in-class infrastructural facilities: It has many reputed schools in and around the area such as Orchids The International School, Podar International School, Rainbow International School, Sulochana Devi Singhania School, Hiranandani Foundation School, St. Xaviers English High School & Junior College, Radcliffe School among few.

For the health needs of its residents, Thane West has well-known hospitals like Hiranandani Hospital, Revival Bone & Joint Hospital and Kaushalya Medical Foundation.

It is home to some of the most famous restaurants, pubs, cafes and eating joints such as Rude Lounge, California Bar & Restaurants, Vaibhav Family Restaurant & Bar, The Waterhouse Deli, The Road House, Prashant Family Restaurant & Bar, Priya Bar & Restaurant etc.
Some of the renowned hospitals providing healthcare facilities to the residents of Thane West are Hiranandani Hospital, Kevalya Hospital, Titan Hospital, Vedant Hospital, Bethany Hospital, Jupiter Hospital, Platinum Hospital Mulund, Varad Hospital & ICU, Fortis Hospital Mulund etc.

All Localities in Thane

 

industrial marketing, industrial marketing Outsourcing firm, industrial marketing Outsourcing firm , industrial marketing Outsourcing firm Mogarpada Thane,Mogarpada,Thane

Door to Door Marketing Strategy, Door to Door Marketing Plan

multiplexes Marketing Companies Badlapur | multiplexes Marketing Companies Thane

multiplexes Marketing Companies Badlapur

Fulcrum Marketing is a strategic multiplexes Marketing Companies Badlapur. Our team of marketing consultants also specialise in marketing planning and multiplexes Marketing for all types of business of any size.

Strategy & Planning

With countless ways to promote your business, the right strategy keeps you on track for the best result.

Having a creative idea that solves a problem for a brand doesn’t just happen. It starts by having a direction and identifying what the issues are, before you can address them. That’s where we thrive. Our team has the experience of working with brands of all sizes to find creative solutions that make sense. We aren’t focused on winning awards. Instead, we’re more interested in creating results that can actually be measured.

Branding

There’s more to building a brand than just a logo and website. We’ll create the right tone and design to attract the target audience you want, and properly flow it throughout all campaigns and elements we create. Having the right look and feel in place can be the difference between attracting new customers and being lost in the clutter of other businesses.

Consumer Relationship Marketing

In today’s digital world, finding and retaining customers requires a bit of finesse. Our team has the expertise to create a real experience with your target audience that builds a long-lasting and profitable relationship with your brand. We know how to speak to customers, but listening to them can be just as important to ensure they get the experience they want.

Event Planning & Management

A good experience can go a long way in cementing a foundation between a brand and its audience. No one knows this better than our team. That’s why we make sure to never overlook even the smallest detail at any brand event. A properly executed event will leave a target audience with a good memory – which means a better brand recall when they’re in the market to buy something.

Media Planning & Strategy

Beautifully designed ads need to be seen in order to be effective. That’s where media planning and strategy is vital to its success. Before we can design something that looks good, we pay close attention to who we are trying to attract. Our team at Fulcrum works hard to find the most effective strategy that will resonate with your target audience, inspire action, and maximize the money being spent on ad space to ensure efficient results, every time.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a multiplexes Marketing Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , multiplexes Marketing Companies . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

multiplexes Marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and multiplexes Marketing Companies . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

multiplexes Marketing,multiplexes Marketing Companies Badlapur

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Badlapur

Call Us :-08433772261
Email:- info@fulcrumresources.in

Badlapur, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

multiplexes Marketing 

multiplexes Marketing Companies

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

multiplexes Marketing Plan and multiplexes Marketing Strategy

multiplexes Marketing Companies Thane

Badlapur, Thane

Thane is a city in Maharashtra. It’s the administrative headquarters of a district called Thane, and resides in the Mumbai Metropolitan Region. The Thane creek, at the head of which the city lies, also characterizes its location. The creek starts at the Ulhas River and culminates in the Arabian Sea. The city has a part of its area on the mainland across the Thane creek, while the rest of it is located on the Salsette Island.

Thane is regarded as Mumbai’s elder sister, as a part of the Thane district, from Mulund to Sion, is given to Mumbai for the latter’s future development. It’s also popularly known as the Lake City, because it features as many as 35 lakes within its precincts. The Masunda Talao, also called Talao Pali, is among the most beautiful lakes in the city. Besides being a tourist attraction, the lakes are a source of water for both Thane and Mumbai.

Historically, Thane is a very important city. On 16 April 1854, it was the destination station for India’s first ever train, which had started its brief journey at Boribunder, today called Chhatrapati Shivaji Terminus, located in Mumbai. This ushered in the Railway Age in Asia.

