Automotive Marketing

The automotive industry is one of the most competitive industry verticals in the world. There are over a billion vehicles on the road around the world, and the competition to provide parts and accessories has quickly shifted to a digital battleground, with competitors from developing countries placing substantial pressure on established brands. Competition among vehicle manufacturers is similarly stiff, with established brands competing with challengers like Tesla for their share of nearly 100 million automobiles that are purchased each year.

Today’s consumers look to the internet when purchasing a vehicle, part, or accessory. Digital competition is fierce, with automotive-related search terms being some of the most competitive on the web. Brands looking to build awareness through exposure desparately seek to be one of the 2-3 top search results that the average internet user visits prior to making a purchase. Brand loyalty is as vital to ongoing success as ever, and smart brands are focusing on using digital marketing to improve brand recall through search exposure, retargeting, and other digital marketing strategies.

Looking for an MOT for your automotive website?

Your website is the key to global growth for your brand. 97% of customers use the internet for vehicle research, and 70% spend more time researching online than they do asking questions offline prior to purchasing a vehicle.

If you sell parts or upgrades, you should know that automotive shoppers are 71% more likely to be influenced by digital advertising than the average consumer. Part of being a successful brand is offering great customer support, and automotive consumers prefer digital support channels throughout the consumer lifecycle.

Firm understanding of Automotive brands needs

Whether your brand has been around for five decades, five years, or five minutes, the internet marketplace represents an enormous opportunity for global growth. Excel Force has a special dedication to the automotive industry – our founder leads a racing team that competes in multiple motorsports, and we’ve been working with automotive brands for over 20 years.

Excel Force offers a full suite of digital marketing services designed to help automotive brands build and expand their online presence. From search engine optimisation to social networking strategy, Excel Force expert team can help you build a digital brand and drive revenue online.

Our Marketing Services

Looking for a marketing partner that delivers results on the ground and online? Let’s work together to grow your brand.

At Fulcrum, we offer a full spectrum of marketing services designed to help brands connect with customers, generate leads, and drive growth — both offline and online. Our solutions are tailored to suit the needs of various industries and markets, backed by experienced teams and real-world execution strength.

Offline Marketing Services

We bring your brand directly to your target audience through high-impact on-ground campaigns. From door-to-door promotions and shop-to-shop marketing to society activations and street-level visibility drives, our offline marketing strategies ensure your message reaches the right people at the right place.

Brand Activation Services

Our brand activation services are designed to create real-time customer engagement and brand recall. We manage everything from in-store promotions, roadshows, van campaigns, RWA/society activations, and trade channel events to sampling and product demonstrations — turning interactions into conversions.

Telemarketing Services

We offer professional telemarketing services to help businesses generate leads, qualify prospects, set appointments, and re-engage customers. With multilingual support, CRM integration, and trained agents, we provide voice-based outreach that delivers results across both B2B and B2C segments.

Digital Marketing Services

From search engine marketing and social media advertising to email, WhatsApp, and performance marketing, we offer a full range of digital solutions to increase visibility, drive engagement, and generate quality leads. Our hybrid campaigns combine digital tools with on-ground strength for maximum impact.

Our Offline Marketing Services

From strategy to street-level execution — we bring your brand to life, where your customers are.

On-Ground Marketing & Sales Solutions

At Fulcrum, our on-ground marketing and field sales solutions are built to deliver real, measurable impact — where it matters the most: in local markets, at the point of sale, and in direct interaction with your customers.

We specialize in creating face-to-face engagement opportunities that help brands connect with consumers, trade partners, and decision-makers across urban, semi-urban, and rural markets. Whether it’s generating demand, increasing visibility, or closing sales — our trained field teams and scalable operations ensure execution with precision.

Our Brand Activation Services

Brand Activation Services We Offer

For industries looking to scale using hybrid and digital-first models, we provide tech-enabled outreach services to increase visibility, generate leads, and engage customers effectively.

Each activation is customized based on brand goals, target audience, and location strategy — ensuring high recall, real engagement, and measurable impact.

A strong brand strategy serves as a long-term roadmap for building a successful brand, achieving specific goals, and establishing a strong market presence. It influences all aspects of your business and connects directly to consumer needs, emotions, and the competitive landscape.

Hyperlocal & Community Activation

Event-Based Activation

Corporate & B2B Activation

Our Telemarketing Services Services

Let our voice represent your brand — clearly, consistently, and convincingly.

All campaigns are executed using trained agents, monitored scripts, CRM integration, and real-time reporting — ensuring quality, compliance, and results.

Telemarketing Services We Offer

Our telemarketing services are strategically crafted to help businesses effectively connect with their target audience, whether in the B2B or B2C space. From generating qualified leads to nurturing prospects and retaining existing customers, we support the entire sales cycle with human-driven, voice-based engagement.

With a focus on building trust through personalized conversations, our telemarketing campaigns help you:

Whether you’re launching a new product, expanding into new markets, or reactivating dormant customers — our trained tele-calling professionals, multilingual support, and CRM-integrated execution ensure results you can measure and trust.

Our Digital Marketing Services

From first click to final conversion, we help you stay connected, competitive, and customer-focused.

Digital Marketing & Customer Engagement

In today’s fast-evolving business landscape, digital presence and customer interaction are critical to growth. For industries aiming to scale through hybrid models or adopt a digital-first approach, we offer a comprehensive suite of tech-enabled outreach solutions that go beyond basic online marketing.

Our services are designed to enhance brand visibility, generate high-quality leads, and engage customers meaningfully across multiple touchpoints — ensuring consistent communication, better conversions, and long-term loyalty.

Whether you’re targeting consumers, businesses, or channel partners, our digital marketing and customer engagement strategies are customized to align with your industry, goals, and target audience.

We combine data-driven strategies with real-time campaign execution to help brands build awareness, drive engagement, and ultimately convert interactions into sales — while keeping the customer journey at the center of it all

Built for All Sectors

At Fulcrum, we combine deep industry insight with execution strength — delivering measurable results across every campaign.

We Help You

Launch your business.

No matter your industry, we are committed to delivering innovative solutions that elevate your brand. Get in touch with us today to explore how we can help you achieve your marketing goals!

Call US : +91 8484099961