door to door sales Solutions Pimpri Pune
Fulcrum Marketing is a strategic door to door sales Solutions Pimpri Pune. Our team of marketing consultants also specialise in marketing planning and door to door sales for all types of business of any size. As a strategic marketing consultancy, we help businesses develop a unique value proposition to help them differentiate from their competitors. This is particularly important for acquiring new customers and having your current customers come back for more. It will often include:
- What product or service is your company selling?
- What the end benefit of using it?
- Who is your target customer for this product or service?
- What makes your offering unique and different?
Other important questions to consider when developing a marketing strategy are:
- What is the long term future for your business?
- Where should you be heading and how are you going to get there?
Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing and door to door sales strategy that is always well embodied by your business strategy.
The best marketing strategy does not start with creative, it starts with a marketing process.
The Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations. It is particularly useful for innovating within a market or creating a position of market leadership.
Sales and Marketing for Small Business
The skills to grow your business
A sound sales and marketing strategy can let you differentiate yourself from your competitors and generate more business. When using online and offline tools, it is important to have a clear definition of your business’ vision, its positioning and customer profiles, in order to build a successful strategy.
Your marketing and sales coach can help you define the best sales and marketing channels and activities for your company, adapt these to your situation, and in turn, better position your business in the market and increase sales.
Sales and Marketing for Small Business will help you:
assess your current sales approach and marketing activities;
craft your sales script;
identify the most promising marketing opportunities; and
apply practical tools, templates and tips to build a strong foundation to your sales and marketing strategy.
Here is our three-step coaching process for building a solid sales and marketing strategy in three months:
1. Discover
Your coach meets with you to understand your business and objectives. Then, we present our assessment which includes:
your brand
your products/services
your competitive situation
your customers
your sales channels
At the end of this phase, the coach introduces the workbook you’ll be using throughout the project, including any key concepts you should know.
2. Develop
Your coach helps you use the tools and templates in your workbook to identify the sales and marketing channels and activities that can help you meet your objectives:
your ideal client profile
drafting your script
mapping out your sales process
objection handling
3. Deliver
Your coach will help you identify the best marketing tactics for your business and learn how they work, from offline channels such as tradeshows and direct mail to online channels such as websites, social media, email and more. You will then receive a marketing roadmap of activities to launch over the next 6 to 12 months.
communication and door to door sales management
Effective communication and advertising management is important to not only correctly identify a target audience, but also to reach this audience efficiently through different information channels. This can be through traditional methods, such as print advertising, or through the door to door sales method, attracting customers to your website through blog posts and effectively targeting key words for online advertising. These marketing communications should all be integrated so that the message of the advertising is clear to customers. There are many benefits of successfully managing these marketing communications, including, but not limited to:
- A higher Return on Investment (ROI)
- Reaching more of your target audience
- Reduced costs for door to door sales
- Types of market segmentation:
- Demographic segmentation: gender, age, income, education, occupation
- Geographic segmentation: city, state, country
- Psychographic segmentation: attitudes, values, attitudes, lifestyle
- Behavioural segmentation: purchasing patterns, loyalty status
Implementing a door to door sales Strategy
Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , door to door sales Solutions Pimpri Pune. A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.
door to door sales Strategy and Planning
Implement your marketing plan
Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.
Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.
Marketing Execution – Plan, Execute, Track, Measure
Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and door to door sales Solutions Pimpri Pune. But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.
Execution makes all the necessary elements of marketing work to bring strategy to life. For example, tradeshows, advertising, public relations, social media contribution and a blog can coordinate to generate leads. Each element needs all details covered and properly contributing to make the plan live and produce results.
Create your marketing strategyDecide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers | Write a marketing execution planHow to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives |
Marketing on a tight budgetHow to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing | Marketing your business in PuneHow to market your business effectively in pune including researching your target audience and establishing new contacts Pimpri Pune |
door to door sales Solutions Pimpri PuneGet in touch with us, we would love to discuss your marketing needs.We love a good coffee and a challenge, so would behappy to meet up with you face to face.Marketing Company in PuneCall Us :-08433772261 | Pimpri Pune |
B2B Marketing:Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer. | Face To Face Marketing :face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing. | Product Sampling :Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how. |
Dealer Marketing:Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success. | Direct Marketing:we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality. | Guerrilla Marketing:When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results |
Retail Marketing:Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination. | Direct Selling :Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product | Retail Audits & Merchandising: Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail. |
Door To Door Marketing :Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, | Product Demonstrations:As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time. | Street Marketing:We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around |
door to door sales
door to door sales Solutions Pimpri Pune
The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major retail locations to local community focused shopping centres; we have secured real, measurable results across the board.
door to door sales | door to door sales Solutions Pimpri Pune
Pimpri , Pune
Standing on Old Mumbai Pune Highway and Nigadi-Bhosari Road, Pimpri is a promising locality, situated in the northwestern quadrant of Pune. The locality lies in proximity to Pawana River, along with areas like Bhosari, Chinchwad, Rahatani, and Pimple Saudagar. This area is neatly divided into several sub-areas, a few of them being Atlas Colony, Amruteshwar Colony, Hindustan Antibiotics Colony, Shastri Nagar, Mahesh Nagar and Bodha Nagar.