Stats And Facts

The population of Thane, as per the provisional reports of Census India 2011, is 18,18,872. The urban/metropolitan population, on the other hand, is 1,84,14,312
The sex ratio in the city, according to the same reports, is 882 per 1000 males. The child sex ratio, on the other hand, is 900 per 1000 boys. Both these figures are below the national average
The average literacy rate in Thane is quite impressive, at 91.36%
Originally, Thane was called Sristhanaka, which translates as the place where Lord Ganpati resides
Until the year 1739, when Marathas captured it, Thane was an important trading center
The Thane creek, a river stream flowing from Ulhas River to the Arabian Sea, splits the city into two parts, which are connected by a rail bridge and two road bridges
Thane is home to the Upvan Arts Festival, held at the picturesque 15-acre Upvan Lake area. Over 200 artists from across different fields get a platform to showcase their work and talent

Manufacturing Sector

Thane has a large industrial base, with a significant part of the city acting as a home to both big and small industries
The industrial areas in the city mostly host engineering, electrical, chemical, and textile industries
Some of the prominent industrial areas are Wagle estate; Thane-Belapur road, or Trans Thane Creek; and Ghodbunder road
The manufacturing sector still contributes about 40% of the total income earned by the Thane Municipal Corporation
The major companies that have manufacturing units in Thane are Hindustan Petroleum Corporation Ltd., Glaxo, Cadbury’s, Nicholas Parimal, Clariant, and Vidyut Metallica

Connectivity

The nearest airport to Thane is in Mumbai, called the Chhatrapati Shivaji International Airport. The distance is about 36 km, which is a drive that will anywhere from 45 to 75 min, depending on the traffic
Thane is well connected with other major cities in India, as it’s a train station for many of the trains leaving Mumbai for other cities in different states. It’s also a major railway station of Mumbai Suburban Railway, and is well connected with the neighboring suburbs through the Central and Trans-Harbor Line Suburban railway network
Thane is well connected to the entire suburban network by road. For example, it connects to Borivali through the 6-laned Ghodbunder road. Thane connects to the southern cities via NH 4, which runs from Mumbai to Chennai, connecting Pune and Bangalore on the way
Bus service is available within the city, thanks to the several local, public players in operation, including Brihanmumbai Electric Supply and Transport (BEST), Thane Municipal Transport (TMT), and Navi Mumbai Municipal Transport (NMMT)

Thane Infrastructure

The infrastructure in Thane has been up to the mark, generally, but there is a lot of scope for development, considering that the population in the region is continuously increasing.
Road, rail, and air transport infrastructure is, of course, excellent. The expressways and the railway networks link the city to other major cities across India. As the vehicular population is rising at a rapid pace, city is planning development projects in terms of flyovers, bridges, and road widening.

When it comes to power, the city has just enough power capacity to meet the needs of its residents. The Thane Municipal Corporation (TMC) is, therefore, taking measures to achieve self-sufficiency in power. For example, TMC has made it mandatory for all buildings to install a solar water heating system.
All in all, there is a need for a sea of change in infrastructure development in Thane, and that aspect is being reflected in the measures taken by the TMC and the state government.

All Localities in Thane

All Localities in Thane, LOCALITY, JK Gram, Kapur Bawdi, Manpada, Mumbra, Uthalsar, Wagle Industrial Estate, Ghodbandar, Shree Nagar, Vasind, Anu Nagar, Majiwada, Lal Bahadur Shastri Road, Ghodbunder Road, Kasarvadavali, Kolshet Road, Panch Pakhadi, Pokhran Road No. 1, Vartak Nagar, Eastern Express Highway, LOCALITY, Charai, Waghbil, Savarkar Nagar, Balkum, Diva, Kalwa, Naupada, Thane West, Patlipada, Thane East, Brahmand, Azad Nagar, Vishnu Nagar, Vasant Vihar, Teen Hath Naka, Hiranandani Estate, Owale, Bhayanderpada, Kopri, LOCALITY, Khopat, Dhokali, Shilphata, Jambli Naka, Pokhran Road No. 2, Louis Wadi, Daighar Gaon, Khidkali, Usarghar Gaon, Desai Village, anand nagar, Kasheli, Khardipada, Mogarpada, Talav Pali, Padle Gaon, Runwal Nagar, Kolbad Road, Samata Nagar, LOCALITY, Parsik Nagar, Kharegaon, Manisha Nagar, Ram Maruti Road, Ghantali, Gokul Nagar, Vrindavan Society, Shreerang Society, Oswal Park, Badlapur, Bhiwandi, Dahisar, Agasan, Pale Gaon, Ambivli, Kalyan Shilphata Road, Shahapur

 

multiplexes Marketing, multiplexes Marketing Companies, multiplexes Marketing Companies , multiplexes Marketing Companies Badlapur Thane,Badlapur,Thane

Door to Door Marketing Strategy, Door to Door Marketing Plan

Sales Management Supplier Waghbil | Sales Management Supplier Thane

Sales Management Supplier Waghbil

Fulcrum Marketing is a strategic Sales Management Supplier Waghbil. Our team of marketing consultants also specialise in marketing planning and Sales Management for all types of business of any size.

Sales management is about process. Process, when done correctly, is boring. The 90% of the time that a sales manager spends on process creates the opportunity for him or her to be magical the 10% when sales leadership is necessary.

How to Manage Sales People

Management and leadership in the role of sales are not the same thing. Different goals, different skills and different muscles. For sales management, I believe you are working on the execution of a process. Think of it like manufacturing. There is a design and engineering phase and then there is a production phase. The production phase is about efficiency and quality control. Sales management is what happens in the production phase of sales. To successfully manage sales people during this production phase I recommend the following:

1 Drive to a Step Process
Just like manufacturing, when you go to production phase, you set up a series of linked
processes. In each process there are requirements to be completed in one step before you can go to the next step. Sales management’s role is to ensure that we are following the process and that this execution is efficient and meets quality standards.

