Customer Acquisition Marketing Agency in Howrah

Customer Acquisition Marketing Agency

Growth marketers are constantly working to increase customer acquisition and engagement.

customer acquisition marketing approaches. Work with a team of growth experts to build a complete lead generation machine with Advanced Marketing, and sales to rapidly scale your business.

Every brand has a unique story and we collaborate to bring these stories to life. We idealize and implement the most effective strategies to get your Customer

We have many tools, tactics and strategies to help grow their business. But in the first instance, they need to decide where to invest their resources. This could include growing market share, increasing customer share of wallet or improving churn rates. But for many companies, acquisition tops the priority list.

Upgrow is a specialized customer acquisition marketing agency capable of grow your customer volume and lowering cost-per-acquisition. Our approach centers around defining your “dream customer” and then building personalized ad campaigns to reach and convert them efficiently while making data-driven decisions for continuous improvement and scaling.

Multi-Channel Performance Marketing
One ad channel is no longer enough. That’s why Upgrow offers SEM, paid social, SEO, and display ad management.
Strategic Partner
Automation Empowered
We spend less time on rote tasks and more time on strategy and scaling through software automation. We’ve automated tasks like real-time reporting, broken-link checker, budget management, and poor performance pauser.
B2B Digital Marketing Specialists
Building Better Landing Pages
A great landing page turns visitors into buyers but conversion-optimization requires audience-specific messaging, A/B testing, and regular updates that most agencies ignore.

Our Approach to Customer Acquisition Marketing

New customer acquisition marketing is a crucial need of every business. If you’re not attracting new, qualified, paying customers then your brand will quickly stagnate and decline.

Generating consistent customers in a cost-efficient manner requires focusing marketing on only the target persona. Acheiving this requires identifying target audiences, reaching them with a targeted message, and compelling them to take action (convert) driving new customers for your business.

Upgrow works with you to develop a customer acquisition strategy to fill your funnel with prospect-generating approaches to:

We’ll help you to craft powerful inbound marketing programs to consistently generate new customers with a focus on efficiency to drive down customer acquisition costs (CAC).

Save Budget by Focusing on Your Ideal Client

Audience targeting is essential for creating a successful and efficient customer acquisition program. That’s why we take the time to understand your brand, build customer personas, review your client profiles and digital marketing history to understand what is working.

Launch an Integrated, Multi-Channel Customer Acquisition Strategy

Deploying multiple marketing campaign channels to reach your dream customers where they spend their time online. For this reason, we incorporate multiple channels and strategies as well as support full-funnel marketing with landing page design and robust analytics setup and reporting. Each of our clients works with us to design a customized strategy best suited for their brand and industry.

How do you vary customer acquisition for B2B vs B2C?
Whether you’re chasing business customer prospects or direct e-commerce sales, new customer acquisition is vital to the success of your brand, but the approaches will be very different.

B2C consumer marketers may go straight for the sale by pointing a user to a product page. The user of sales, new product launches, and brand awareness will come into play. There may be additional acquisition channels such as influencer marketing

B2B Lead Generation Services

Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.

Customer Acquisition Strategies … For us, it’s all about creating long-term value for everyone.
Appointment Setting, Lead Generation, Lead Management

we work with you to maximize lead and sales conversions. Complement your outbound efforts, feed your sales pipeline, and keep your email marketing list fresh with new prospects.

Our approach to landing pages include many proven design elements including: trust logos, a clear and contracting call to action, limited navigation distractions, a compelling title and description, user benefit oriented copy, and relevant offers for the traffic source and audience stage.

 

 

B2B Marketing Agency in Howrah

As individuals B2B Marketing Agency in Howrah , we’ve been growing brands for over 10 years.  our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.

Market directly to your target with B2B Marketing.

We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits.

 

 

Building a powerful presence.

B2B Marketing is a two-way conversation.

 

When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs.

 

We enable companies like yours to better facilitate these conversations, collect the right data, identify growth opportunities, and develop plans to act on these opportunities.

Growing your brand and increasing your bottom line.

Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:

  • Planning of target cities, markets and categories
  • Representatives should be based in the territory
  • Field teams hiring, training and operations management
  • Develop a field deployment plan
  • Local languages spoken team
  • Seller Acquisition Agent Support, Freelance support
  • End-to-end seller onboarding and reporting to client
  • Daily Acquisition report and Target Planing
  • Follow-up

Seller Training And Support Service

  • Registration and KYC
  • Provide training and awareness of products and services
  • Motivating merchants
  • Cataloging – Products Upload
  • Account Management Training

Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.

Work Experience

# Marketplaces OR E-commerce

# On-demand Service Platforms

# Utility Platforms

# Payment and Fintech Apps

# Online Business Directory

# Education And Learning Platform

# Content Distribution Platforms

B2B Marketing Agency in Howrah

Howrah

Howrah (/ˈhrə/Bengali: [ˈɦao̯ɽa], alternatively spelled as Haora[11]) is a city in the Indian state of West Bengal. Howrah is located on the western bank of the Hooghly River opposite its twin city of Kolkata. Administratively it lies within Howrah district, and is the headquarters of the Howrah Sadar subdivision. It is a part of the area covered by the Kolkata Metropolitan Development Authority. Howrah is an important transportation hub and gateway to Kolkata and West Bengal.

