We inspire the people who
power your business

No matter who you are and what you sell, the success of your business relies on your ability to engage with two critically important groups – the people who buy from you and the people who work for you marketing service provider agency in pune.

At Fulcrum, we create truly personalised incentive programmes that have the power to energize your business. Way beyond simple off-the-shelf loyalty schemes, each Fulcrum initiative is designed around the specific interests and aspirations of your customers and your people.

We engage and inspire the people that matter – the people who power your business.

Fulcrum are a market leading, independent and energetic btl marketing, retail store launch, Rural Promotions promotional,Colleges events , marketing , customer incentive agency with an absolute passion for prize fulfilment, holiday incentives, travel prizes and customer service.

We’re not just another agency, we’re a team made up of prize experts that are fanatical about delivering exceptional customer journeys. Between us we have years of prize delivery experience, and we’ve learnt from this experience that it’s all in the detail, and we’re just great at detail.

We work with some of the world’s leading brands, marketing agencies and media owners, trusted to manage their customers, top performers, VIP’s and most valued clients.

Marketing

Door to Door Marketing

Face to Face Marketing

B 2 B Marketing

Field Marketing

Our Values

Client- centricity and the provision of quality service are key values. Providing a developmental and supportive marketing environment for our staff and recognising the importance of our suppliers are integral to our business ethic. Openness, honesty, transparency and a commitment to our community underpin everything we do.

Our Team

The heart and soul of what has made us so successful is our staff. It is their passion, commitment to quality and positive, can-do attitude that delivers outstanding performance to our clients and reinforces our reputation for service excellence.
From selection & recruitment through to training & development, we continually invest in our staff to ensure we have the right people, with the right skills to make sure that the job gets done right, first time.

Quality

Fulcrum has always aimed to be quality leaders in our industry. An impressive array of accreditations, for Quality, Environment, Security and Staff development are simply the kite-marks that demonstrate our core values in this respect.

Fulcrum Agencies & marketing service provider agency in pune

Over the years we have worked with agencies of all sizes and styles. We understand the hectic world of marketing and advertising and we have developed services specifically designed to adapt to short lead-times, changing needs, last minute requests and the occasional ‘sprint finish’.

Rural Promotions promotional and Retail

With a long-history of providing services to retailers, whether major chains or small specialist outlets, it was a very easy step for us to adapt that to the on-line world. These days we can handle high-volume fulfilment for direct-to consumer on-line web-orders as we can easily provide retail replenishment and store refurbishment.

marketing service provider agency in pune

Earn Extra Exposure ant Events and Expos

Bad rap

For many years trade shows, exhibitions, and expo events were a superb way for businesses to generate leads. These events were where the mega deals were concluded. Things have shifted in recent years though.

The power of buying has transferred very much from the seller to the buyer because of the expansion of the Internet. Whereas in the past, if you wanted advice on a product or service, you would contact the business directly, or go to an event or exhibition; nowadays most of that information can be found on the net. As a result, the cost of trade shows has shot up significantly over the past few years.

Why not combine the two? Read on to find out how you can combine tradition events and online technology to create a formidable synergy.

The good news

Before you get cold feet, the Centre for Exhibition Industry Research saw the number of attendees at trade shows rise by 2% in 2013, the last year for which figures are available. Net square feet devoted to trade shows increased slightly, by 0.8%, and the number of exhibitors grew by 0.5%. Although slight, these figures show a decided upward trend.

Exhibiting at and attending trade shows is still a worthwhile means for small businesses to make connections, present products and services to new prospects, and develop enduring business relationships.

Industries with the largest growth in trade show attendance were:

Industrial and heavy machinery (6.9%)
Food (5%)
Sporting goods (2.8%)
Travel (2.8%)
Business services (2.6%).

Maximise ROI

Especially if yours is a business which effectively leverages networking, in-person product demonstrations, or experiential sales, attending or exhibiting at a trade show makes good business sense.

Memorable experiential presentations at expos and events are an outstanding way to connect with your target market in an impactful way. Not only do they demonstrate your knowledge, experience and industry thought-leadership, but an inventive experience can go viral by encouraging participants to take photos, use #hastags, and share status updates.

By creating an experience that fosters an emotional connection with the public, they are more motivated to take specific actions. By delighted and surprising event attendees, they can morph into your product ambassadors, PR allies, and lead-generation resources.

Executed properly, the influence of your booth, table, or stand at an expo ripples out way beyond the mere footfall at the event.

Invest wisely

The keys to a successful, profitable activation are ingenious ideas and meticulous planning. Having the right people carry out the task is a vital ingredient.

Consider hiring a specialist to design remarkable, memorable, but still authentic experiential activities. Drawing prospects in by appealing to all five of their senses greatly increases your impact – and the chances of your message being shared.

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