2 Only Focus on the Gaps
It is tempting to try to armchair quarterback every deal in a weekly meeting with sales
people. Don’t. The sales management process should be pointing out gaps in either the information that is supposed to be gathered in a particular step of the sales process, the people who are engaged, or how long that step is taking in comparison to your expectations. Focus on just those gaps. If there are no gaps, then the process is working. Focus on only those accounts with gaps.

Compliance and Coaching Are Different

Coaching to solve gaps is a different exercise than ensuring that the machine is working. If you are brainstorming a solution for handling a thorny prospect or a stuck deal, set a separate meeting time. Production discussions are about running the machine, period.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a Sales Management Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , Sales Management Supplier . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

Sales Management Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and Sales Management Supplier . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

Sales Management,Sales Management Supplier Waghbil

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Waghbil

Call Us :-08433772261
Email:- info@fulcrumresources.in

Waghbil, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

Sales Management 

Sales Management Supplier

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

Sales Management Plan and Sales Management Strategy

Sales Management Supplier Thane

Waghbil, Thane

Waghbil is situated in the north of Thane West. It is located out of Thane city. Waghbil is nearly 9.9 km away from Thane railway station and has close proximity to NH 42 which is merely 3 km. Earlier, it was a village and outside the Thane limits but now the locality has been added under Thane. Now, it comes under the jurisdiction of Thane Municipal Corporation which takes care of civic works such as water and electricity, drainage system, road and highway, sanitation, etc of the area. Hiranandani Estate, Kasarvadavali, Koliwada, Owale, Dive, Dongripada, Patlipada, Thane West, Haware City, Manpada, etc. are the adjoining localities to Waghbil. Suraj Water Park, the only water park in Thane, situated on Waghbil Naka. Waghbil Road is the only internal road which passes through the centre of the locality and links the locality with NH 42. Some of the key residential projects in Waghbil are One Hiranandani Park, Rosa Manhattan Phase I, Puraniks Skyvilla, Prescon Prestige Silver Oak, Orovia Phase I, Rutu City among others.

Connectivity:

The locality of Waghbil has improved transport facilities via road and rail. Waghbil Road is the only arterial road passing through the locality which further links it with NH42.
Chhatrapati Shivaji International Airport which is located at a distance of 36.4 km via Eastern Express Highway can be easily accessed in less than an hour.
Kharbav, Bhiwandi Road, Kalva, Thane etc are its nearby railway station. However, Thane Railway Station is the nearest railway station to Waghbil, located at a distance of 13 km via NH48.
TMT and BEST buses run through the locality and connect Waghbil to Mumbai, Navi Mumbai, and Thane.

Nearby Landmarks:
Suraj Water Park
Elvis Butterfly Garden
Shivaji Park
Band Stand
Gateway of India
Upvan Lake

Employment hubs near Waghbil:
TMC Punarvasan Industrial Estate (3.9 km)
Hiranandani Estate (2 km)
ThaneOne Corporate Business IT Park (6 km)
Ashar IT Park (11 km)
Odyssey IT Park (10.6 km)
Hari Om IT Park (17.7 km)

Proposed & Planned Infra:

There are plans to have six new flyovers on Ghodbunder Road for which MMRDA has given its approval.
Under-construction Metro 4 line (Wadala-Ghatkopar-Thane-Kasarvadavali) on Ghodbunder Road.

Factors for past growth:

Its proximity to International Airport along with major IT Parks and industries such as Thane One Corporate Business IT Park, Ashar IT Park, Odyssey IT Park, and TMC Punarvasan Industrial Estate has been a plus point for Waghbil, driving residential demand and development in the locality. A large number of workforce, working in those IT Parks and Industries want to have their residence close to their workplace. As a result, property for rent in Waghbil gets its proposed tenants.

Factors for growth in the future:

There are plans to have six new flyovers on Ghodbunder Road for which MMRDA has given its approval. Under-construction Metro 4 line (Wadala-Ghatkopar-Thane-Kasarvadavali) on Ghodbunder Road is too under construction. All these proposed and under-construction infrastructure will be in place, residential demand will also increase and those who have invested in nearby areas will get good appreciation on their investment.

Infra Development (Social & Physical):

Waghbil possesses best-in-class infrastructural facilities: It has many reputed schools and educational institutions in its vicinity. Some of them are Hiranandani Foundation School, New Horizon Scholars School, Podar International School, Saraswati Vidyalaya High School & Junior College, Orchids The International School, Radcliffe School Thane, Rainbow International School, Universal High School among few.
Healthcare facilities are also good in the locality. Some of the renowned hospitals providing healthcare facilities to the residents of Waghbil are Hiranandani Hospital, Kevalya Hospital, Vedant Hospital, Bethany Hospital, Titan Hospital etc.
The shopping needs of the people cater to by nearby shopping malls These include Korum Mall, R City Mall, Infiniti Mall, R Mall, Big Shopping Centre, Viviana Mall to name a few.

 

Sales Management, Sales Management Supplier, Sales Management Supplier , Sales Management Supplier Waghbil Thane,Waghbil,Thane

Door to Door Marketing Strategy, Door to Door Marketing Plan

d2d sales Companies Anu Nagar | d2d sales Companies Thane

d2d sales Companies Anu Nagar

Fulcrum Marketing is a strategic d2d sales Companies Anu Nagar. Our team of marketing consultants also specialise in marketing planning and d2d sales for all types of business of any size.