Demographics

Dependent on definitions and geographical boundaries Howrah is measured as either the 2nd or 3rd largest city in West Bengal (behind Kolkata, and perhaps Asansol). As of 2011 Indian census, Howrah (not including the now re-incorporated Bally Municipality) had a population of 1,077,075 with households.[7] [note 1] In 2011 Bally had a population of 293,373.[20]

In the 1896 census of British India, Howrah had a population of 84,069, which grew to 157,594 in the 1901 census.[21][22] This rapid growth was due to abundance of job opportunities, which resulted in a 100% increase in male population during this period, whereas the female population grew only by 60%.[21]

Development & growth[edit]

Even though it is one of the largest cities in the state, Howrah did not undertake appropriate infrastructure development in the last century.[citation needed] As a result, Howrah is continuing to face its perennial problems like traffic congestion, population explosion and pollution.[31][citation needed] The ratio of roadspace to the population is low in this city, even comparatively smaller towns like Baharampur enjoy a better ratio.[citation needed] The emigrant labour force from the rest of the state’s rural areas and neighbouring states take refuge in the cheaper quarters in Howrah, bringing the already poor infrastructure to the brink of collapse.[citation needed] Many times such migrations reduce a locality to a poor-infrastructure slum.[citation needed] The name of the novel City of Joy, which has been often the name the Kolkata metropolis been called, is actually based on one such slum of Howrah.[32]

However, recently, work has been done on broadening the National Highways and several local roads.[citation needed] These activities are expected to help in improvement of traffic conditions. Of late, Howrah has seen a lot of new industrial proposals like the Kona Truck Terminus,[33] Kolkata West International City and relocation of the old smoky foundry plants.[citation needed]

The Kolkata Metropolitan Development Authority also plans growth in Howrah, as the city lies within the Kolkata Metropolitan Area.

Economy[edit]

Often termed as Sheffield of the East,[34] Howrah is known as an engineering hub, mainly in the area of light engineering industry.[34] In 1823, Bishop Reginald Heber described Howrah as the place “chiefly inhabited by shipbuilders”.[35] There are small engineering firms all over Howrah, particularly around Belilios Road area near Howrah station[36] However these businesses are declining in the 21st century.[34] There are many foundries in Liluah area.[citation needed]

Burn Standard Company, a major company in heavy engineering industry, has its oldest manufacturing unit located in Howrah.[37] The Howrah plant of Shalimar Paints (established in 1902) was the first large-scale paint manufacturing plant to be set up not only in India but in entire South East Asia.[38] The jute industry suffered during the Partition of Bengal (1947), when the larger jute production area became part of East Pakistan (now Bangladesh). The foundry industry saw a decline in demand due to growth in steel industry.

Transport

Howrah can be accessed from its many rail links, road links to National Highways, as well as its transport connections to Kolkata. Apart from the bridges connecting the cities, there are also ferry services between various jetties.

Rail

Howrah Station

Howrah Junction railway station (more commonly referred to as Howrah Station) is the major railway station serving Howrah, Kolkata and the neighbouring districts. It was established in 1854 when a railway line was constructed connecting the city to the coalfields of Bardhaman. Howrah Station serves as a terminal for two railway zones of India: the Eastern Railway and the South Eastern Railway, and it is connected to most of the major cities of India. From Howrah both Eastern Railway and South Eastern Railway operates connecting various stations of the districts of Howrah, Hooghly, Bardhaman, East Midnapore and West Midnapore. Within Howrah city itself, there are twelve more stations, the most prominent being Shalimar.

Metro rail

Howrah is planned to be served by the Kolkata Metro Line 2 with Salt Lake in Kolkata via a tunnel under River Hooghly. On the Howrah side, the 2 Stations will be at Howrah Station and Howrah Maidan. As of June 2021 these stations are under construction.

Roads

The total road length in Howrah is approximately 300 kilometres (190 mi).[39] Howrah hosts a branch of the Grand Trunk Road – this was built, starting 1804, by the Public Works Department of the British administration.[40] The road starts at the Acharya Jagadish Chandra Bose Indian Botanic Garden[41] and connects to the main road near Chandannagar.[40] Howrah also connects the metropolitan region to the national highways – NH 16 and NH 19, which are connected to Vidyasagar Setu via the Kona Expressway.

 

Howrah has many various neighbourhoods, the most notable being Shibpur, Santragachi, Belur, Ramrajatala, Liluah and Bally.[citation needed] Shibpur hosts the Acharya Jagadish Chandra Bose Indian Botanic Garden, containing the Great Banyan tree, and the Indian Institute of Engineering Science and Technology, Shibpur.[44] Santragachi has a large railway station as well as the Santragachhi Jheel, a large lake that attracts migratory birds during winter.[citation needed] Belur hosts Belur Math, the headquarters of the Ramakrishna Math and Mission. Ramrajatala hosts a famous Rama Temple.[citation needed] Near Howrah Station is the slum of Pilkhana which was the basis of the famous book and film “City of Joy”.[32] Liluah host some of India’s oldest railway factories and is also the educational Hub of Howrah.[cita