Archives: Services

Fulcrum can ensure maximal effectiveness of our clients promotional campaigns and POS displays. There are many advantages to working with us: Our teams are managed locally but connected to our central repository via our award winning tablet deployment. This means our team have excellent relationships with the store managers and colleagues and know the...

Marketing We’re a Small Team with BIG ideas, and are Passionate about what we do. Fulcrum Marketing Services are the catalyst to bringing your advertising vision to life. While many ideas start in a boardroom, you need experienced marketers on the ground who are able to conceptualize, plan and execute a well thought-out marketing...

As part of what we do, clients often ask Fulcrum to manage product ordering.  Our clients trust our familiarity with stores and products to make intelligent orders and adjust stock replenishment levels. Our field teams will often think about stock levels as a matter of course when merchandising in store.  Thanks to our award-winning...

Our logistical infrastructure enables us to perform walk ins nationwide with a locally managed team that is familiar with the store, has a good relationship with store colleagues and a good working knowledge of the store and the store’s space.  Our team can cover more than 5000 calls in a day, secure the agreed...

LFulcrum are a very useful partner to have involved in space realignment or store refitting projects.  We pride ourselves on our extensive, comprehensive store and space data – thanks to our award-winning tablet deployment and locally managed field teams providing real time feedback in stores. Our clients rely on us to maintain store data,...

Fulcrum offer valuable front-line support to our retail clients through our stocktaking, stock checking & auditing services. Our nationwide network of locally managed teams have great relationships with their local stores and access to comprehensive store data via our system (our mobile data capture system).  They routinely conduct stock counts on both the shop...

As part of our portfolio of retail and event support services, Fulcrum have a specialist division (Fulcrum engage) for delivering product demonstration and product sampling. We create engaging communications with consumers through memorable, face-to-face experiences and a try before you buy approach, performing live product demonstrations, communicating key messages and handing out samples in...

Our Skilled Promotions and Activations Team Demonstrate the Key Selling Points of Your Product/service, Engaging Directly with the Customer and Making Your Brand the Preferred Choice. Brand activations can help companies launch or re-launch brands, leverage new partnerships, and influence new and returning audiences.  They allow consumers to experience a product or service which...

At Fulcrum, we pride ourselves on the accuracy of our data and using that data for insightful reporting and detailed retail data analytics is a cornerstone of all the services we provide to our clients. Field Marketing Data Capture Thanks to our award-winning tablet deployment and our central system (our mobile data capture system),...

Fulcrum maximize the effectiveness of our client’s promotions, displays and fixtures thorough and intelligent auditing and compliance services. Any field marketing campaigns or promotions are only effective if they are correctly and punctually implemented on location.         Fulcrum can audit and enforce compliance by ensuring: Asset walk-ins and in-store execution Correct stock...