Sales management is about process. Process, when done correctly, is boring. The 90% of the time that a sales manager spends on process creates the opportunity for him or her to be magical the 10% when sales leadership is necessary.

How to Manage Sales People

Management and leadership in the role of sales are not the same thing. Different goals, different skills and different muscles. For sales management, I believe you are working on the execution of a process. Think of it like manufacturing. There is a design and engineering phase and then there is a production phase. The production phase is about efficiency and quality control. Sales management is what happens in the production phase of sales. To successfully manage sales people during this production phase I recommend the following:

1 Drive to a Step Process
Just like manufacturing, when you go to production phase, you set up a series of linked
processes. In each process there are requirements to be completed in one step before you can go to the next step. Sales management’s role is to ensure that we are following the process and that this execution is efficient and meets quality standards.

2 Only Focus on the Gaps
It is tempting to try to armchair quarterback every deal in a weekly meeting with sales
people. Don’t. The sales management process should be pointing out gaps in either the information that is supposed to be gathered in a particular step of the sales process, the people who are engaged, or how long that step is taking in comparison to your expectations. Focus on just those gaps. If there are no gaps, then the process is working. Focus on only those accounts with gaps.

Compliance and Coaching Are Different

Coaching to solve gaps is a different exercise than ensuring that the machine is working. If you are brainstorming a solution for handling a thorny prospect or a stuck deal, set a separate meeting time. Production discussions are about running the machine, period.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a d2d sales Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , d2d sales Companies . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

d2d sales Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and d2d sales Companies . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

d2d sales,d2d sales Companies Anu Nagar

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Anu Nagar

Call Us :-08433772261
Email:- info@fulcrumresources.in

Anu Nagar, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

d2d sales 

d2d sales Companies

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

d2d sales Plan and d2d sales Strategy

d2d sales Companies Thane

Anu Nagar, Thane

Thane is a city in Maharashtra. It’s the administrative headquarters of a district called Thane, and resides in the Mumbai Metropolitan Region. The Thane creek, at the head of which the city lies, also characterizes its location. The creek starts at the Ulhas River and culminates in the Arabian Sea. The city has a part of its area on the mainland across the Thane creek, while the rest of it is located on the Salsette Island.

Thane is regarded as Mumbai’s elder sister, as a part of the Thane district, from Mulund to Sion, is given to Mumbai for the latter’s future development. It’s also popularly known as the Lake City, because it features as many as 35 lakes within its precincts. The Masunda Talao, also called Talao Pali, is among the most beautiful lakes in the city. Besides being a tourist attraction, the lakes are a source of water for both Thane and Mumbai.

Historically, Thane is a very important city. On 16 April 1854, it was the destination station for India’s first ever train, which had started its brief journey at Boribunder, today called Chhatrapati Shivaji Terminus, located in Mumbai. This ushered in the Railway Age in Asia.

Stats And Facts

The population of Thane, as per the provisional reports of Census India 2011, is 18,18,872. The urban/metropolitan population, on the other hand, is 1,84,14,292
The sex ratio in the city, according to the same reports, is 882 per 1000 males. The child sex ratio, on the other hand, is 900 per 1000 boys. Both these figures are below the national average
The average literacy rate in Thane is quite impressive, at 91.36%
Originally, Thane was called Sristhanaka, which translates as the place where Lord Ganpati resides
Until the year 1739, when Marathas captured it, Thane was an important trading center
The Thane creek, a river stream flowing from Ulhas River to the Arabian Sea, splits the city into two parts, which are connected by a rail bridge and two road bridges
Thane is home to the Upvan Arts Festival, held at the picturesque 15-acre Upvan Lake area. Over 200 artists from across different fields get a platform to showcase their work and talent

Manufacturing Sector

Thane has a large industrial base, with a significant part of the city acting as a home to both big and small industries
The industrial areas in the city mostly host engineering, electrical, chemical, and textile industries
Some of the prominent industrial areas are Wagle estate; Thane-Belapur road, or Trans Thane Creek; and Ghodbunder road
The manufacturing sector still contributes about 40% of the total income earned by the Thane Municipal Corporation
The major companies that have manufacturing units in Thane are Hindustan Petroleum Corporation Ltd., Glaxo, Cadbury’s, Nicholas Parimal, Clariant, and Vidyut Metallica

Connectivity

The nearest airport to Thane is in Mumbai, called the Chhatrapati Shivaji International Airport. The distance is about 36 km, which is a drive that will anywhere from 45 to 75 min, depending on the traffic
Thane is well connected with other major cities in India, as it’s a train station for many of the trains leaving Mumbai for other cities in different states. It’s also a major railway station of Mumbai Suburban Railway, and is well connected with the neighboring suburbs through the Central and Trans-Harbor Line Suburban railway network
Thane is well connected to the entire suburban network by road. For example, it connects to Borivali through the 6-laned Ghodbunder road. Thane connects to the southern cities via NH 4, which runs from Mumbai to Chennai, connecting Pune and Bangalore on the way
Bus service is available within the city, thanks to the several local, public players in operation, including Brihanmumbai Electric Supply and Transport (BEST), Thane Municipal Transport (TMT), and Navi Mumbai Municipal Transport (NMMT)

Thane Infrastructure

The infrastructure in Thane has been up to the mark, generally, but there is a lot of scope for development, considering that the population in the region is continuously increasing.
Road, rail, and air transport infrastructure is, of course, excellent. The expressways and the railway networks link the city to other major cities across India. As the vehicular population is rising at a rapid pace, city is planning development projects in terms of flyovers, bridges, and road widening.

