campus Marketing Agent Ghatkopar West | campus Marketing Agent mumbai

campus Marketing Agent Ghatkopar West

Fulcrum Marketing is a strategic campus Marketing Agent Ghatkopar West. Our team of marketing consultants also specialise in marketing planning and campus Marketing for all types of business of any size.

Strategy & Planning

With countless ways to promote your business, the right strategy keeps you on track for the best result.

Having a creative idea that solves a problem for a brand doesn’t just happen. It starts by having a direction and identifying what the issues are, before you can address them. That’s where we thrive. Our team has the experience of working with brands of all sizes to find creative solutions that make sense. We aren’t focused on winning awards. Instead, we’re more interested in creating results that can actually be measured.

Branding

There’s more to building a brand than just a logo and website. We’ll create the right tone and design to attract the target audience you want, and properly flow it throughout all campaigns and elements we create. Having the right look and feel in place can be the difference between attracting new customers and being lost in the clutter of other businesses.

Consumer Relationship Marketing

In today’s digital world, finding and retaining customers requires a bit of finesse. Our team has the expertise to create a real experience with your target audience that builds a long-lasting and profitable relationship with your brand. We know how to speak to customers, but listening to them can be just as important to ensure they get the experience they want.

Event Planning & Management

A good experience can go a long way in cementing a foundation between a brand and its audience. No one knows this better than our team. That’s why we make sure to never overlook even the smallest detail at any brand event. A properly executed event will leave a target audience with a good memory – which means a better brand recall when they’re in the market to buy something.

Media Planning & Strategy

Beautifully designed ads need to be seen in order to be effective. That’s where media planning and strategy is vital to its success. Before we can design something that looks good, we pay close attention to who we are trying to attract. Our team at Fulcrum works hard to find the most effective strategy that will resonate with your target audience, inspire action, and maximize the money being spent on ad space to ensure efficient results, every time.

MARKETING STRATEGY

Effective marketing organisations must be driven through sound business strategy. Fulcrum produce marketing strategy that is always well embodied by your business strategy.

The best marketing strategy does not start with creative, it starts with a marketing process.

The Fulcrum Marketing Strategy Development Process is a thorough problem solving and marketing strategy development program that focusses on solving your growth challenges and maximising the return from your company’s marketing operations.

 

SALES METHODOLOGIES

Personal selling is a promotional method in which one party uses skills and techniques for building personal relationships with another party that results in both parties obtaining value. Personal selling occurs whenever an individual salesperson sells a product, service or solution to a client.

AIDA Method

AIDA is an acronym that stands for Attention, Interest, Desire and Action. This is a method that looks at the steps a client will undertake from when they first becomes aware of the product or service, to when they are making a purchase decision.

Attention – Get the other person’s interest
Interest – Spark their curiosity
Desire – Create the need
Action – Get them to commit to something

Need satisfaction

The need satisfaction technique is a question and answer technique to make the client to recognise the need for your offering. This then leads to the client agreeing that they have a need to be fulfilled, which leads to you showing them how your offer can satisfy their needs. This method is based on a win-win approach for both the sales person and the client.

Depth Theory

Depth Theory is when a creation of trust occurs between the buyer and seller. The seller uses expertise in their product, service or industry to create trust between themselves and the buyer. The client will see the salesperson as an expert in that area and will trust them to solve the issues that they have.

 Step process

The 7 step process is a plan of action that starts at the planning and preparation to make the sale and leads to after sale follow ups. The 7 steps are:
1.   Planning and preparation
2.   Introduction or opening
3.   Questioning
4.   Presentation
5.   Overcoming objections/negotiating
6.   Closing
7.   After-sales follow-up

Implementing a campus Marketing Strategy

Implementing a Marketing Strategy Execution Plan, known to Fulcrum and our clients as a “Sprint Plan” is the most effective way to prevent this highway-less journey , campus Marketing Agent . A Marketing Strategy is a set of strategic goal-focused plans for a certain period of time.

campus Marketing Strategy and Planning

Implement your marketing plan

Your marketing plan must do more than just say what you want to happen. It must describe each step required to make sure that it happens.

