Brand Identity Development | home2home engagement marketing Company in mumbai

We are an home2home engagement marketing Company in mumbai,  Brand Activations agency based in mumbai that specialises in brand activations, event management and experiential marketing.

Fulcrum has explored various ways to create meaningful engagements with consumers. We believe that your brand has a story to tell, and we ensure that your story is told in a powerful & authentic way. Our team are geared to deliver results, and choose to amplify the consumers experience along the journey.

Everything our home2home engagement marketing Company in mumbai does is aimed at helping brands connect with their markets and, most importantly, at getting results for our clients. On average we achieve a 25% uplift in sales on brand campaigns. This is driven through brand activations, promotions, home2home engagement marketing , experiential events and brand love campaigns, and all aspects of field marketing and Kiosk engagement marketing .

We use mobile apps that enable real-time reporting and feedback from the field and get the highest level of responses from the market.

Our brand strategies then map out how they will differentiate and connect with their target audiences.

We connect consumers with brands in a way that’s authentic and engaging. We inspire people to touch, see and experience your brand with an immersive and impactful approach.

We create meaningful engagements between consumers and brands.

People + Ideas = Results

Our Mission

To amplify brand interactions and provide truly memorable consumer engagements

To provide clients with measurable & quantifiable results

To deliver upon clients expectations consistently and manage this through clear communication, strategic solutions & flexibility

Brand Activations

We conceptualise ideas that connect with consumers and provide quality execution from start to finish.

Permissions

We take care of all  permissions required to make your activation seamless.

Planning & Strategy

Due to our years of experience, we can provide real insights into the best times/venues & planning options for your Brand Campaign to yield its best results (in terms of sales/consumer engagements and increase of sales).

Experiential Concepts

With our love & passion for positive consumer engagements, we have ideas & concepts that can help bring your brand campaign to life. These concepts can and affect positive change/plus yield results that are notable & impressive

Merchandising & Uniforms

With Ampd as your partner, you never have to worry about any of the details. With our wide range of suppliers we can provide ideas and source uniform & branded items (merchandising) options effortlessly for your brand campaign.

Staffing

We provide experienced, carefully screened and selected candidates that fit your brands needs and goals.

Fulcrum Marketing is a below-the-line agency specializing in , Kiosk engagement marketing , exhibition stands, brand activations, promotions, events and marketing collateral.

Let us add value to your below the line marketing activities. We will source and brand a large variety of promotional team, give you ideas, plan and project manage your corporate gift campaign. We deliver door-to-door to anywhere in Mira Road, mumbai

Why work with us

As a brand engagement agency, we see each client & brand as an opportunity to create and build brand campaigns that are strategic & results driven. Due to our extensive time in the industry, we are meticulous and make it our mission to fuss over the details. We are slightly OCD, but this ensures you as our client get the best out of your budget and a mutual trust is created. We are committed to bringing home the results our clients desire. We go over and beyond to ensure & make it our duty to provide a premium offering, remain flexible with budgets, plus provide a fresh injection of creativity that is unique to your brand.

We’re also all about fun! What would be the point of connecting consumers with brands if we didn’t have fun doing it? We take great satisfaction in seeing our client’s faces when they see the results of their customized brand campaign and we always love the journey it takes to get there.

We’ll Help You Reach And Delight Your Audience The Smart Way. We Tell Brand Stories

Promotions company that builds brand loyalty with customers

We are a professional Kiosk engagement marketing and promotions company in Mira Road , mumbai trust us for your Marketing, Promotion Campaigns which are results driven.

Brand representation and understanding is key and we set out to represent our clients’ brands in the best possible way. Also, our attention to detail and exceptional service is what sets us apart from our standards of service delivery. Our approach will leave your customers with a memorable experience.

Fulcrum Promotions is one of the leaders in home2home engagement marketing, Kiosk engagement marketing , Field Marketing, Promotions and Activations in Mira Road, mumbai. Thus, we deliver successful solutions to the consumers.

Want to increase sales dramatically through Field Marketing? Then look no further and contact our Field Marketing Company to help you get started. We don’t just focus on attracting new customers but for the most part also get existing customers to buy more too.

Field Marketing Company creates consciousness shoppers and brand loyalty from your customers with the following benefits:

  • Dedicated support
  • Build brand loyalty
  • Cost-effective
  • Build customer relationships
  • Connect directly with customers
  • Provides potentially valuable insights
  • Clear return on investment
  • Access to qualified leads

In essence, the effectiveness of any field marketing company is the consistent and clear communication and we, as a reult, pride ourselves on finding the best staff with the skills and ability to hit the mark every time. Furthermore, under those circumstances, our Field Marketing Agents are professionals and have experiences in sales.

Why partner with our  Kiosk engagement marketing & field marketing company?