When it comes to power, the city has just enough power capacity to meet the needs of its residents. The Thane Municipal Corporation (TMC) is, therefore, taking measures to achieve self-sufficiency in power. For example, TMC has made it mandatory for all buildings to install a solar water heating system.
All in all, there is a need for a sea of change in infrastructure development in Thane, and that aspect is being reflected in the measures taken by the TMC and the state government.

All Localities in Thane

All Localities in Thane, LOCALITY, JK Gram, Kapur Bawdi, Manpada, Mumbra, Uthalsar, Wagle Industrial Estate, Ghodbandar, Shree Nagar, Vasind, Anu Nagar, Majiwada, Lal Bahadur Shastri Road, Ghodbunder Road, Kasarvadavali, Kolshet Road, Panch Pakhadi, Pokhran Road No. 1, Vartak Nagar, Eastern Express Highway, LOCALITY, Charai, Waghbil, Savarkar Nagar, Balkum, Diva, Kalwa, Naupada, Thane West, Patlipada, Thane East, Brahmand, Azad Nagar, Vishnu Nagar, Vasant Vihar, Teen Hath Naka, Hiranandani Estate, Owale, Bhayanderpada, Kopri, LOCALITY, Khopat, Dhokali, Shilphata, Jambli Naka, Pokhran Road No. 2, Louis Wadi, Daighar Gaon, Khidkali, Usarghar Gaon, Desai Village, anand nagar, Kasheli, Khardipada, Mogarpada, Talav Pali, Padle Gaon, Runwal Nagar, Kolbad Road, Samata Nagar, LOCALITY, Parsik Nagar, Kharegaon, Manisha Nagar, Ram Maruti Road, Ghantali, Gokul Nagar, Vrindavan Society, Shreerang Society, Oswal Park, Badlapur, Bhiwandi, Dahisar, Agasan, Pale Gaon, Ambivli, Kalyan Shilphata Road, Shahapur

 

d2d sales, d2d sales Companies, d2d sales Companies , d2d sales Companies Anu Nagar Thane,Anu Nagar,Thane

Door to Door Marketing Strategy, Door to Door Marketing Plan

retail sales Service Provider Agency Kalwa | retail sales Service Provider Agency Thane

retail sales Service Provider Agency Kalwa

Fulcrum Marketing is a strategic retail sales Service Provider Agency Kalwa. Our team of marketing consultants also specialise in marketing planning and retail sales for all types of business of any size.

Sales management is about process. Process, when done correctly, is boring. The 90% of the time that a sales manager spends on process creates the opportunity for him or her to be magical the 10% when sales leadership is necessary.

How to Manage Sales People

Management and leadership in the role of sales are not the same thing. Different goals, different skills and different muscles. For sales management, I believe you are working on the execution of a process. Think of it like manufacturing. There is a design and engineering phase and then there is a production phase. The production phase is about efficiency and quality control. Sales management is what happens in the production phase of sales. To successfully manage sales people during this production phase I recommend the following:

1 Drive to a Step Process
Just like manufacturing, when you go to production phase, you set up a series of linked
processes. In each process there are requirements to be completed in one step before you can go to the next step. Sales management’s role is to ensure that we are following the process and that this execution is efficient and meets quality standards.

2 Only Focus on the Gaps
It is tempting to try to armchair quarterback every deal in a weekly meeting with sales
people. Don’t. The sales management process should be pointing out gaps in either the information that is supposed to be gathered in a particular step of the sales process, the people who are engaged, or how long that step is taking in comparison to your expectations. Focus on just those gaps. If there are no gaps, then the process is working. Focus on only those accounts with gaps.

Compliance and Coaching Are Different

Coaching to solve gaps is a different exercise than ensuring that the machine is working. If you are brainstorming a solution for handling a thorny prospect or a stuck deal, set a separate meeting time. Production discussions are about running the machine, period.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a retail sales Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , retail sales Service Provider Agency . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

retail sales Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and retail sales Service Provider Agency . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

retail sales,retail sales Service Provider Agency Kalwa

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Kalwa

Call Us :-08433772261
Email:- info@fulcrumresources.in

Kalwa, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

retail sales 

retail sales Service Provider Agency

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

retail sales Plan and retail sales Strategy

retail sales Service Provider Agency Thane

Kalwa, Thane

Thane East, located in the north-eastern part of Mumbai City. Due to the already congested Mumbai city, people are forced to move to suburbs for affordable homes. It comes under the jurisdiction of Thane Municipal Corporation which takes cares the civic works such as water, electricity, parks, sanitation, road and transport of the areas. It is a metropolitan city coincides entirely with Thane Taluka, one of the seven taluks of the Thane District. Mira Bhayandar, Bhiwandi, Kalyan East, Ulhasnagar, Dombivli, Ghansoli, Airoli, Mulund East, Kanjurmarg East, Goregaon East, Borivali, Malad West, and Mahape are its neighbouring localities. Kopri Road, Lokmanya Tilak Path, Shree Swami Samarth Road are arterial roads to Thane East which further connects with the Mumbai-Agra NH 48 via Service Road. Thane is Just 5 km away from Thane East via Chendani Bunder Road. NH 48 is just 7 km away from Thane East Via Eastern Express Highway. Due to its excellent connectivity to Navi Mumbai, western and eastern suburbs of Mumbai, Thane has developed as a sort of a satellite city to Mumbai equipped with everything that is required to make the life of a person easy. It has good quality educational institutions, hospitals, restaurants and shopping malls which have to lead to the real estate boom in the city. Some of the key residential projects in Thane East are Marathon Nextown Sapphire, Kashish Park Tower B, Kamran Imperial Heights S1 S2, Rustomjee Azziano Wing H, Punir Gaurav Phase I Shriwardhan, Sai Lavkik Heights among others.