Schedule
The plan should include a schedule of key tasks. This sets out what will be done, and by when. Refer to the schedule as often as possible to avoid losing sight of your objectives under the daily workload.
Team And Resources
It should also assess what resources you need. For example, you might need to think about what brochures you need, and whether they need to be available for distribution. You might also need to look at how much time it takes to sell to customers and whether you have enough salespeople.
Cost
The cost of everything in the plan needs to be included in a budget. If your finances are limited, your plan will need to take that into account. Don’t spread your marketing activities too thinly – it is better to concentrate your resources to make the most of your budget. You may also want to link your marketing budget to your sales forecast.
Control
As well as setting out the schedule, the plan needs to say how it will be controlled. You need an individual who takes responsibility for pushing things along. A good schedule and budget should make it easy to monitor progress. When things fall behind schedule, or costs overrun, you need to be ready to do something about it and to adapt your plan accordingly.

Marketing Execution – Plan, Execute, Track, Measure

Everyone likes to talk about creating a marketing plan. It’s the fun part of marketing, the creative aspect of your planning process and campus Marketing Agent . But strategy without execution won’t help your business succeed. In fact, marketing execution is how you achieve results.

Create your marketing strategy

Decide how to market your product or service to potential customers by developing a marketing strategy that positions your product to particular customers

Write a marketing execution plan

How to identify your objectives and write a plan that will help your marketing generate sales, including tactics and objectives

Marketing on a tight budget

How to get the most out of a small or limited marketing budget using cost-effective marketing methods such as Public Relations and online marketing

Marketing your business in Pune

How to market your business effectively in pune including researching your target audience and establishing new contacts

campus Marketing,campus Marketing Agent Ghatkopar West

Get in touch with us, we would love to discuss your marketing needs.

We love a good coffee and a challenge, so would behappy to meet up with you face to face.

Marketing Company in Ghatkopar West

Call Us :-08433772261
Email:- info@fulcrumresources.in

Ghatkopar West, mumbai

 

B2B Marketing: 

Fulcrum is a magnet for businesses with well-defined goals and a desire to harness the latest advantages that marketing and technology can offer.

Face To Face Marketing : 

face to face field marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of field marketing.

Product Sampling :

Fulcrum are a highly recommended provider of product sampling staff. We specialise in the implementation of sampling campaigns using our in house sampling team and logistical know-how.

Dealer Marketing: 

Dealer marketing is of utmost importance for the success of any brand. For most brands, dealers, distributors and resellers are critical links to success.

Direct Marketing:  

we can help with everything from planning and design to production and delivery ensuring your direct marketing campaigns are delivered on time to the highest quality.

Guerrilla Marketing:

When it comes to guerrilla marketing the gloves are off. They are usually low budget campaigns but with the right imagination and ideas they offer up some unprecedented results

Retail Marketing:

Fulcrum is a dynamic-retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination.

Direct Selling : 

Much like product demonstrations these campaigns have brand reps or ambassadors at the center of them. The difference is it’s more about the selling of the product

Retail Audits & Merchandising:

Auditing takes the reps out off the front line and away from the consumer. Auditing teams are used by marketers to monitor traditional marketing strategies that they put in place across retail.

Door To Door Marketing :

Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household,

Product Demonstrations:

As mentioned already, demo days are a popular tool of field marketing. These campaigns can stretch from as little as one week to 6 months however some are continuous and full time.

Street Marketing: 

We will still need to spend time interacting with people, face-to-face, Street Marketing. Personal interaction is what makes the world go around

campus Marketing 

campus Marketing Agent

The team at Fulcrum has delivering successful Shopping Centre Marketing Campaigns across a wide range of shopping centres and retail complexes. From major  retail locations to local community focused shopping centres; we have secured real, measurable results across the board.

campus Marketing Plan and campus Marketing Strategy

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Ghatkopar West, mumbai

Overview

Ghatkopar West is a well developed suburbs situated in the north-eastern parts of Mumbai in the state of Maharashtra. It is considered as major residential zone and the area is dotted with mid and premium range projects. The locality offers good connectivity to areas like Juhu, Santacruz and Khar among other important areas of Mumbai. It has Ghatkopar Industrial Estate nearby which is a major hub for many companies and manufacturers. Chandivali, Varsha Nagar, Feroz Shah Nagar, Vikhroli East, Pant Nagar, Chandan Nagar, Powai, Andheri East, Kalina, Mumbai, Bandra Kurla Complex, Kurla etc are its neighbouring localities. Areas such as Kurla, Dharavi and Mahim are also well connected to the area along with other zones in Central Mumbai. In recent years, northern Mumbai, particularly the Andheri-Jogeshwari-Goregaon belt, has been the focal point for a number of infra projects including Coastal road projects, Mumbai Trans Harbour Link, Mulund Goregaon link road, Colaba-Seepz, Dahisar to DN Nagar and Dahisar east to Andheri metro corridors and elevated roads are some of the major projects the government has undertaken to improve the east-west connectivity.