  • Sell more product
  • Build a bigger brand
  • Gain more market share
  • Create unforgettable consumer experiences
  • Real-time information
  • Actionable market insights
  • Measurable responses and return on investment
  • Unique brand ambassador rating platform
  • Proprietary technologies and reporting systems

Brand Activation
BTL Activation
In-Shop Activation
Mall & Market Activities
In-shop Activities
Kiosk Activities
Product Launch Activities
Corporate Image Building

Shopper  & Retail Marketing
Direct sales
Sales promotion
Consumer sales promotions
Trade sales promotions
Promotions team

Product launches
Product sampling
Rural Area Activities
Free Sampling Activities
Demonstration Activities
Society Activities
Data Collection Activity
Retail Branding
Merchandising

Promotions company is a dynamic and brand passionate below the line promotions and events company in Mira Road, mumbai.  Our business is about securing brand loyalty and recognition amongst your customer target market on a one-on-one and uplift sales through brand promotion. This is achieved through home2home engagement marketing and brand activationspromotionsBrand Identity Development & experiential events and all aspects of the marketing field.

 

guerrilla marketing
brand activations
pop-up events
retail and in-store marketing
mobile marketing tours
campus marketing
app launches promotion
festival marketing
human banner
lookwalker

btl activation services
street teams
demonstration activities
kiosk activities
mall marketing
corporate contact programs
corporate image building
free sampling activities
in-shop activation
in-shop activities
product launch activities

Brand Promotions
Brand Strategy
Brand Activation Services
BTL Activation Services
STREET TEAMS
Demonstration Activities
Kiosk Activities
Mall Marketing
Corporate Contact programs
Corporate Image Building
Free Sampling Activities
In-Shop Activation
In-shop Activities
Product Launch Activities
Brand Promotion Services
Brand Promotions
Door to Door Promotions
Stall Operations
Retail Branding
Product Sampling
Shopper Marketing
Merchandising
In-Store Promotion
Product Launches
App Launches Promotion
Leaflet Distribution
Door to Door Flyering
Trade Show Activation

home2home engagement marketing

We treat brands like living beings and the evidence is in the way we use out concepts to improve the probability of successful , brand activations.

As specialists with an energetic life force, we offer creative promotions campaign solutions. These solutions extend across concept development and strategy to execution on a national level.

At Fulcrum Promotions, we understand all the requirements of every activation as well as we activate when infusing energy into our client’s project to drive their businesses forward. We can also tailor make any campaign to suit the needs of both brand and audience.

 

Brand Identity Development

Fulcrum will take care of the entire activation or promotion – from concept to planning to execution. We will also be using our innovative, online field reporting tools to provide measureable responses, return on investment numbers and other eye-opening market insights.

Experiential Marketing

Fulcrum’s experiential marketing events and brand love campaigns are focused on building long-term loyalty by providing unforgettable, feel-good experiences. Consumers can ‘fall in love’ with your brand and share the news with the world via word of mouth and social media..

Field Marketing

Fulcrum conducts various field marketing activities, providing market insights and tangible support for your brand in the field so that your marketing efforts reach new levels of effectiveness. Services include market research, mystery shopping, lead generation, incentive launches, staff training, store audits and other merchandising support activities.

Kiosk engagement marketing Agency

We infuse our tailor-made promotions solutions are with a thorough understanding of the target audience. This includes, but not limits, their shopping habits, behaviours, and the path to buy.

Our operational ability, real-time digital campaign management, and reporting systems ensure effective execution and feedback.

Through many strategic stakeholder relationships, we provide inclusive and interactive activations. We ignite the light that will light the way for people to find your product and align with your purpose.

In addition, we are able to ease executions through solid trade relationships.

Reach your target audience

Reaching the right audience at the right moment in ways that it speaks to them

Highly trained promoters

We provide you with an enthusiastic, professional and well-trained team of promoters

Brand Identification

Dare us to bring out the personality of your brand

Brand Interaction

We tailor your brand activations to deliver the desired brand interaction.

Brand activations are about coming to your audience and letting them know in a memorable way, who you are and why they should support you.

Ideally, it generates enthusiasm beyond the moment and leads to action on behalf of your consumers. It’s a matter of reaching the right audience at the right moment in a way that speaks to them.

Our Promotions Company has the ability to use a wide range of out-of-home media platforms and, thus offer synergistic 360-degree brand executions.

Our Promoters and Promotional Models are best in class. In essence, their impact and ability to execute is important to us and is evident in the expertise and rigorous programs offered by our team of experts.

 

Come talk to us, we build relationships and achieve business goals.

 We want to share our ideas to help your brand promotions,

We operate across the entire mumbai and have staff in all major towns and cities  to  Mira Road.

If you are a staff member wanting to join our nationwide team, head over to our staff hub pages.

Contact us for a FREE consultation

Email:- info@fulcrumresources.in

 

 

Mira Road, mumbai

Mira Road is a bustling township in the district of Thane, just north of Mumbai. It is separated from the main city by a marshy creek. Situated on the island of Salsette, it is surrounded by vast salt pans to the west, Vasai Creek to the north, and Sanjay Gandhi National Park to the east, and boasts of unparalleled landscapes and natural beauty.