Thane East, located in the north-eastern part of Mumbai City. Due to the already congested Mumbai city, people are forced to move to suburbs for affordable homes. It comes under the jurisdiction of Thane Municipal Corporation which takes cares the civic works such as water, electricity, parks, sanitation, road and transport of the areas. It is a metropolitan city coincides entirely with Thane Taluka, one of the seven taluks of the Thane District. Mira Bhayandar, Bhiwandi, Kalyan East, Ulhasnagar, Dombivli, Ghansoli, Airoli, Mulund East, Kanjurmarg East, Goregaon East, Borivali, Malad West, and Mahape are its neighbouring localities. Kopri Road, Lokmanya Tilak Path, Shree Swami Samarth Road are arterial roads to Thane East which further connects with the Mumbai-Agra NH 48 via Service Road. Thane is Just 5 km away from Thane East via Chendani Bunder Road. NH 48 is just 7 km away from Thane East Via Eastern Express Highway. Due to its excellent connectivity to Navi Mumbai, western and eastern suburbs of Mumbai, Thane has developed as a sort of a satellite city to Mumbai equipped with everything that is required to make the life of a person easy. It has good quality educational institutions, hospitals, restaurants and shopping malls which have to lead to the real estate boom in the city. Some of the key residential projects in Thane East are Marathon Nextown Sapphire, Kashish Park Tower B, Kamran Imperial Heights S1 S2, Rustomjee Azziano Wing H, Punir Gaurav Phase I Shriwardhan, Sai Lavkik Heights among others.

Connectivity & Transit Points:

It has sufficient public transport and wide multi-lane highways for comfortable connectivity with Mumbai. NH3 and NH4 link, Ghodbunder Road, Eastern Freeway, NH 8, Mumbai Nashik Highway, SCLR, JVLR and the Thane Belapur road contribute to the excellent connectivity of Thane.

Chhatrapati Shivaji International Airport which is located at a driving distance of 25.8 km via Jogeshwari-Vikhroli Link Road that can be reached in less than an hour.
Thane East is well-connected with neighbouring suburbs through Central and Trans-Harbour Line Suburban railway network. Thane Junction is a railway junction for the Thane-Vashi Harbour Line and Central Line.

Kalva, Thane, Mulund, Nahur, Bhandup, Kanjurmarg East, Airoli, Mumbra are its nearby railway stations. However, Thane Railway Junction is the nearest railway station to Thane East which is located at a distance of 1 km via Rambhau Mhalgi Road/Station Road.
Sakinaka and Asalpha Metro Stations are not very far from the locality.

Major Landmarks of Thane East:

Talao Pali Lake
Upvan Lake
Siddhi Vinayak Temple
Tikuji-ni-Wadi
Kanheri Caves
Mahakali Caves
Icchapurti Ganesh Temple

Employment Hubs near Thane East:

TTC Industrial Area (15.8 km)
MIDC Industrial Area (15.2 km)
Indian Institute of Technology Bombay (11 km)
Raheja IT Park (17.8 km)
Empire Tower (6.6 km)
Odyssey IT Park (3.9 km)
Ashar IT Park (5 km)
Synergia IT Park (10.7 km)

Proposed & Planned Infrastructure:

The Maharashtra cabinet has granted approval to the much-debated new metro project for Thane district, besides another Metro corridor to provide east-west connectivity within Mumbai.

Besides this, the MMRDA has approved an elevated road on the Thane-Belapur industrial corridor, which includes a 1.7 crore long tunnel.
Civil construction for the two routes – DN Nagar-Mandale Metro-2B and Wadala-Ghatkopar-Kasarvadavali Metro 4 has got approval and construction work has been started in these two routes.

Thane Municipal Corporation is planning to build a 2.23-km elevated road from Eastern Express Highway to Thane station. The elevated road will start from the gurdwara along the Eastern Express Highway, connect to the SATIS deck and extend till Kanhaiya Nagar. The road will be a three-lane one up to the SATIS deck and a two-lane from the deck to Kanhaiya Nagar.
The railways have already given in-principle approval for the construction of a 6.5-m deck on 8,900 sqm in the SATIS 2 project being developed on the east side of the station, will be operational by 2020. It will have multi-level parking, a separate deck for buses, a commercial building with food plaza, restrooms, ticket counter and citizen facilitation centre.,

Thanekars can expect relief from traffic congestion in Kopri area as the TMC has decided to build an elevated bridge in Thane east under the SATIS scheme.

Factors for past growth:

Its proximity to International Airport, Thane Junction, MIDC Industrial Area, along with major IT Parks of the city have been a plus point for Thane East. A large number of workforce, working in thoose nearby IT Parks and Industries, want to have their residence close to their workplace. As a result, flats for rent in Thane East gets its proposed tenants.