Connectivity

Connectivity with this region has improved significantly due to the several projects undertaken by the govt. The Sion-Panvel Expressway and Eastern Express Highway are two major connectivity lifelines for residents and connect the area to several places in Mumbai, Navi Mumbai and Thane alike.

It has excellent connectivity to Chhatrapati Shivaji International Airport which is located at a distance of 5.7 km via Andheri-Ghatkopar Road.

The BEST bus network is highly active in the area while the Central Railway Station is also easily accessible from Ghatkopar West. Ghatkopar, Vidya Vihar, Lokmanya Tilak Terminus, Tilak Nagar are its nearby railway stations. However, Ghatkopar (W) is the major and nearest railway station to Ghatkopar West, which is located at a distance of 650 meter via Hirachand Desai Road.

Operational Metro Line 1 Of Mumbai Metro with one of its route (Versova-Andheri-Ghatkopar) is passing through the locality. Ghatkopar is the nearest metro station to Ghatkopar West.

Factors for growth in the future

Owing to huge infrastructure push by the state government towards easing commuting in western and eastern parts of the cosmopolis, northern region will continue to be at the base of real estate activities in the days to come.

The ongoing Metro Line 2A (Dahisar to DN Nagar) and the proposed Metro Line 6 (Swami Samarth Nagar to Vikhroli) when completed will provide connectivity among the existing Western Express Highway.

It close proximity to business district of BKC along with SEEPZ & MIDC offers IT spaces and industrial spaces respectively.

Proposed & Planned Infra

The ongoing Metro Line 2A (Dahisar to DN Nagar) and the proposed Metro Line 6 (Swami Samarth Nagar to Vikhroli).

The Delhi Metro Rail Corporation (DMRC) has started work on the Metro-6 corridor (Swami Samarth Nagar-Jogeshwari-Kanjurmarg). The Metro-6 will be the second and only Metro line to improve connectivity between the city’s eastern and western suburbs.

Civil construction works of the Metro-4 corridor (Wadala-Thane-Kasarvadavali) is expected to start in April 2018. The Metro-4 corridor will be a 32.32-km stretch with 32 stations and it will be fully elevated.

Mumbai’s east-west connectivity to get a boost with two more Metro corridor Lokhandwala-Kanjurmarg corridor and the Thane-Bhiwandi-Kalyan corridor (Metro-5).

BMC to commission Powai to Veravali water tunnel arm and Powai to Ghatkopar this year.

Under construction India’s first bullet train between Ahmedabad and Mumbai will run at a maximum speed of 350 km per hour, covering the 508-km stretch in under three hours.

Proposed seven new sewage treatment plants (STPs) in Colaba, Worli, Dharavi, Bandra, Bhandup, Ghatkopar, and Malad.

Infra development (Social & Physical)

The social infrastructure in the region is good. There are several schools, colleges, hospitals, banks, restaurant and amusement parks in Ghatkopar West. The schools and colleges in Ghatkopar West include Sheth Virchand Dhanji School, The Universal School, KVK Ghatkopar Sarvajanik School, North Mumbai Welfare Society’s High School, Theresa High School, Little Flower English High School, All India Education Society High School, KLAY Prep Schools & Daycare among few.

Healthcare facilities are also good in the locality. The list of major health institutions in Ghatkopar West include Horizon Hospital, Nulife Hospital, Parakh Hospital, Sarvodaya Hospital, Nagher Samaj Hospital, Dhanwantari Hospital, Care Hospital etc.

Due to its strategic location, this high street has attracted a number of national and international retail brands, as well as exclusive cafes and restaurants. The locality has a good retail market with malls, shopping plazas, shopping complexes, retail outlets, stationery shops, and grocery outlets. These include Phoenix Market City, The Platinum, Sagar Bonanza, R Odeon Mall, Jethva Tailors, Milan Shopping Centre, and R City Mall.

 

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Door to Door Marketing Strategy, Door to Door Marketing Plan