{forlocality} {areas} How can RWA Society Gate Branding help you boost brand visibility in {areas},Pune? Fulcrum is a full Society activation Agency in {areas}-Pune leveraging a Brand Promotion and Traditional Marketing mix to accelerate your brand’s growth. Our name is a union of “Fulcrum” and “Resources.” We elevate all of the events that...
Continue readingBrand Promotions
Brand Promotions Brand Strategy BTl Agency Connect With Your Customers Shopper Marketing Merchandising in-store promotion Product Launches Leaflet Distribution Trade Show Activation Promotional Event Promotional Staffing Recruitment Process Event Promoter Brand Ambassadors Sampling Agency Streets Teams Promotional Models Event Staffing Trade Show Staffing Auto Show Staff Convention Staffing Shopping Centre...
Continue readingAre You Really Engaging Right Customers?
Too many marketers assume that their strategies and offers are engaging their customers. This assumption is often wrong. Unless you are engaged in two-way dialogue and providing value-added communications…you have NO idea what customers think about your business and your marketing tactics. We just completed VoC research for a major up and coming brand....
Continue readingHow Can CPG Companies Engage Consumers in the Metaverse?
The metaverse is a global market expected to grow to US$758.6B by the year 2026. As metaverse platforms gain popularity, it’s important to think through the lens of the consumer and how they engage throughout the marketing funnel. So, how can CPG companies engage consumers in the metaverse? According to a new study from Obsess, a leading experiential...
Continue readingWays to Engage Consumers Towards Sustainable Practices in Fashion
Consumer attitudes are continuously evolving, especially in regard to the topic of sustainability. Now more than ever, consumers are more interested in buying products that have been manufactured and marketed in the most sustainable way possible. Although the trend towards sustainable buying habits has undeniably increased over the last decade, environmental issues like climate...
Continue readingWhat Is Customer Engagement Marketing
The best brands are built on a strong foundation of customer trust and mutually beneficial engagement. A prime way of reaching this crossroad is with customer engagement marketing and customer engagement strategies. Customer engagement, as part of a strong ecommerce marketing plan, can come in many forms, from contests on social media to openly addressing customer...
Continue readingHow to Increase Customer Engagement
As a savvy marketer, you already know how essential customer engagement is to your digital marketing strategy. An engaged customer is a loyal customer. Engaged customers return to your business again and again while also referring you to everyone they meet. You just need some effective customer engagement ideas for customer success. We’ve got 15...
Continue readingGo-to-Market Targeting: Know the Market and Whether It Cares
This article explores the importance of good segmenting and targeting to early-stage companies. Most software companies fail within the first three years, and one of the prime reasons is a lack of a focused approach to a single, carefully-chosen target market. Most software companies take the approach of attacking multiple segments simultaneously to see...
Continue readingBuilding a Business-to-Business Sales Process
Always be closing… That doesn’t mean you’re always closing the deal, but it does mean that you need to be always closing on the next step in the process.” Shane Gibson A sales strategy is not just about closing deals, it is about defining a sales process that accurately reflects an organization, its customers,...
Continue readingWays of Engaging Consumers in Co-production
“A deeper understanding of how consumers decide whether or not to engage in co-production, and the corresponding decision processes is imperative.” Michael Etgar, A Descriptive Model of the Consumer Co-production Process As co-production becomes an important engagement for many consumer-supplier situations, the issue of how to encourage consumers to engage in co-production becomes an...
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