Factors for future growth:

Upcoming and under-construction in transportation and other infrastructure is also expected to make Thane one of the many sought-after residential destinations close to suburban Mumbai.

Infrastructural Development ( Social & Physical):

Thane East possesses best-in-class infrastructural facilities encompassing: It has many reputed schools and educational institutions in its vicinity. Some of them are CP Goenka International School, M. Council Primary School No-1, Home Of Faith English High School, Lodha World School, St. Mary’s High School, Shree Maa Vidya English Primary School, DRV Dav Public School, D.A.V. Public School New Generation, Liliput Fun School to name a few.
Some of the renowned hospitals providing healthcare facilities to the residents of Thane East are Thane Health Care Hospital, Spandan Hospital, Swatantryaveer VD Savarkar BMC Hospital and Risk Care Hospital.

Seven shopping malls cum multiplexes- R Mall, Viviana Mall, Siddhachal Shopping Center, Sunrise Shopping Centre, LIC Shopping Centre Center, V Mall and Lokhandwala Shopping Centre are situated nearby Thane East.

 

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Door to Door Marketing Strategy, Door to Door Marketing Plan

supermarkets sales agency Dhokali | supermarkets sales agency Thane

supermarkets sales agency Dhokali

Fulcrum Marketing is a strategic supermarkets sales agency Dhokali. Our team of marketing consultants also specialise in marketing planning and supermarkets sales for all types of business of any size.

Sales management is about process. Process, when done correctly, is boring. The 90% of the time that a sales manager spends on process creates the opportunity for him or her to be magical the 10% when sales leadership is necessary.

How to Manage Sales People

Management and leadership in the role of sales are not the same thing. Different goals, different skills and different muscles. For sales management, I believe you are working on the execution of a process. Think of it like manufacturing. There is a design and engineering phase and then there is a production phase. The production phase is about efficiency and quality control. Sales management is what happens in the production phase of sales. To successfully manage sales people during this production phase I recommend the following:

1 Drive to a Step Process
Just like manufacturing, when you go to production phase, you set up a series of linked
processes. In each process there are requirements to be completed in one step before you can go to the next step. Sales management’s role is to ensure that we are following the process and that this execution is efficient and meets quality standards.

2 Only Focus on the Gaps
It is tempting to try to armchair quarterback every deal in a weekly meeting with sales
people. Don’t. The sales management process should be pointing out gaps in either the information that is supposed to be gathered in a particular step of the sales process, the people who are engaged, or how long that step is taking in comparison to your expectations. Focus on just those gaps. If there are no gaps, then the process is working. Focus on only those accounts with gaps.

Compliance and Coaching Are Different

Coaching to solve gaps is a different exercise than ensuring that the machine is working. If you are brainstorming a solution for handling a thorny prospect or a stuck deal, set a separate meeting time. Production discussions are about running the machine, period.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a supermarkets sales Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , supermarkets sales agency . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

supermarkets sales Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.		Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.		Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and supermarkets sales agency . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

supermarkets sales,supermarkets sales agency Dhokali

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Dhokali

Call Us :-08433772261
Email:- info@fulcrumresources.in

Dhokali, Thane

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

supermarkets sales 

supermarkets sales agency

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

supermarkets sales Plan and supermarkets sales Strategy

supermarkets sales agency Thane

Dhokali, Thane

Thane West is the part of Thane City which is situated in the north-eastern parts of Mumbai. Patlipada, Kolshet, Manorama Nagar, Kalwa, Kolshet Industrial Area, Manpada, Dhokali Naka, Mulund West, Ganesh Bawadi, Bhiwandi, Raheja Complex , Mulund East are its neighbouring locality while Bhiwadi, Dombivli, Mulund East, Kandivali West, Mira Bhayandar are its neighbouring cities. Brahmand Patlipada Link Road, Akbar Camp Road, Kolshet Road are arterial roads to Thane West which further connects with the NH 48. Thane is Just 4.5 km from Thane West via Ghodbunder Road. NH 48 is just 1.5 km away from Thane West via Mahatma Phule Marg and Brahmand Road.

Thane West is the part of Thane City which is situated in the north-eastern parts of Mumbai. Patlipada, Kolshet, Manorama Nagar, Kalwa, Kolshet Industrial Area, Manpada, Dhokali Naka, Mulund West, Ganesh Bawadi, Bhiwandi, Raheja Complex , Mulund East are its neighbouring locality while Bhiwadi, Dombivli, Mulund East, Kandivali West, Mira Bhayandar are its neighbouring cities. Brahmand Patlipada Link Road, Akbar Camp Road, Kolshet Road are arterial roads to Thane West which further connects with the NH 48. Thane is Just 4.5 km from Thane West via Ghodbunder Road. NH 48 is just 1.5 km away from Thane West via Mahatma Phule Marg and Brahmand Road.

Thane is known as the City of Lakes for the 35 lakes that the region contains. Most of these lakes are in Thane West, the most famous of which is the Masunda Lake or Talao Pali. It is a huge tourist attraction for its spectacular beauty and boating and water scooter facilities. The lake also has cultural and religious importance because the Kopineshwar Temple, which is Thane’s oldest temple situated on the banks of the lake. The lakes are not the only thing that Thane West can boast of in terms of natural beauty. It comes under the jurisdiction of Thane Municipal Corporation which take cares about the civic facilities of the area such as water, electricity, road, transport, highways, parks, sanitation, garbage disposal, etc.

