Ecommerce Marketing Agency
Today’s shoppers prefer digital experiences over the hassle of shopping in physical stores. The internet is bigger than any shopping centre. Ecommerce as an industry is worth over a trillion dollars and expands at a double-digit rate annually. Merchants no longer have to maintain storefronts with expensive overhead, making the barrier to entry for a retail entrepreneur lower than ever.
While the opportunity represented by ecommerce is indisputable, the competition can’t be ignored. There are over 100,000 ecommerce companies generating meaningful income today, and nearly a million trying to reach that level. There’s a true 1% in ecommerce, with the top 1% of ecommerce sites controlling over a third of all online spending.


Whether you’re an established digital merchant, a brick-and-mortar brand leaping into the digital age, or a newly established internet retailer, you’ve got a tough hill to climb and a lot of other firms competing for your target audience. If you want to out-sell the competitors, you need to grab shoppers’ attention, keep them engaged, build loyalty, and support their purchasing needs. This requires a shopping cart filled with digital marketing strategies.
ExcelForce has been a partner to ecommerce brands for over a decade. Our complete suite of digital marketing services helps you show up in search results, drive paid traffic to your site, draw traffic from social media, and build and manage a reliable ecommerce site.
Digital presence and marketing strategy is crucial for ecommerce brands. Ecommerce is one of the fastest growing industries, makes up a major percentage of the global economy, and allows consumers to have access to global marketplace that’s unprecedented in retail history. Ecommerce is also fiercely competitive, with thousands of competitors in nearly every niche. If you want to push your retail brand to the top level of ecommerce, consider adding Excel Force suite of digital marketing services today.
Our Marketing Services
Looking for a marketing partner that delivers results on the ground and online? Let’s work together to grow your brand.
At Fulcrum, we offer a full spectrum of marketing services designed to help brands connect with customers, generate leads, and drive growth — both offline and online. Our solutions are tailored to suit the needs of various industries and markets, backed by experienced teams and real-world execution strength.
Offline Marketing Services
We bring your brand directly to your target audience through high-impact on-ground campaigns. From door-to-door promotions and shop-to-shop marketing to society activations and street-level visibility drives, our offline marketing strategies ensure your message reaches the right people at the right place.
Brand Activation Services
Our brand activation services are designed to create real-time customer engagement and brand recall. We manage everything from in-store promotions, roadshows, van campaigns, RWA/society activations, and trade channel events to sampling and product demonstrations — turning interactions into conversions.
Telemarketing Services
We offer professional telemarketing services to help businesses generate leads, qualify prospects, set appointments, and re-engage customers. With multilingual support, CRM integration, and trained agents, we provide voice-based outreach that delivers results across both B2B and B2C segments.
Digital Marketing Services
From search engine marketing and social media advertising to email, WhatsApp, and performance marketing, we offer a full range of digital solutions to increase visibility, drive engagement, and generate quality leads. Our hybrid campaigns combine digital tools with on-ground strength for maximum impact.
Our Offline Marketing Services
From strategy to street-level execution — we bring your brand to life, where your customers are.
- Plan.
- Execute.
- Repeat.
On-Ground Marketing & Sales Solutions
At Fulcrum, our on-ground marketing and field sales solutions are built to deliver real, measurable impact — where it matters the most: in local markets, at the point of sale, and in direct interaction with your customers.
We specialize in creating face-to-face engagement opportunities that help brands connect with consumers, trade partners, and decision-makers across urban, semi-urban, and rural markets. Whether it’s generating demand, increasing visibility, or closing sales — our trained field teams and scalable operations ensure execution with precision.
- Retail Channel Placement
- B2B Lead Generation
- Industrial Appointment Setting
- Retail Audit Services
- Sales Team Hiring, Management & Payroll
- Product Sampling & Merchandising
- Demand generation
Our Brand Activation Services
- Plan.
- Execute.
- Repeat.
Brand Activation Services We Offer
For industries looking to scale using hybrid and digital-first models, we provide tech-enabled outreach services to increase visibility, generate leads, and engage customers effectively.
Each activation is customized based on brand goals, target audience, and location strategy — ensuring high recall, real engagement, and measurable impact.
A strong brand strategy serves as a long-term roadmap for building a successful brand, achieving specific goals, and establishing a strong market presence. It influences all aspects of your business and connects directly to consumer needs, emotions, and the competitive landscape.
Event-Based Activation
In-Store Activation
Outdoor & On-Ground Activation
Retail & Trade Channel Activation
Let our voice represent your brand — clearly, consistently, and convincingly.
All campaigns are executed using trained agents, monitored scripts, CRM integration, and real-time reporting — ensuring quality, compliance, and results.
Our telemarketing services are strategically crafted to help businesses effectively connect with their target audience, whether in the B2B or B2C space. From generating qualified leads to nurturing prospects and retaining existing customers, we support the entire sales cycle with human-driven, voice-based engagement.
With a focus on building trust through personalized conversations, our telemarketing campaigns help you:
Whether you’re launching a new product, expanding into new markets, or reactivating dormant customers — our trained tele-calling professionals, multilingual support, and CRM-integrated execution ensure results you can measure and trust.
Our Digital Marketing Services
From first click to final conversion, we help you stay connected, competitive, and customer-focused.
- Plan.
- Execute.
- Repeat.
Digital Marketing & Customer Engagement
In today’s fast-evolving business landscape, digital presence and customer interaction are critical to growth. For industries aiming to scale through hybrid models or adopt a digital-first approach, we offer a comprehensive suite of tech-enabled outreach solutions that go beyond basic online marketing.
Our services are designed to enhance brand visibility, generate high-quality leads, and engage customers meaningfully across multiple touchpoints — ensuring consistent communication, better conversions, and long-term loyalty.
Whether you’re targeting consumers, businesses, or channel partners, our digital marketing and customer engagement strategies are customized to align with your industry, goals, and target audience.
We combine data-driven strategies with real-time campaign execution to help brands build awareness, drive engagement, and ultimately convert interactions into sales — while keeping the customer journey at the center of it all
Built for All Sectors
At Fulcrum, we combine deep industry insight with execution strength — delivering measurable results across every campaign.
We Help You
Launch your business.
No matter your industry, we are committed to delivering innovative solutions that elevate your brand. Get in touch with us today to explore how we can help you achieve your marketing goals!