Standing on Old Mumbai Pune Highway and Nigadi-Bhosari Road, Pimpri is a promising locality, situated in the northwestern quadrant of Pune. The locality lies in proximity to Pawana River, along with areas like Bhosari, Chinchwad, Rahatani, and Pimple Saudagar. This area is neatly divided into several sub-areas, a few of them being Atlas Colony, Amruteshwar Colony, Hindustan Antibiotics Colony, Shastri Nagar, Mahesh Nagar and Bodha Nagar.
Pimpri has eccentric social infrastructure with noteworthy educational institutions such as Vidya Niketan High School, Audyogik Shikshan Mandal, Padmashree Dr. D.Y. Patil Institute of Engineering & Technology and Elixir, along with hospitals such as Nehru Nagar Hospital, Y.C.M Hospital, Sainath Orthopedic Hospital and Om Hospital situated in the area.
The locality enjoys adequate supply of water and electricity, provided by civic authorities like the Maharashtra Water Supply and Sewerage Board and Pune Electricity Supply Board respectively.
The area lies in proximity to a number of commercial establishments. The malls and stores situated close by include Mega Mart, More, Prim Mall, CityOne Mall, and Croma. A plethora of multiplexes and small shopping complexes, along with an array of restaurants such as The Square Meal, Tiranga Restaurant, Gut-Gutya and Sai Restaurant adorn the streets of Pimpri.
Key Projects in Pimpri :
Antheia
Connectivity and transit points
Old Mumbai Pune Highway connects Pimpri to the likes of Dehu Road, Talegaon Dabhade, Vadgaon, Lonavala and Khandala towards the north and to Chikkalvadi, Wakadewadi and Baluchi Vasti down south. This highway further connects to NH-50, which links the neighbourhood to Nashik. The area is connected to the likes of Bhosari and Nigdi via Nigadi-Bhosari Road.
MSRTC buses ply from Pimpri-Chinchwad Bus Stop, facilitating intra-state travel.Locals can board trains from Pimpri Railway Station and travel to places such as Dehu Road, Talegaon Dabhade, and Lonavala. Pune Railway Station is situated 14 km from Pimpri and facilitates inter-state travel to Gujarat, Rajasthan and Madhya Pradesh, among others. Pune International Airport, which aids air travel, lies 17 km from here, and can be reached within 40 minutes via Old Mumbai Pune Highway.
Major landmarks
Pimpri Chinchwad Municipal Corporation Office
Military Farm
ICC Devi Gaurav Technology Park
Ginger Hotel
Vishal E Square Multiplex
Pimpri Bus Stop
Yashwantrao Chavan Rose Garden
Vidya Niketan High School
Shewale Park
Jogging Park
Ashok Theatre
Mohal Complex
Vaishno Devi Temple
Sai Chowk Mata Vaish
Kharalai Garden
Factors for growth in the past
Establishment of roads such as Old Mumbai Pune Highway and Nigadi-Bhosari Road was one of the major factors that improved Pimpris connectivity, linking it comfortably to the rest of Pune. Presence of an active transport system also contributed in enhancing the localitys connectivity, making it more accessible from various other places.
Availability of land was another factor that paved the way for significant growth in the area. This aspect caught the interest of many well-known builders such as Goel Ganga Group, Arun Developers, Geeta Builders Pune and Sukhwani Constructions, persuading them to establish several projects. As a result, several residential and industrial units mushroomed in this planned locality.
Pimpris proximity to saturated cities such as Mumbai and Navi Mumbai worked well in its favour. Affordable property prices offered by this locality appealed to working professionals, who moved to this region in large numbers, enhancing the areas real estate demand to a great extent.
Residential and Commercial Market
Major challenges
Bad roads, poor garbage disposal issues, ill-maintained public toilets and water scarcity are a few of the civic issues hovering over Pimpri for the last few years. Although the civic authorities are making an attempt to tackle these challenges, these issues persist.
Factors for growth in the future
The completion of residential projects such as Antheia, Sukhwani Niketan, Wisdom Park and Vaibhav Arcade shows that the residential market of Pimpri is in good health. More builders are now showing interest and its likely that a large number of mid-segment and premium apartment projects will come up in the locality.
The Pune International Exhibition and Convention Center (PIECC) is a major project thats soon going to come up in the region around Pimpri. The Pimpri-Chichwad New Town Development Authority (PCNTDA) is responsible for completing this project, which will host office spaces as well as reputed hotels, and prove to be a prominent trade center for the city. Once launched, it would enhance growth in the Pimpri Chinchwad area, thereby transforming it into a self-sufficient locality.
|