Thane West, an area that is quickly becoming a dream residential area for its ability to provide a slice of authentic Mumbai city life with the added advantage of more greenery, open spaces, and reduced pollution. For people who enjoy the material things in life, there is a multitude of places to visit in Thane West. In order to cater to the needs of its residents, Thane West has imploded in terms of malls, entertainment centres and hangout spots. It also has a number of reputed schools and colleges. Some of the key residential projects in Thane West are Dev Land Ashoka, Dosti Desire Dosti Pearl, JVM Sky Court, Wadhwa Courtyard Onyx, Rutu City among others.

Connectivity and Transit Points:

Thane West is extremely well connected to other major cities and parts of the state. The Eastern Express Highway is one of the well-maintained highways in the country and it connects Mumbai to various cities via Thane. The inner roads of Thane West are also broader and more properly maintained than Mumbai’s roads.

Thane West is linked by Mulund of Mumbai’s eastern suburbs, Borivali of Mumbai’s western suburbs and Bhiwandi, which is the junction of Kalyan-Dombivali and Vasai-Virar. Hence, it is accessible from almost every part of Mumbai.

Chhatrapati Shivaji International Airport which is located at a distance of 19.9 km via Eastern Express Highway/Mumbai-Agra National Highway.
Thane, Mulund, Nahur are nearby railway station to Thane West. However, Thane is the nearest Railway Station which is located at a distance of 11 km via Eastern Express Highway.

Thane Junction has connected via the Central Railway to South Mumbai and also via Kalyan Junction to remote places like Karjat, Kasara, and Khopoli. The suburban local trains go downwards towards Karjat and Kasara and upwards towards CST.
Thane is accessible by BEST buses which cater to people commuting to places like Ghatkopar, Andheri, Borivali, and Trombay. TMT buses are the main source of transport towards Bhiwandi and inside Thane City. RTS BEST (A/C super) buses ply towards south Mumbai. NMMT buses ply in towards Vashi, MBMT towards Bhayander, KDMT towards Kalyan and Bhiwandi, and MSRTC or ST buses ply from Thane to various other destinations across Maharashtra. There are also private buses that travel within Thane West, due to an inadequacy of public transport within Thane proper.

Major Landmarks:

Upvan Lake
Tikuji-Ni-Wadi
Suraj Water Park
Ovalekar Wadi Butterfly Garden
Talao Pali Lake
Kokanipada Waterfall

Employment Hubs near Thane West:

MIDC (27.5 km)
Safety Shield Industries (5.4 km)
V & V Pharma Industries (4.6 km)
ThaneOne Corporate Business IT Park (4 km)
Ashar IT Park (9 km)
Odyssey IT Park (10.3 km)

Factors for Growth in the Past:

The accessibility that the railway line gave Thane made it an attractive place to reside in and it began to grow from a collection of villages to a prosperous town and slowly to a bustling city environment. Thane West’s scenic beauty, with its lakes and hills, made it a popular tourist spot, which became a major source of income for the area. Since it was so well connected to the rest of Mumbai and much less crowded and populated than Mumbai, thousands of residents of Mumbai moved to Thane. The city has transformed from a manufacturing hub to being economically driven by the services sector in response to the residential boom that the area has experienced over the last few years.

Factors for Growth in the Future

The continued entrance of residents in search of the balance between the cosmopolitan experience and the suburban way of life is the key factor that is driving the growth of Thane. The government has also tried to maintain the beauty and natural integrity of the lakes, botanical gardens, hills, and other tourist attractions in Thane West in order to make sure that the place remains a popular attraction for visitors for years to come.

The increased population places an increased demand on the residential real estate market and service sector, leading to a greater need for office spaces and shops.
All the above-mentioned factors contributed to the demand for rental properties in Thane West.

Infrastructure Development (Social & Physical):

The locality has a good retail market with malls, shopping plazas, shopping complexes, retail outlets, stationery shops, and grocery outlets. These include Korum Mall, R Mall, Cosmos Mall, R City Mall, Raghuleela Mall, Infiniti Mall, Inorbit Mall Vashi to name a few.
Thane West possesses best-in-class infrastructural facilities: It has many reputed schools in and around the area such as Orchids The International School, Podar International School, Rainbow International School, Sulochana Devi Singhania School, Hiranandani Foundation School, St. Xaviers English High School & Junior College, Radcliffe School among few.

For the health needs of its residents, Thane West has well-known hospitals like Hiranandani Hospital, Revival Bone & Joint Hospital and Kaushalya Medical Foundation.

It is home to some of the most famous restaurants, pubs, cafes and eating joints such as Rude Lounge, California Bar & Restaurants, Vaibhav Family Restaurant & Bar, The Waterhouse Deli, The Road House, Prashant Family Restaurant & Bar, Priya Bar & Restaurant etc.
Some of the renowned hospitals providing healthcare facilities to the residents of Thane West are Hiranandani Hospital, Kevalya Hospital, Titan Hospital, Vedant Hospital, Bethany Hospital, Jupiter Hospital, Platinum Hospital Mulund, Varad Hospital & ICU, Fortis Hospital Mulund etc.

All Localities in Thane

 

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Door to Door Marketing Strategy, Door to Door Marketing Plan