Mira Road is a bustling township in the district of Thane, just north of Mumbai. It is separated from the main city by a marshy creek. Situated on the island of Salsette, it is surrounded by vast salt pans to the west, Vasai Creek to the north, and Sanjay Gandhi National Park to the east, and boasts of unparalleled landscapes and natural beauty.

Mira Road is gradually becoming an excellent residential locality, thanks to affordable property prices and great connectivity, and is soaring in demand among home-seekers. It is governed by Mira-Bhayandar Municipal Corporation (MBMC), who emphasise on residential development rather than commercial. This has led to the establishment of excellent civic and social infrastructure, unlike the congested localities in the heart of Mumbai, and has attracted builders, realtors, and homebuyers alike.

Although it doesn’t officially come under the jurisdiction of Mumbai Metropolitan Region (MMR), it enjoys all the facilities available within the city. Electricity is provided by Bombay Suburban Electric Supply (BSES) & Reliance Energy; MTNL provides telecom services; and the local BEST bus services, which are normally provided intra-city, operate in this region. This has been instrumental in the increase of its population, unlike its suburban counterparts, Vasai and Virar.

Parents have a pick of schools like St Xaviers’ School, Vallabhbhai Patel School, and Abhinav School, in both Marathi and English mediums. Although for higher education, Royal College is the only institution around. Along with a municipal hospital, there are many private practitioners who provide healthcare services. While the concept of a shopping mall has just been introduced in Mira Road, many developers have expressed the desire to set up more.

Key Projects in Mira Road :

Arkade Art
JP North

Connectivity and Transit Points

Mira Road’s great connectivity to the mainland of Mumbai and the suburb of Thane by road and rail allows for stress-free commuting.
Mira Road is one of the stations on the Western Line of Mumbai’s intricate railway network, and comes immediately after the rail-head of Borivali. This line connects Mira Road to important and popular areas in Mumbai, such as Andheri, Bandra, Dadar, Mumbai Central, and Churchgate.
With regard to road connectivity, Mumbai’s BEST buses operate in this locality, connecting it to most parts of the sprawling city. The Mira Road-Bhayander Link Road is located close by, and this supports east-west connectivity, easing traffic snarls and promoting greater movement.

Major Landmarks

Vardhman Fantasy Park

Shivar Gardens

Vasai Creek

Vasai Fort

Sanjay Gandhi National Park

Factors for Growth in the Past
Mira Road was once a self-sustaining rural locality with massive tracts of agricultural land. The presence of Gram Panchayat did not spur builders to consider large-scale development in the area and as a result, no one moved into Mira Road initially. Within a few years, however, Mira-Bhayandar Municipal Corporation (MBMC) was established, and townships began to develop, which acted as a catalyst to its progress.
By the 1980s, builders began to purchase the agricultural land and develop residential complexes on it. With the support of the MBMC, civic authorities were able to create basic social and civic infrastructure, leading to an influx of home-seekers.
Needless to say, what was once an erstwhile agricultural village, with no water or electricity supply, became a thriving economic entity, boasting of great expansion and growth.

Residential & Commercial Market

Having only recently tapped into its residential potential, Mira Road houses a large number of multi-storey residential complexes, and builder floor apartments, with bungalows and individual houses being sparse.
The current sales trends for multi-storey apartments in Mira Road fall within the range of Rs 7,200 per sq. ft. to Rs 8,400 per sq. ft. Monthly rental rates vary from approximately Rs 7,500 to Rs 15,000 for a 1 BHK, and Rs 11,000 to Rs 30,000 for 2 and 3 BHKs. Most sought-after areas in this locality include Shanti Nagar, Naya Nagar, and Lodha Complex.
Mira Road is more of a residential area than a centre for commercial activity. However, a few shops and offices have sprung up in this area. Current sales trends for commercial space falls within the bracket of Rs 9,300 per sq. ft. to Rs 14,300 per sq. ft.

Major Challenges

A well-designed and well-maintained locality in the otherwise harsh and polluted city of Mumbai, Mira Road doesn’t have many civic challenges.
Power cuts are rare, and water is supplied in abundance. The only point of concern that is worth being raised is the damage inflicted upon the roads by the Maharashtrian monsoons.

Factors for Growth in the Future

Improvements in the social and civic infrastructure on Mira Road will provide the necessary impetus to the housing market growth.
MMRDA has proposed four-lane roads connecting the locales of Gorai and Bhayandar, along with the widening of existing roads. Mahim-Mira Road is an important Fast Track Bus corridor in the much-awaited Bus Rapid Transit System (BRTS). This system, once operational, will lift some pressure from the congested roads and the overflowing local trains considerably. The MMRDA are also considering developing a skywalk near Mira Road railway station, allowing for safer pedestrian crossing.
The biggest mall in Mira road, Orchid Zone, is slated for completion early next year, and this is expected to create a tremendous property boom in the area.